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Nonprofit explainer videos: 4 tips to inspire supporters

Candid

So, you get to work and land on one text-heavy website and another website with a prominent video that describes a nonprofit’s work, mission, and impact. HubSpot’s recent research helps to answer this question: branded video content is the most memorable. What are nonprofit explainer videos? Get to know your audience.

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How Nonprofits Can Steward Corporate Donors on Social Media

Nonprofit Tech for Good

The two organizations are partners that share the same cause – fighting hunger – yet they have different philosophies and audiences, leading them to pursue different approaches with fundraising and communications. This helps them to continue to drive awareness and support for the anti-hunger movement. Feeding America.

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82 Fundraising and Social Media Stats for Nonprofits

Nonprofit Tech for Good

For every share on social media, a peer-to-peer fundraising campaign raises an average of $13USD ( CrowdRise ). An average donation to a crowdfunding campaign is $66 USD ( DonorPerfect ). Over 50% of people who receive an email about a crowdfunding campaign donate ( DonorPerfect ). Peer-to-Peer Fundraising. Click to Tweet.

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Fight Hunger's Click To Feed A Child Campaign Facebook App

Beth's Blog: How Nonprofits Can Use Social Media

Today I discovered the Fight Hunger's Click to Feed a Child. It is a Facebook application that I can click on and it takes over to the web site campaign where I can click and their sponsor donates.19 Here's what I like the campaign design: It's easy and makes me feel good. 19 cents to the program. My click was 1,292,019.

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7 Year-End Campaigns to Study for a Stellar Fundraising Season

Everyaction

For each campaign we have provided key takeaways and how you can adopt these strategies into your own work. Hunger Task Force. The Hunger Task Force includes end of year calls-to-action throughout their winter newsletter. Have a year-end campaign that you love? Forward Together. Let's see it!

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5 Important Marketing Lessons Nonprofits Can Learn From The Hunger Games

Connection Cafe

Fans’ obsession with the Hunger Games saga isn’t by chance. As a Hunger Games fanatic (if Disney creates a Panem-based theme park, I’ll be first in line to visit the Capitol), I’ve been thinking about how nonprofits can learn from the phenomenon and generate this type of dedicated following. Hunger Games Lesson 3: Precision Matters.

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Fight Hunger Viral Video Contest

Have Fun - Do Good

In 2006, 760,000 people in 118 countries and 420 locations walked as part of the Walk the World campaign. Now FightHunger.org (a project of the UN World Food Program and partners) is launching a Walk the World Viral Video Contest. They are looking for an, "upbeat viral video that spreads the word about ending child hunger by 2015."

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