Remove Campaign Remove email Remove Track Remove Websites
article thumbnail

How Nonprofits Can Create & Track Conversions in Google Analytics 4

Nonprofit Tech for Good

She shares fundraising resources and guides on Karma Campaigns and offers Google Analytics and Google Ads , Facebook Ads , and lead generation services. To make the most of new features, nonprofits must know how to create and track conversions in GA4. How people are using their website. It’s official.

Track 251
article thumbnail

5 Tips to Craft Your Nonprofit’s Year-End Fundraising Campaigns

Nonprofit Tech for Good

Your year-end fundraising campaigns should show your donors what you’ve accomplished together over the past year, and invite them to give toward an even brighter future. Done well, your year-end campaigns (print, email, and social media) will inspire donors to give generously at year’s end and throughout the year after.

Campaign 329
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

At the core of the project is the 2021 Global NGO Technology Survey and the data below is based on the survey responses of 478 nonprofit email marketing managers. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

email 333
article thumbnail

What iOS 17 Tracking Changes mean for Digital Fundraising

M+R

Included in it are updates to how the operating system will handle link tracking, which Apple calls Link Tracking Protection (LTP). TL;DR: Digital advertisers might see some turbulence, email fundraisers should be fine. What is Link Tracking Protection? Click Tracking is less specific to an individual user.

Track 104
article thumbnail

Launching a successful nonprofit communications campaign

Candid

This is where a communications campaign can come in handy. But managing a campaign’s moving pieces can be challenging. To set your next campaign up for success, we are breaking up the process of building a campaign into five simple steps. Expanding reach by confirming 50 partners for a new initiative in 90 days.

article thumbnail

Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

Here are important factors that nonprofits should consider when developing year-end campaigns, which, if executed successfully, will further their missions and make a profound impact on the communities they serve. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign.

Practice 240
article thumbnail

How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

Maybe they heard about you on Facebook, or they signed a petition and you sent them an email. Maybe a friend shared the link with them, or they found your charity by Googling a topic you’re campaigning about. How each traffic source is influencing sign ups for your peer-to-peer campaign. This is where UTM s come in.

Donor 285