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12 Key Digital Engagement Trends from the 2018 M+R Benchmarks Report

Everyaction

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community. boost in their conversion rates.

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6 smart fundraising strategies to drive major giving success

EveryAction

Effective major gift fundraising focuses on cultivating relationships with that 20% of donors, and we’re here to help guide your efforts to maximal success. This kind of corporate relationship, when managed well, can produce significant financial support, increased visibility, and mutually beneficial outcomes.

Strategy 177
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How to Ask Donors for Money: Top Tips [2022]

CauseVox

Usually, $10,000 is a common benchmark (but splitting that into two payments of $5,000 over two years could still be considered a major gift.). We sat down with Diane Remin, the Founder and President of MajorDonors.com , to discuss techniques on making an ask and how major gift work has transitioned online as a result of the pandemic.

Money 64
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What is Data Intelligence?

sgEngage

O ur Intelligence for Good® approach combines licensed and proprietary data assets, world-class industry data science expertise, advanced machine-learning techniques, and robust analytic methodologies – all optimized to drive your mission impact. . Examples of performance tools include performance analysis and benchmarking. .

Data 100
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How are you using metrics, benchmarks, and experiments to improve your Facebook presence?

Beth's Blog: How Nonprofits Can Use Social Media

To engage and discuss techniques and tips for using Facebook effectively for nonprofits. The M&R social media benchmarks study is a good start, although the benchmarks are based on a small sample size. What I'd like to see is a social network analysis of active fans and their relationships with others.

Metrics 97
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Cut Through the Clutter: Why Storytelling Matters for Nonprofits

Nonprofit Tech for Good

You can use basic storytelling techniques to create compelling videos that use humor, cliffhangers, excitement or drama to capture attention. Now in its fourth edition, this year’s report provides technology benchmarks for Africa, Asia, Australia and New Zealand, Europe, Latin America and the Caribbean, and the United States and Canada.

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Digital Must-Haves for Fall Fundraising Success Part 6: Mobile Messaging

EveryAction

If your nonprofit is looking for more reasons to dial in on mobile messaging, M+R’s Benchmarks report has found that texting is growing in the nonprofit sphere—these are just a few key points from 2021’s report : SMS audience sizes grew by 26 percent over the previous year—much faster growth than email audience sizes. Membership.

Mobile 130