Beth's Blog: How Nonprofits Can Use Social Media

JUNE 23, 2011

I remember thinking to myself at the time, well if one networked nonprofit can do this, couldn’t a network of networked nonprofits use real-time collaborative benchmarking data sharing for learning? I shared a link to the site on my Facebook Page with a question about its usefulness (perhaps minus one of the bogus metrics).

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Benchmark Network Learning API 95

Nonprofit Tech for Good

APRIL 10, 2022

Before you follow any account, ensure that your profile is complete with (1) a well-designed profile photo and header image; (2) a bio that expresses clearly your organization’s mission; and (3) a link to your website. For example, if you send a tweet on Monday morning at 8 am, retweet that same tweet the next day at 1pm.

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Twitter Practice Social Media Nonprofit 340

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

.&# Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd&# did a benchmarking analysis for participants. Sometimes benchmarking studies can be more rigorous and survey an entire field. Take for example, the NTEN Social Network 2011 Benchmarking Study or the Digital IQ Study of Government Sites.

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Benchmark Social Media Measure Results 96

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 3, 2013

The report, “I nto Focus: Benchmarks for Video and A Guide for Creators ,” is based on a survey of 500 nonprofits and interviews with experts (including me). Nearly 2/3 of organizations say their video budgets will stay the same or decline! Is your organization using video and getting results?

Benchmark 120

Benchmark Video Practice Measure 120

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. Even as overall giving slumps, this increase is significant because it means that more organizations are receiving reliable funding on a monthly basis. Organize them into groups based on their gift sizes.

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Analytics Data Giving Metrics 52

The Storytelling Non-profit

JANUARY 24, 2022

Here’s a few examples: Telling a story in. a fundraising email Using a story in a social media post Writing a press release with a personal story Adding a story to a donation page Showcasing a story on your programs page You might have other examples of how you use stories at your non-profit.

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ROI Storytelling Measure Story 67

Forum One

DECEMBER 22, 2022

This year, the need to check in is even more critical, as 2023 will usher in a whole new paradigm for a core part of digital strategy: web metrics. UA has been a reliable benchmarking tool for more than a decade, and many organizations have comfortably adopted strategies and reports that deliver data to inform their broader digital strategy.

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Time Metrics Analytics Adopt 70

Nonprofit Tech for Good

OCTOBER 25, 2019

By Brent Merritt , a digital strategy consultant at Metric Communications and blogger at The Caliper. Facebook Fundraisers are a relatively new fundraising tool, but they’re already driving a major boost in revenue for some nonprofit organizations. His work is focused on nonprofits, advocacy, and public affairs.

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Facebook Raise Fundraising Audience 212

NTEN

JULY 5, 2012

Over 450 people joined us for the 2012 Benchmarks Extra: Facebook webinar we co-hosted with NTEN and the Ad Council last week. Combine all this knowledge with your free copy of the Benchmarks Extra: Facebook study , and you’ll be rocking your organization’s Facebook page in no time! Q: What should my organization be tracking?

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Metrics Facebook Question Benchmark 64

NTEN

JULY 3, 2012

[This is part one of a series taking a closer look at the key benchmarks from our 6th Annual Nonprofit Technology Staffing & Investments Survey Report , conducted with The NonProfit Times. The graphic above shows the average number overall (3.5), as well as the average number reported by Small ( $10M) organizations, respectively.

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Benchmark Technology Nonprofit Survey 85

Neon CRM

AUGUST 24, 2023

Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. Fundraising Effectiveness Project (FEP) The Fundraising Effectiveness Project (FEP) is the industry standard for donor retention stats and other related donor engagement metrics.

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Hype Research Marketing Benchmark 52

sgEngage

MAY 30, 2024

Employee retention is critical for the health of any organization, particularly for nonprofits. High retention leads to better outcomes all around as the organization saves money and develops stronger performers internally. Employee recognition can be as simple or as elaborate as you want or as the organization allows.

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Retention Management Tips Nonprofit 91

Kindful

OCTOBER 28, 2021

I’m focusing on acquisition because achieving your acquisition goals will help your organization grow to be more sustainable and have a bigger impact. The key is to look at your data and see which metrics you want to improve. Success for one organization may look like acquiring 200 new donors.

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Goal Metrics Measure Donor 62

NTEN

JUNE 22, 2010

Since the release of the 2010 eNonprofit Benchmarks Study , we know many of you have been hard at work looking at how your programs measure up against industry benchmarks. But the Benchmarks Study is really meant to help you think (or rethink!) Let's take an easy example. Source Everything ! How's that work?

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Metrics Benchmark Rate Newsletter 55

NetWits

APRIL 2, 2013

In a couple of weeks, the 2013 Blackbaud Online Marketing Benchmark Study will be released (previously the Convio Online Marketing Benchmark Study ). The annual report informs how organizations measure impact relative to their peers. However, the benchmark study is a tool, and like any tool, it depends on how it’s used.

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Rate San Diego Open Benchmark 139

Connection Cafe

OCTOBER 31, 2013

Event metrics can be great guides as we plan. In earlier posts, npENGAGE has discussed how to focus on our event fundraising analytics and how to use these metrics for success. Below are some ways to use your event metrics to identify and engage specific participant types during your fundraising event. Warm Bodies.

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Metrics Action Create Benchmark 34

M+R

MAY 31, 2022

We saw some of the impacts of these changes in this year’s Benchmarks. Some (including our friends at EveryAction and ActionKit) are using the data about when, where, and how the tracking pixel has been downloaded to separate out different types of opens, so you can see two metrics for “human open rate” and “combined open rate.”

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Mail Spam Rate email 108

M+R

JUNE 22, 2021

June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .

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Benchmark Studies Digital Analysis 52

CauseVox

APRIL 13, 2022

After seeing thousands of organizations raise millions of dollars with peer to peer fundraising campaigns, we have put together this quick guide to show you how you can engage with your community to run a winning peer to peer fundraising campaign in 2022. An Example of a Personal Fundraising Page Using CauseVox.

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Fundraising Benchmark Campaign Raise 74

Candid

FEBRUARY 9, 2023

the median compensation among all staff at any given organization). For example, in The Battle for the Soul of Capitalism , John Bogle estimated a nationwide ratio to be approximately 280:1 in 2004 (up from 42:1 in 1980). times as much as the median employee at the same grantmaking organization. those on the S&P 500).

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Ratio Survey Sample Report 105

sgEngage

NOVEMBER 10, 2023

Recurring donations are gifts to a nonprofit organization made by a donor on an ongoing basis, typically monthly. Nonprofit organizations benefit from recurring donations because they provide consistent revenue streams and help organizations maintain long-term relationships with supporters. And donors like it.

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Donation Blackbaud Retention Gift 52

sgEngage

JANUARY 16, 2024

Use the Most Effective Online Fundraising Tools If you haven’t explored the apps, online tools, and upgrades now available to help your organization raise more money, more effectively, now is the time. Most donors contribute not only to the mission of the organization but also to the staff. Add images to every touchpoint.

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Effective Tips Fundraising Blackbaud 78

sgEngage

AUGUST 8, 2022

Return on investment is a metric that measures the profitability of an investment, giving you a way to compare the yields of investments and make more effective financial decisions. What’s the ROI, for example, of your annual gala? Let’s say your organization raises $5 million through a campaign. Or of your spring appeal?

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ROI Campaign Gift Metrics 75

Bloomerang

MAY 31, 2022

Your fundraising strategy will build on your past successes and opportunities to help your organization grow year after year. A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. Also, review your fundraising metrics and data from previous campaigns. Online fundraising.

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Strategy Develop Fundraising Nonprofit 106

sgEngage

JULY 20, 2021

That survey established a critical baseline that we can use to benchmark our progress in the future. These will be critical metrics for us to gauge our performance. These metrics, that include D&I data, help investors evaluate companies based upon criteria broader than just mere numbers.

Government 98

Government Social Blackbaud Companies 98

DNL OmniMedia

FEBRUARY 11, 2021

On average, we know that over 80% of a nonprofit’s total donations come from the top 12 donors to the organization. That might be why a giving officer’s average span to stay at a nonprofit organization is less than three years. For example, if you were to hire new staff members, what will they accomplish? How do we know this?

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Blackbaud Guide Management Fundraising 52

NetWits

NOVEMBER 29, 2011

Examples and practical tips to live by. Several of our Blackbaud nonprofit customers have recently had incredible success using a personalized approach to email: 1) An animal rights organization doubled click-through rates by personalizing an event email invitation with: The last year people attended.

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email Raise Cancer Info 230

sgEngage

OCTOBER 9, 2023

Among grantmakers, there tends to be a lot of focus on impact and outcomes, as well as metrics to measure impact. We offer some practical tips, some examples of funders doing this work, and some resources. It is our hope, as funders, that financially resourcing a movement, an organization, or an individual can lead to positive change.

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Participatory Evaluation Empowerment Grant 90

3rd Sector Labs

APRIL 23, 2014

1 – Does your organization have a data management plan? 2 – When was the last time your organization cleaned your donor data? 3 – Is someone in your organization responsible for data quality? QUESTION: When you gave an example of a data management plan, you started from a fundraising plan. GARY: Ditto.

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Data Management Rate Benchmark 133

sgEngage

SEPTEMBER 7, 2022

This means that a donor may have two or even three different people from the same organization soliciting them before they finally make a gift. All officers should have similar experiences across the organization and be aligned on how the work gets done. A fundraiser’s job is to raise money for the organization.

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Develop Management Gift Proposal 80

Allegiance Group

FEBRUARY 14, 2023

in 2020 , according to nonprofit organizations surveyed by the Association for Fundraising Professionals. We recommend you start with these 7 Key Database Metrics. We recommend you start with these 7 Key Database Metrics. This example shows a net gain of 403 donors in FY22. year over year. in 2016 to 19.3%

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Mail Donor Strategy Files 52

Qgiv

DECEMBER 7, 2022

However, many organizations fail to properly track gift officer portfolios, gift officer actions and donor pipeline management within their donor database management. It is important to consider the long-term goals of your fundraising team, as well as the long-term goals of the organization. Step 7: Track and Review Your Metrics.

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Database Track Donor Management 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2013

In some organizations, measurement is this thing done at the end to justify or validate social media. At SXSW, I did a workshop with Carie Lewis and David Neff who assessed their organization’s measurement practices along the Crawl, Walk, Run, Fly continuum. Click to See Larger Version.

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Measure Learning Metrics Social Media 103

Connection Cafe

OCTOBER 23, 2015

But I also love seeing how my campaigns compare against those of other organizations. And how is one organization doing relative to other charities? All of this is why I am so excited for next week’s release of Blackbaud’s 2015 Luminate Online Benchmark report. Yeah, I know, there are lots of benchmarks out there.

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Benchmark Report Online Hints 20

Connection Cafe

JANUARY 11, 2016

The release of the 9th Luminate Online Benchmark Report is an opportunity for nonprofits to take stock of how the nonprofit sector is performing online, and what recent trends tell us about donor and giving behavior. For example, food bank organizations tend to have small housefiles (48K constituents median), but have nearly 31.5%

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Benchmark Report Online Guidelines 20

NTEN

APRIL 16, 2009

Let's take a quick tour of the most important metrics, and take the first step to improving your email campaign performance through evaluation and optimization. You can divide the key metrics into offensive and defensive variables. Offensive Email Metrics. Defensive Email Metrics.

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Metrics email Campaign Rate 53

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 26, 2013

The process of linking results to key performance indicators and associated metrics it is like hooking up a big TV. Step 4: Define your benchmarks. Step 5: Define your metrics. The process of linking results to key performance indicators and associated metrics it is like hooking up a big TV. Flickr Photo by HorrorTaxi.

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Results Metrics Measure Associations 97