Nonprofit Tech for Good

JUNE 23, 2020

The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes. 3) Launch a Tribute Giving Program.

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ASU Lodestar Center

JUNE 2, 2021

The pandemic has impacted unemployment rates, thereby limiting household income available for donations to charity. have successfully adopted social enterprise strategies to diversify their revenue portfolios and create sustainable revenue streams, such as the YMCA and Goodwill Industries. Several organizations across the U.S.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 1, 2012

Komen Foundation , a leading breast cancer charity, pulled hundreds of thousands of dollars in breast cancer screening funds from Planned Parenthood. Each year millions of women are screened for breast cancer at Planned Parenthood, and Susan G. Source: causes.com via Beth on Pinterest. On Tuesday, the Susan G.

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Causes Cancer Kentucky Dallas 128

Connection Cafe

DECEMBER 18, 2014

One organization that’s really tapping in to the potential of #GivingTuesday to advance their mission is the Canadian Cancer Society (CCS) who saw a 78% increase in donations during the week of #GivingTuesday this year, and an 85% increase in the number of donations they received! Focus on the Follow-Up. Rally the Troops.

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CauseVox

MARCH 11, 2022

In addition, small nonprofits are generally more nimble with the ability to quickly pivot their fundraising strategy if needed. Canine Cancer Alliance: Wag Love 2021). Canine Cancer Alliance: Wag Love 2021 – sponsorships). Virtual Walkathons, Races, And More. Need tips on hosting your next virtual walkathon?

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Fundraising Org Cancer Gift 81

Whole Whale

APRIL 14, 2022

Take advantage of National Donut Day (6/7) or National Hot Dog Month (July) and host a summer treat-eating competition or bake sale for your cause. Build a successful online fundraising strategy from the ground up. Climb for a Cause. Use a crowdfunding strategy or strategic peer-to-peer asks. Stretch for a Cause.

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Ideas Fundraising Movie National 98

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 15, 2009

Note from Beth: Last week, I wrote a reflection on a CNET article called "Crowded Roads Ahead for Charity 2.0," musing about the solution. I invited her to share her thoughts about cause fatigue and scaling as she launches the Twestival Local. For me, Twestival is more than just about events in cities raising money for a cause.

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Media Cause

AUGUST 17, 2023

For example, if your keyword is “cancer walk 5k,” a search term someone used for the ad to serve could be, “upcoming charity cancer walk near me.” These recommendations vary from keyword match type recommendations and adding new assets to the account, to changing the bid strategy and updating ad copy for stronger ad strength.

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Bloomerang

FEBRUARY 28, 2023

Your nonprofit should have a clear strategy for managing memorial donations and building relationships with donors and the family of the deceased. There are a few reasons why your nonprofit may receive memorial gifts: The person who died supported your organization during their life and had a meaningful personal connection to your cause.

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Donation Management Tips Gift 107

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 18, 2012

I was honored to moderate a panel at Innogive Conference on the intersection of social and mobile strategy. He went on to describe how to activate social voice by describing how these personas use social networks to share information about their favorite charities and fundraise for them. He was asked to donate to cancer charity.

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NetWits

MAY 23, 2012

Repeat fundraisers bring in more money, more consistently for the cause. And you can do it with a simple strategy. In her role of Community Marketing Manager at Maine Cancer Foundation , Erlene LeBorgne specializes in developing creative ways to cultivate her community of avid supporters and assist them with their fundraising efforts.

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Badge Fundraising Cancer Colorado 205

Get Fully Funded

JUNE 14, 2023

This article will cover the following strategies for donor communications for small nonprofits: Tailor communications to donor preferences. Let’s dive into five strategies you can use to personalize donor communications! Set your messages apart from other nonprofits by getting creative with charity eCards.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 4, 2013

” But do selfies have benefits, especially for social change causes? I wondered whether selfies can be used as part of your social content strategy to help support a social good cause? I asked this question on my Facebook brand page, and here’s what I learned: The New York Public Library Photo Booth.

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NonProfit Hub

OCTOBER 25, 2018

The nonprofit gets the word out about its cause and expands its donor base, and the business boosts its sales and exposure in the community. Cause marketing. The first method of partnership is “cause marketing.” When nonprofits and local businesses work together, both parties reap the benefits.

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Classy

APRIL 29, 2021

Our Leadership Council incorporates a diverse array of expertise and cause affiliations with representation from nonprofit organizations, corporations, foundations, academic institutions, and many more. Designs and launches new initiatives, drives organizational strategy, and helps chart the future of Feeding America. Ami McReynolds.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 10, 2009

It's called Bullseye Gives, a special Facebook page inviting folks to decide how they should allocate $3 million among ten large institutional charities, including: Parent Teacher Association Feeding America The Salvation Army American Red Cross National Parks Foundation Breast Cancer Research Foundation St.

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Charity Challenge Facebook Contest 59

AccelEvents

SEPTEMBER 11, 2020

What is the event strategy for the goal? If the goal of your campaign is to raise awareness for breast cancer, then what does that awareness look like? Does it look like a dollar value donated to a charity? Experiential marketers will focus on how the goal is applied at every touchpoint of the event marketing strategy.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2015

Stephen’s Story was a campaign launched by Teenage cancer fundraiser Stephen Sutton who passed away from cancer, but not before raising several million pounds for the charity as part of his bucket list. In August, 2015, the second ALS Icebucket Challenge took place. It as a fantastic discussion.

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Tech Soup

MAY 26, 2011

The discussion featured guest speakers Jen Burton , community director at Causes ; Tom Dawkins , co-founder of StartSomeGood ; and Miles Orkin , national director for mobile and web at the American Cancer Society. Causes' fundraising platform allows nonprofits to tell their story and engage donors.

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Connection Cafe

APRIL 14, 2020

Coming up with the right virtual challenge concept and strategy feels like building a jigsaw…without the box…in space! Connect the challenge to YOUR Cause. Ensuring that the challenge concept is intrinsically linked to your cause and/or mission is the most effective way to drive fundraising results.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 14, 2010

Note from Beth: I’m planning a year-end campaign for one of my favorite charities and wanted some good tips on incorporating video. Bottom line: If you aren’t developing a video strategy you are not going to capture the mindshare of internet users. American Cancer Society saw a 10:1 return on investment from this effort.

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Tech Soup

MAY 13, 2011

” Nonprofits once limited to raising money through cookie sales, charity balls, and foundation grants now have access to almost limitless fundraising streams with new technology platforms, micro-funding models, and evolving culture of giving. Jen Burton, Community Director of Causes Fundraising Focus: Facebook.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2015

I could tell they were passionate, fired-up people who had great ideas for strategies and projects to help kids learn better,” said Best in a 2014 interview in Fast Company. Whether it’s sharing a #CecilTheLion cartoon, or sharing a #PlannedParenthood petition, all of these actions are expressions of our passion for causes we love.

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Connection Cafe

JULY 20, 2017

Every day, individuals are seeking new ways to more creatively support the programs and causes they are passionate about. 58% of crowdsourced gifts were made on a mobile device – Your mobile strategy is no longer optional. Just think of all the different organizations raising money to end cancer… you see my point.

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AccelEvents

SEPTEMBER 11, 2020

What is the event strategy for the goal? If the goal of your campaign is to raise awareness for breast cancer, then what does that awareness look like? Does it look like a dollar value donated to a charity? Experiential marketers will focus on how the goal is applied at every touchpoint of the event marketing strategy.

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Virtual Marketing Sponsor Goal 52

Connection Cafe

DECEMBER 12, 2016

Dozens of crowdfunding platforms make it increasingly easier for people to raise money for any cause, from cancer research to disaster relief, often quite independent of direction from any charity. This was a socially influential individual acting independent of a charity to fundraise for a cause meaningful to him.

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Fundraising New York Cancer Childhood 20

Neon CRM

DECEMBER 14, 2023

The Basics of Nonprofit Content Strategy Use Your 2024 Nonprofit Calendar to Start Content Planning Layer in Your Nonprofit’s Internal Calendar Build a Content Process Be Ready to Suspend Your Plan Do You Have a Nonprofit Content Plan for 2024? So first, plan your strategy. Those six elements come together to create a content strategy.

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Tech Soup

MAY 20, 2016

Hearing about a cause from a trusted friend or family member also creates an emotional affiliation for potential donors to your cause. Raising general awareness for your cause. Although you may feel that everybody will relate to your cause and want to support it, this is unfortunately not the case. Identify Your Targets.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 3, 2015

The final stages is the bonfire or what Parr calls long attention or your audience’s long-term interest in an idea, product, message, cause, or whatever. Let’s look at one of these triggers that nonprofits and social good causes might leverage. It is based on reciprocity.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 20, 2009

Instead, Pepsi is using the money for lethal generosity through its Pepsi Refresh Project , a crowdsourced cause marketing effort to give away $20 million in grants to help revamp communities. . contest on Facebook is one of the biggest online contests before Pespi announced their contest, open to more than 500,000 charities.

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Contest Learning Lesson Sponsor 104

Whole Whale

JANUARY 5, 2022

The May holiday might call to mind breast cancer awareness or newer contenders like #EveryMotherCounts. Capitalizing on both the holiday and baseball season, Father’s Day is dominated with messages of prostate cancer from the MLB. Negotiate a portion of sales to go to your cause and add custom notes to flowers noting the cause.

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Connection Cafe

OCTOBER 10, 2013

hjc, Blackbaud, Edge Research, and Sea Change Strategies recently studied the giving habits and communication preferences of four generations of Canadian donors and published findings in a report called The Next Generation of Canadian Giving 2013. If you do not currently have a video strategy, now may be the time to create one.

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Connection Cafe

JULY 17, 2015

Latest research from the 2015 Millennial Impact Report shows that donating to charities and volunteering are important to the group that now represents the majority of the U.S. 55% of Generation Y members follow charities and other nonprofits on social media. The Statistics: Generation Y gives 62% through their mobile phones.

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NTEN

SEPTEMBER 24, 2009

Here at Network for Good, where we process donations for over 10,000 nonprofit websites and serve as the engine for many social networks (like Causes on Facebook), we see similar renewal rates -- but important differences depending on where donors give online. What's a nonprofit to do? It seems there's a bit of a discrepancy.

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Connection Cafe

DECEMBER 15, 2013

For Camp Kesem, $10,000 happens- money that will send children affected by a parent’s cancer to a free, life-changing summer camp. Michael Beahm highlights the strategy behind their campaign in his npEngage post: Lives are Changed when #bigkidsgive and how you can rock #GivingTuesday Next Year.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2008

You don't go into using a Twitter strategy without having built up a little social capital or as Tara Hunt calls " Whuffie." I also wonder about the effectiveness of fundraising on Twitter as more and more organizations or individuals start doing it? His Tweet-a-thon raised over $5,000 for his charity on Twitter.

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Analysis Twitter Giving Lesson 87

Bloomerang

JANUARY 22, 2024

For example, perhaps your idea for creating a nonprofit focused on raising funds for children fighting cancer started with one family’s need for support in a challenging time. Is there a long-term need for your nonprofit, or could the issue be solved with a smaller-scale fundraising campaign or project? The answer could be “both.”

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