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Blackbaud Luminate Online® Benchmark Report Highlights

sgEngage

The 16th annual Blackbaud Luminate Online Benchmark Report is here! We look forward to this report every year. To encourage you to download and read the full report , we are sharing a few highlights we think you will find particularly compelling.

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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Not surprisingly, a 2020 report from Wild Apricot showed that 68% of organizations have difficulty growing membership. In this blog, we outline how you can use the same framework to improve new member acquisition at your association. One example of thought leadership is this blog! It’s no secret that growing membership is hard.

Create 169
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Measuring Your Nonprofit’s Success with Business Intelligence 

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At least one of the criteria for measuring a successful year is related to your financials. Then, they could pull a report showing the percentage of donors and other funders who are a great match and correlate that with the amount of income produced. Your reports will include a reliable forecast. How much did you raise?

Measure 52
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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

Attribution is what allows you to measure the success of your acquisition strategies (and get great insights for optimisation). Measure the success of your upgrade asks – do donors who come from your species extinction petition go on to be regular donors at a higher rate? How can we track marketing initiatives using UTMs?

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The Power of Learning Analytics: Maximizing the Impact of Your Education Programs

Association Analytics

Assessing Learner Sentiment Another important part of measuring the effectiveness of education programs is assessing learning sentiment. Analyzing Instructor Performance Be sure to track completion rates, course ratings, and learner engagement for each of your different instructors so you can easily identify trends and discrepancies.

Analytics 169
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Engagement Analytics 101: Setting Your Association Up for Success

Association Analytics

This blog provides an overview of how to establish your scoring model, establish a team of data champions, and adopt a regular reporting routine so that your association is set up for success. Discuss which engagement metrics to include in executive/board reports. Let’s get started! Why Is Engagement Scoring So Important?

Analytics 169
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What Gets Measured Gets Better

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: As part of my work this year as Visiting Scholar at the David and Lucile Packard Foundation, I’m running several peer learning groups based on the ideas in “ Measuring the Networked Nonprofit ” and Crawl, Walk, Run, Fly Maturity of Practice model. And it’s still hard to carve out time for tracking.

Measure 99