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Millennials and Direct Mail Campaigns: A Crash Course

Achieve

are no longer effective because of the digital revolution. But in reality, when done correctly, they can be just as effective as digital marketing. . direct mail and digital marketing. In fact, digital marketing’s prominence has actually caused direct mail to feel more distinct to donors of all ages. . is meaningful.

Mail 94
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Vote For Forum One’s #24NTC Sessions

Forum One

We’ll delve into several common concerns—such as the challenges of data comparison, the absence of readily available reports, and the distinction between the free and premium versions—as well as explore the importance of transparency in GA4 to ensure a comprehensive understanding of the data insights provided. Vote for this session!

Voice 73
professionals

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Social SEO and the Rise of Alternative Search

Media Cause

Whether you’re a seasoned marketer or a digital novice, SSEO (social search engine optimization) holds the keys to a more visible and influential online presence for your nonprofit. Is TikTok or Instagram a true search engine in comparison to Google? That’s Social SEO at work. The short answer is “no.”

Search 59
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How Do World Leaders Use Twitter? New Findings from Annual Twiplomacy Study

Beth's Blog: How Nonprofits Can Use Social Media

For many diplomats Twitter has becomes a powerful channel for digital diplomacy and 21st century statecraft and not all Twitter exchanges are diplomatic, real world differences are spilling over reflected on Twitter and sometimes end up in hashtag wars. Pope Francis ( @Pontifex ) is the most influential world leader on Twitter.

Twitter 120
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So Your Issue is on the Docket: A SCOTUS Media Checklist, Part One

M+R

Consider holding weekly check-in calls where stakeholders can trade intel and coordinate, and think about other virtual channels that make it as easy as possible to share thinking in real time, like Slack. Develop your fundamentals so that everyone is on the same page. Alignment is easier said than done.

Issue 86
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Top Lessons from GivingTuesday 2023

Neon CRM

Where appropriate, we’ll also draw out some conclusions and comparisons to help contextualize where and how GivingTuesday can fit into your nonprofit’s overall strategy. Top GivingTuesday 2023 Highlights Here are some of the top highlights from this year’s GivingTuesday. Where Do Donors Give?

Lesson 52
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The 990: From Compliance to Communication 

sgEngage

And now that the 990s are released as open data by the IRS, it’s more important than ever to rethink the role of the 990 as a communication channel instead of just a compliance requirement. Largely considered a document prepared for tax compliance, its important role as a principal vehicle of communication is overlooked.