Nonprofit Tech for Good

MAY 13, 2022

Maybe a friend shared the link with them, or they found your charity by Googling a topic you’re campaigning about. How each traffic source is influencing sign ups for your peer-to-peer campaign. UTM s are an extremely effective way to both track fundraising campaigns and measure their success. Campaign (utm_campaign).

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Nonprofit Tech for Good

FEBRUARY 11, 2022

Like everything else, though, pop-up technology has evolved considerably, allowing you to segment, test, and optimize. The golden rule (and question you should be asking yourself) is, “Is this relevant to my visitor?” Test out the options. Just as we test landing pages and emails, test the layout of your pop-ups too.

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Websites Work Test Nonprofit 309

Qgiv

SEPTEMBER 14, 2021

Explore this definitive guide to learn more about Giving Tuesday, get great campaign ideas, and soak up some best practices. Giving Tuesday FAQs 15+ Surefire Giving Tuesday Campaign Ideas to Set You Up for Success Giving Tuesday Campaign Best Practices. See how Qgiv can help you bring your Giving Tuesday campaign ideas to life!

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Campaign Ideas Giving Tips 98

CauseVox

AUGUST 11, 2022

Picture this: you’ve read our post on running a capital campaign , you’re wildly psyched, and you’re ready to get started! Only problem…you’re not totally sure how to plan a capital campaign. We’ve got your back and by “got your back” I mean we’ve put together this complete guide to building the plan for your capital campaign.

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EveryAction

JUNE 22, 2016

Unfortunately, there were so many questions from the audience that we weren't able answer them all during the alotted time. Here are some great, thoughtful questions that we received and Brett's email wisdom. " Can you refer to any re-engagement strategies/campaigns that you have found work?". Find out what works for your list.

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email Question Spam Test 101

.orgSource

FEBRUARY 12, 2024

They are charged with posing and answering significant questions like these: Why was our organization founded? Analyzing website traffic, social media, product sales, and marketing campaigns together strengthens activities on both sides of the equation. Integrate Strategy Effective strategy begins with an integrated plan. “The

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Collaboration Marketing Integration Trend 221

Bloomerang

SEPTEMBER 18, 2021

If a capital campaign is on the horizon for your organization, Aaron Bishop and Brian O’Neil will share strategies and resources available to confidently predict your project costs and resources needed. We are here to talk about capital campaigns, specifically counting the costs where capital campaigns often miss the mark.

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Campaign Video Project Process 90

Association Analytics

JUNE 17, 2021

What business questions do you want answered? We test our assumption by designing a targeted A/B email test for this group. Results : We measure performance of the test and roll out the most effective campaign based on registration numbers. Be deliberate as you start to dig into the data you need.

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.orgSource

SEPTEMBER 25, 2023

The results are amazing when you consider that a machine can write a social post or a campaign promotion in minutes. Create a personalized chatbot to interact with members, answer questions, and offer customized recommendations. Then, define the primary user questions and corresponding answers. Humans still do better creative.

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Las Vegas Language Interaction Associations 221

EveryAction

SEPTEMBER 7, 2022

This isn’t the only data point backing up this finding, either: our friends over at National Audubon Society actually ran a sustainer-first GivingTuesday campaign in 2020 and grew their recurring donor base by an incredible 900 percent! Use your technology to your advantage, even if it is a simple A/B test. Raise the Roots.

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Qgiv

JULY 28, 2021

So, here are four common questions about mobile fundraising your data can help you answer: Will donors give through text? This can help you decide whether to focus on a text-to-give (or text-to-donate) campaign or other mobile fundraising initiatives. That’s a fair question. Can I drive mobile donations from social media?

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Mobile Question Data Help 52

M+R

APRIL 5, 2022

If you haven’t signed up yet, chances are it’s because you still have questions. (Or Let’s start with the easiest question: What exactly is Scout Quest? In other words… you might be staring at an email file with a hefty number of lapsed folks and/or folks that aren’t responding to all your amazing campaigns anymore.

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Data Question Org Files 52

Association Analytics

OCTOBER 10, 2022

Let’s start by identifying the best channels and tools to maximize your campaigns. These tools help you see how your campaigns are doing in real-time, so you can optimize your marketing budget by spending your money on what’s working best. These two tools will help you measure the success of your campaigns.

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Analytics Marketing Taxonomy Module 169

Media Cause

JUNE 27, 2023

Consider Your Audience Before you begin planning your paid social campaigns, consider which channels would best reach the audiences you want to engage with and help you achieve your goals. Track, Test, and Test Again The key to maximizing your return on investment is ensuring your campaign is set up for success on a foundational level.

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Social Media Guide Media Social 97

Forum One

MARCH 12, 2024

We’d love to hear what questions you have about integrating AI into your social media practice, whether you raise your hand at NTC or send us a message later. We’ll share more after the session and dive into some of the questions we’ll tackle here: Everything’s changing so fast, is everyone already using AI? (It Drafting and testing.

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Saleforce Nonprofit

JULY 8, 2021

This post offers five ways you can optimize your fundraising campaign and create winning emails as we all prepare for the biggest season for nonprofit fundraising — end-of-year giving. How have they engaged with past email campaigns? How are the answers to these questions impacting your fundraising? What is their giving history?

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email Marketing Strategy Tips 116

Media Cause

AUGUST 25, 2022

Those who succeeded used tactics such as careful segmentation, compelling offers, donation page testing, and strong campaigns across email, web, and paid media. This includes media budgets, audience treatments, campaign concepting, matching funds, and more. The biggest question will be, will they donate again? Paid Media.

Action 52

Action Campaign Trend Tips 52

Nonprofit Tech for Good

APRIL 23, 2023

There are many ways your nonprofit can test the AI waters , h owever, in this post, we’re focusing on how you can use AI to improve your organization’s written content. AI as a writing tool can make you even more efficient and give you time to do other things like plan great fundraising campaigns.

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Content Calendar Language Social Media 352

.orgSource

MAY 15, 2023

They are charged with posing and answering significant questions like these: Why was our organization founded? Analyzing website traffic, social media, product sales, and marketing campaigns together strengthens activities on both sides of the equation. Integrate Strategy There are plenty of incentives for collaboration. “The

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Collaboration Marketing Team Integration 221

Nonprofit Tech for Good

JUNE 4, 2022

Most charities had used the same tried-and-tested methods for decades (namely, galas and sponsored endeavors), but with new health and safety guidelines to contend with, this was no longer possible. It’s also a great marketing campaign for the main event. When the pandemic hit, that event finally came. About the Author.

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Method Fundraising Virtual Nonprofit 353

M+R

JULY 27, 2023

After asking a lot of questions and convening small roundtables of non-profits to explore cultivation messaging, we found that many groups are grounding their cultivation efforts in a little bit of data and a whole lot of assumptions. Email fundraising response rate went up 11% for the test group. Okay, back to the results… ???

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Fundraising Test Advocacy Metrics 52

Greater Giving

SEPTEMBER 12, 2023

Online support: Add AI-powered chatbots and virtual assistants to your website to answer frequently asked questions, process donations, and provide donors with round-the-clock support. Campaign testing: Encourage team members to conduct A/B testing and iterative experiments to optimize AI-driven fundraising campaigns.

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Team Tips Fundraising Training 98

Bloomerang

NOVEMBER 6, 2021

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., Today’s question comes from a nonprofit employee who wants advice on whether or not it’s a good idea to announce and share a financial goal for their fundraising campaign. . Have a question for our Fundraising Coach?

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Goal Share Donation Fundraising 126

sgEngage

NOVEMBER 16, 2021

Test, test, and test again (ask staff, supporters, board members, and friends to read your content, test links, identify the emotions associated with the content, and provide feedback) . Give timelines of what they should be doing throughout your GivingTuesday campaign (i.e., send this email at 10 a.m.,

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Test FAQ Content Audience 79

Candid

AUGUST 18, 2021

Altogether, these benefits mean healthier fundraising ROIs, efficient campaign planning, and more time for building donor relationships. . The bottom line is that AI makes data-driven predictions for you, taking the guesswork out of developing lists for campaigns and outreach. How Nonprofits Use AI. How Nonprofits Don’t Use AI.

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Course Fundraising Analysis Mail 130

Care2

MARCH 3, 2014

One of the questions when setting up an A/B test is figuring out how large the different test groups should be. If the test groups are too small, they won''t provide sufficient data. If your sample sizes are too big, you are wasting subscribers on the less effective tests. Want to dive in deeper?

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Test Marketing Sample Open Source 64

Association Analytics

APRIL 4, 2022

This begs the question, “ should you continue to host hybrid or virtual events in the post-pandemic world? ” Before the pandemic, there were many challenges with setting up real-life experiences to test your hypotheses. For example, you may have wanted to ask questions like: “What if we hosted our event for free?”.

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Hosting Virtual Associations Analytics 321

M+R

JULY 6, 2023

It offers a solution for campaigns and orgs looking to post links and focus on rapid response and breaking news. We know from our media advocacy campaigns that Twitter offered a public gathering place for journalists, thought leaders, and influencers to exchange ideas and comment on the news cycle. (As Take it for a test drive.

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Connection Cafe

SEPTEMBER 5, 2013

Note: This is the second in a series of posts about usability testing your website from guest author Brandon Granger, Senior Interaction Designer for Blackbaud. In the first part of this series , we talked about why you should test your website and donation form with real supporters. Can they answer those question easily?

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Test Design Donation Language 38

EveryAction

NOVEMBER 9, 2022

Check to see if your constituent relationship management (CRM) platform or email marketing system has the ability to A/B test and let your emails race to the finish line! Don’t be afraid to make some last-minute changes to your campaign if the data supports them. Your bottom line will thank you! Looking for more last minute tips?

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Gift Consultant Audience email 207

Whole Whale

MAY 2, 2024

They should answer questions the staff has about performance, give a 30k foot view of what happened, and generate insights about what’s working in a report. QA and user flow testing Interns can walk through the main user flows of your website and note where there is confusion. Many eyes make for light work.

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International Program Ideas Data 98

Bloomerang

AUGUST 25, 2021

Go back through your past campaigns and start planning ahead. . By looking back through past campaigns, comparing results, and even creating a strong plan for upcoming months, you can be way ahead of the game when it comes to your donor communications before the rush even begins. . However, it’s incredibly valuable.

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Fundraising Test Relationship Review 122

Tech Soup

SEPTEMBER 12, 2017

Photos, videos, selfies, and personal stories allow us to embed emotional content in fundraising campaigns. They also invite our supporters and donors to be more deeply involved in our fundraising campaigns. As you plan your next fundraising campaign, consider how you'll use stories as a central element of your messaging.

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Storytelling Campaign Digital Tips 66

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 20, 2014

How many of you who work for nonprofits are getting asked to “ come up with an icebucket challenge ” for your annual fundraising campaign? ” Participating in a local or national giving day may help you work on that second question.

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Experiment Test Fundraising Instruction 99

Bloomerang

JUNE 1, 2022

In this guide, we’ll review the importance of year-end giving and the best strategies to use to plan a successful campaign. 10 steps to plan a successful year-end giving campaign. The sooner you can get started with your year-end campaign planning, the better. 10 steps to plan a successful year-end giving campaign.

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Guide Giving Nonprofit Metrics 109

Saleforce Nonprofit

NOVEMBER 17, 2022

Before even getting started, be clear on what you want to achieve, starting with specific goals and KPIs in mind will help you measure whether or not your campaign has been a success and will give you a benchmark for the next year. Is Giving Tuesday an Opportunity for Creativity and Testing? Most definitely.

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Giving Tips Press Netherlands 59

Qgiv

FEBRUARY 20, 2024

There are also other fundraising automation tools which can help you schedule and plan your different fundraising campaigns. For example, both Canva and Adobe offer AI editor options which can assist your team in creating better graphics and other content for your campaigns. AI Writing Assistant. How do you use AI for fundraising?

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Fundraising Nonprofit Analysis Donor 97