Association Analytics

APRIL 1, 2024

Look to create new and innovative products and services for an underserved population in your membership. Looking at their internal dashboard they could see that those individuals weren’t engaging with the association due to a lack of available content. They then promoted that content to unengaged members with similar profiles.

Data 210

Data Strategy Associations Survey 210

Achieve

OCTOBER 6, 2023

In this guide, we’ll walk through three key social media fundraising metrics, as well as how you can improve them: Social Media Engagement Rate Conversion Rate Social Media Return on Investment Ready to tap into the full potential of social media fundraising? Let your data lead the way. Then, multiply that number by 100.

Social Media 52

Social Media Metrics North Carolina Media 52

Amy Sample Ward

JANUARY 20, 2011

We covered how to do Community Mapping (identifying the segments and goals of the community), Content Mapping (creating a plan for which content goes where, and why), and Data Tracking (pulling all the numbers together). DIY Community Engagement Metrics. Content Mapping. >> Step 1: Identify all the content.

Metrics 219

Metrics Community Map Template 219

Association Analytics

JUNE 21, 2023

Solution : One way to combat this challenge is to build out a central repository using a modern ecosystem. Solution : Solve this challenge by creating a data capture policy. Set up your KPI and metrics! This blog post provides additional recommendations for creating key metrics that align with your strategic objectives.

Associations 319

Associations Challenge Data Taxonomy 319

Association Analytics

MARCH 13, 2024

Are you taking advantage of this important information, or are you still creating events, products, and activities based on what’s always been done? Creating Your Scoring Model So how should you set up your scoring model? They may also create new opportunities or sunset activities that lack engagement.

Analytics 169

Analytics Associations Model Metrics 169

Nonprofit Tech for Good

APRIL 20, 2020

By Dana Bakich , founder and CEO of Positive Equation – a digital consultancy focused on equipping nonprofits with the tools and resources to build impactful digital strategies. For the example below, we’ll be building out a sample Facebook Live co-branded series. Phase 2: Content, Cost & Creation.

Raise 325

Raise Fund Phase Audience 325

Association Analytics

OCTOBER 10, 2022

With membership marketing, the key is to build loyalty. Are you tagging your content, products and events? By having tags in place, you can start building personas around your member’s behaviors and demographics and begin to learn what types of products and services they are interacting with and when. Sales are instant.

Analytics 169

Analytics Marketing Taxonomy Module 169

EveryAction

SEPTEMBER 20, 2016

Last week, I sat down with Amy Peyrot, Senior Consultant, Social Media Specialist, and resident mathlete at M+R , to discuss all things social media metrics. Here are some of Amy's thoughts on these common social media metrics and how to achieve them. Goal: Engagement Metric: Overall Engagement Rate. Ready to start posting?

Metrics 100

Metrics Social Media Measure Media 100

Nonprofit Tech for Good

AUGUST 9, 2021

In years past, if a staff member or volunteer added your organization to their profile and were the first to do so, LinkedIn automatically created a LinkedIn Page for your nonprofit. Once you have claimed or created your LinkedIn Page, the set up process is straightforward. LinkedIn Pages.

Linkedin 360

Linkedin Practice Social Media Sponsor 360

sgEngage

SEPTEMBER 11, 2023

If you’re looking for a new way to raise funds, engage donors, and build connections, look no further than a charity golf tournament. Get more golfers and sponsors to the green with these insider tips to create buzz and promote the tournament. Why should my nonprofit host a charity golf tournament?

Charity 82

Charity Create Sponsor Sample 82

sgEngage

MAY 12, 2023

However, since your auction will be online, your nonprofit will need to go the extra mile to keep bidders engaged and create a memorable experience that will resonate with them, allowing you to meet and exceed your fundraising goals. Creating friendly competition helps to immerse your remote guests into your event and encourage them to bid.

Virtual 70

Virtual Build Stream Software 70

Achieve

MARCH 1, 2024

Leverage the benefits of this fast-growing industry and reach a larger audience by creating a nonprofit podcast. For example, an individual in the nonprofit event planning industry might create a podcast on event-planning best practices, helping to build their audience and potential clientele. Plan your content strategy.

Podcast 52

Podcast Create Guide Audio 52

Whole Whale

MAY 19, 2023

The issue with the amazing range of images that AI can create is that your content begins to lose the visual consistency of your brand. Objects and Content : Next, consider what specific objects, contents or subjects you want to include in the image. Do you want a portrait, a landscape, an object, an abstract design?

Images 52

Images Build Library Generation 52

Nimble AMS

MARCH 25, 2022

Building a successful online community starts with a solid plan. . Building a thriving online community starts with a well-considered strategy. Goals and success metrics. In addition to goals, establish a set of online community metrics to help you track progress toward your goals and find opportunities for improvement.

Community 133

Community Online Strategy Guidelines 133

Nimble AMS

APRIL 2, 2022

It’s built on Salesforce Experience Cloud and gives you the association-specific templates and capabilities you need to build a vibrant online community.? . Create a newcomer group where new members can ask questions and discuss topics so that they feel at home in your association right away. Attract and engage members.

Community 138

Community Online Associations Template 138

Roundtree

DECEMBER 8, 2022

Nonprofits often err by either underinvesting in their annual report or overloading it with too much content. Mission + Metrics (2-4 pages). Share key impact metrics. But you need to include someone’s voice other than your own who can build credibility. The goal is to be efficient and effective with your words.

Report 52

Report Create Metrics Nonprofit 52

Forum One

APRIL 27, 2021

It’s not enough to build a new website—organizations need to create meaningful, cohesive, and sustainable content to attract and engage audiences. With a well-thought-out content strategy. What your content strategy is—and is not. Benefits of a content strategy. How do you achieve this?

Content 47

Content Strategy Map Audience 47

Forum One

MAY 28, 2024

The Vega Awards acknowledge those who create and continually expand the digital universe. These awards honored Forum One’s work in building websites, digital tools, and virtual experiences for our clients. This work has empowered NRDC’s content managers, further engaged audiences in the mission, and amplified the organization’s impact.

Award 69

Award Oregon Museum Policy 69

Qgiv

APRIL 22, 2024

Nonprofit marketing goals often focus around building recognition, fostering community, and increasing your funds raised. Nonprofit marketing content also needs to consistently tie back to your cause and the work you do. Investing in marketing helps you build a foundation for growth, community engagement, and impactful change.

Marketing 52

Marketing Guide Nonprofit Channel 52

Nonprofits Source

APRIL 3, 2024

Marketing campaigns dedicated to membership recruitment can help you build brand recognition, reach the right audience, and grow your networking opportunities — increasing your membership’s value in the process. Ensuring your website is accessible to all web visitors increases the amount of potential members who can view your content.

Organization 52

Organization Online Influence Metrics 52

Nonprofits Source

MAY 15, 2024

Create customer personas. For instance, if you own a dog grooming business , you could create customer personas for those with small dogs and those with large dogs. Brainstorm which tactics, content, and communication channels will best engage each audience to increase the chance that they will purchase your product or service.

Map 52

Map Digital Business Marketing 52

Achieve

MAY 3, 2024

Email Outreach Before your event begins, building excitement and driving participation is crucial to your success. Here are some metrics to watch for that can be tracked through most professional email delivery services: Open Rate The open rate is the percentage of emails opened out of the total number of emails sent.

Analytics 98

Analytics Data Spam Fundraising 98

Forj

APRIL 17, 2024

Association leaders charged with building and managing online communities are faced with a lot of difficult decisions, from determining the right structure to creating a solid content strategy. But the most critical task on their to-do list is this: making the business case for community.

Measure 36

Measure Community Metrics Structure 36

Qgiv

APRIL 9, 2024

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. Building an online community allows your organization to engage with your supporters on a personal level. Engagement.

Social Media 52

Social Media Media Guide Social 52

Media Cause

JULY 11, 2023

Moreover, automating your email marketing translates to time saved, which can be strategically invested in other crucial areas like fundraising and community building. This is key in building and maintaining relationships with supporters. Personalized Content Automation doesn’t mean one-size-fits-all.

email 52

email Service Marketing Metrics 52

EveryAction

JUNE 8, 2023

However, you also know these cycles of boom and bust aren’t always efficient or effective at building a truly successful program—instead, retaining advocates year-round and between campaigns is what will help you build more power and make a deeper impact in alignment with your long-term vision and goals.

Advocacy 143

Advocacy Local Poll Audience 143

Nonprofit Tech for Good

APRIL 10, 2022

It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. 3) Tweet content that inspires engagement. To get engagement on Twitter, you need to tweet the right kind of content.

Twitter 343

Twitter Practice Social Media Nonprofit 343

Association Analytics

FEBRUARY 14, 2022

We can help you move analytics to the top of the list by giving you tips to build a business case and how to articulate it to others. Let’s build your business case to make data analytics a top priority: 1. This will align the organization by having clear success metrics and KPIs. This is not a long process.

Analytics 169

Analytics Language Associations Case Study 169

.orgSource

MARCH 6, 2023

Perhaps it’s content that’s missing the mark. From the beginning of her tenure at ENA, Nancy has made building a positive culture a priority. As you create a strong culture, you also gain trust,” Nancy advised. It is still possible to create that community, but on a smaller scale. Trust is tied to value.

Associations 221

Associations Leadership Question Wisconsin 221

Whole Whale

MARCH 15, 2023

Email marketing can be used to promote an organization’s mission or services, or it can be used to build relationships with subscribers, donors, and prospects. Having a clean and organized email account structure can be helpful when sending more tailored content to segmented audiences.

email 75

email Difference Marketing Retention 75

Candid

MAY 10, 2023

To spread the word about a new initiative or build awareness around your mission-driven work, effective communication with your audiences is key. To set your next campaign up for success, we are breaking up the process of building a campaign into five simple steps. Types of advertisements, topics, and content they respond to.

Communication 98

Communication Campaign Channel Measure 98

Amy Sample Ward

JUNE 6, 2011

Technology and Community: Strategic Options for Movement Building. That’s when the movement building can begin. Focusing on those areas where your goals overlap enables you to create a common ground, share a purpose; and that’s where you can build a movement. How does movement building really look?

Build 220

Build Community Technology Action 220

EveryAction

APRIL 5, 2023

By asking the right questions , clearly advocating for your organization’s needs, and building a clear roadmap , you can make sure your board understands your situation and supports your ultimate goal of helping your teams work more efficiently and effectively through technology. Let’s dive in. A roadmap is a pathway to the future state!

Technology 186

Technology Change Analysis Tech 186

Candid

JANUARY 24, 2024

I’ll share what I’ve learned from the big-picture analytics, insights from my deep dive into content, and how they inform my approach to our social media plan (which you’re welcome to borrow for your nonprofit). I see what we’re doing is working and plan to build on that momentum this year. Facebook is an interesting one for us.

Social Media 52

Social Media Data Strategy Media 52

Association Analytics

NOVEMBER 16, 2021

Step 1: Create a Plan. The first step in starting your analytics journey is to create a plan. As you create your plan, remember to focus on outcomes, not outputs. Create a Data Task Force & Data Definitions. We suggest you create a data task force. What questions are you trying to answer with analytics?

Analytics 169

Analytics Data Beginner Associations 169

Nonprofit Tech for Good

APRIL 19, 2024

Everyone is talking about the ways that artificial intelligence (AI) can streamline the process of creating articles, stories, or posts. It sometimes sounds as though tools like ChatGPT or Gemini could entirely replace humans in writing website content. And it could… if nonprofits didn’t need to write anything good.

Content 264

Content Websites Tips Voice 264

Pamela Grow

OCTOBER 30, 2023

Before you begin any project involving data analysis, start by clearly outlining your goal so you know which metrics to analyze. Under this framework, your nonprofit would create goals that are specific, measurable, achievable, relevant, and time-bound. Engagement with content. Determine your objectives.

Analytics 52

Analytics Data Giving Metrics 52