sgEngage

MAY 30, 2024

Retaining top performers is likely a measure of your effectiveness and success in your role. Of course, many diverse factors contribute to retention or conversely, turnover, and the past several years have been rocky in this regard. It’s also objectively measurable through concrete KPIs.

Retention 89

Retention Management Tips Nonprofit 89

EveryAction

AUGUST 11, 2016

We’re just over halfway through 2016 and, if we’ve learned anything so far, it’s that online fundraising has really found its stride in the nonprofit sector. So all is well and the end-of-year (EOY) fundraising push should be more profitable than ever! EOY Fundraising Implications. Great news, right?

email 100

email Spam Money Fundraising 100

Bloomerang

AUGUST 21, 2023

This post describes actions you can take to implement the findings of Bloomerang’s 2023 Fundraising Planning and Climate Report. 1,071 fundraising professionals were surveyed at small and medium-sized nonprofits supporting a variety of causes. Not all fundraising programs look alike.

Action 74

Action Report Practice Fundraising 74

NTEN

OCTOBER 24, 2011

Though each tool is a little different, they all create opportunities for your organization to start conversations and to show the personal side of, and the personalities behind, your work. Think about fundraising for a second. Think about fundraising for a second. Measuring is how you decide which is which.

Social Media 88

Social Media Measure Media Social 88

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community. This is where EveryAction comes in!

Benchmark 62

Benchmark Digital Trend Report 62

CauseVox

JULY 11, 2022

Peer-to-peer fundraising is on the rise and it’s no wonder since they typically raise twice as much compared to other types of digital fundraising campaigns. And who better to get peer-to-peer fundraising tips from than a nonprofit professional? Peer-to-Peer Fundraising Campaign. Who Is Invest In Kids?

Tips 72

Tips Fundraising Sponsor Org 72

NonProfit Hub

OCTOBER 25, 2016

For nonprofit marketers in particular, tracking conversion metrics on supporter behavior is what you should probably be focused on — versus just viewing vanity metrics of how many people have visited your website. Setting Goals in Google Analytics is an easy way to track these conversion metrics on your supporters. You’re now in.

Analytics 28

Analytics Goal Conversation Rate 28

Everyaction

JULY 18, 2018

For some things, spontaneity is highly desirable, but any fundraising professional will tell you that planning a campaign isn’t one of them. Having a detailed strategic plan in place before embarking on a fundraising campaign can be a huge determinant of its success, even before the first dollar is raised. Fundraising plan summary.

Guide 108

Guide Fundraising Nonprofit Template 108

NetWits

APRIL 6, 2012

While we were there, Blackbaud, NTEN and Common Knowledge released the 2012 Nonprofit Social Networking Benchmark Report. As social media, marketing and communications, and fundraising types continue to download and read the report we’re seeing more interest in the value nonprofits are placing on a Facebook Like (i.e.

Facebook 241

Facebook San Francisco Benchmark NTEN 241

NetWits

APRIL 2, 2013

The conversation around email performance is wrong: open and click-through rates alone do not show constituent engagement. In a couple of weeks, the 2013 Blackbaud Online Marketing Benchmark Study will be released (previously the Convio Online Marketing Benchmark Study ). Email Marketing Interactive Online Fundraising'

Rate 139

Rate San Diego Open Benchmark 139

sgEngage

SEPTEMBER 7, 2022

There are many factors in fundraising, from early engagement to a donor’s ultimate or legacy gift. The human talent component of fundraising is vital to a successful development office. The human talent component of fundraising is vital to a successful development office. Measure the most important goals that lead to results.

Develop 77

Develop Management Gift Proposal 77

Care2

SEPTEMBER 30, 2014

Dunham and Company released an Online Fundraising Scorecard that looked at 151 nonprofits online fundraising activities. The report is troubling because the nonprofit community has been doing online fundraising for years and there are established best practices for optimizing conversions. Create Killer Landing Pages.

Studies 78

Studies Online Fundraising Nonprofit 78

NTEN

JUNE 4, 2013

And very few organizations are applying that data to make decisions about their programs or measure their strategic outcomes. In the spring of 2013, NTEN and Avectra surveyed nonprofit communications, fundraising, and leadership staff about their engagement data management practices, findings, and future plans.

Studies 89

Studies Data Report Management 89

sgEngage

AUGUST 8, 2022

Return on investment is a metric that measures the profitability of an investment, giving you a way to compare the yields of investments and make more effective financial decisions. Often, in fundraising, people would like to know the ROI of various ways of raising money. Or of your spring appeal? Or how about your capital campaign?

ROI 73

ROI Campaign Gift Metrics 73

3rd Sector Labs

APRIL 23, 2014

QUESTION: When you gave an example of a data management plan, you started from a fundraising plan. GARY: A good fundraising plan consists of strategies and tactics to be executed in order to achieve your fundraising goals. So, a good data management plan starts from the fundraising strategy.

Data 133

Data Management Rate Benchmark 133

Classy

AUGUST 19, 2021

He served on the board of Meals on Wheels San Diego County and Rancho Penasquitos Little League, giving him a proper understanding of what fundraising professionals need to succeed. Keep Up With the Data and Trends Informing Fundraising Today. Like much of our staff, Eric is no stranger to the social sector. Embedded Checkout.

Product 52

Product Design San Diego Management 52

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. Under this framework, your nonprofit would create goals that are specific, measurable, achievable, relevant, and time-bound. Determine your objectives. Next, specify exactly how you will achieve the goal (e.g.,

Analytics 52

Analytics Data Giving Metrics 52

Connection Cafe

APRIL 26, 2018

As reflected in the recently released Charitable Giving Report Spotlight: How Fundraising Performed in the Higher Education Sector in 2017 , donors have responded to the calls for support in a resounding way. The percentage of total fundraising that came from online giving reached 7.3%–a record high for higher education.

Education 23

Education Trend Conversation Giving 23

ASU Lodestar Center

FEBRUARY 20, 2013

Fund , released a report revealing some unfortunate statistics which provide real insight into the fundraising industry. Moreover, the apathetic and even sometimes fearful attitudes toward fundraising among staff and board members can lead to a philanthropic dead-end. I carry those words with me each day in my fundraising career.

Fun 79

Fun Fundraising Attitude Indiana 79

Bloomerang

DECEMBER 19, 2023

We’ve grouped these solutions into the following categories: Donor Management Fundraising Project Management Communication Design Forms Marketing Events Website Content Management System As you assess each option, keep in mind that seemingly “free” platforms may still come with costs. Is it worth it to spend the money?

Software 89

Software Free Tools Adobe 89

Connection Cafe

JUNE 13, 2013

Focus on Event Fundraising Analytics , we looked at how peer-to-peer event metrics let us know if our event planning and execution efforts are paying off in fundraising results. Benchmarks let us know how we perform compared to our event fundraising peers. Encourage participants to fundraise.

Metrics 42

Metrics Benchmark Fundraising Stats 42

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 22, 2011

There are so social media analytic tools to measure social media and other emerging technologies, that we’ve created a new genre of Shiny Objective Syndrome — Data Puking disorder. It isn’t hard to see why we forget about one of the best ever social media measurement tools: surveys! Fundraising team.

Social Media 95

Social Media Analytics Tools Media 95

DNL OmniMedia

NOVEMBER 12, 2020

As a nonprofit fundraising professional, you know that raising major gifts is one of the most strategic efforts your organization will complete. Major gifts are not only a highly-strategic effort, but also a high-stakes one— for many nonprofits, over 80% of their total fundraising dollars come from major contributions alone.

Metrics 52

Metrics Gift Track Tech 52

NonProfit Hub

MAY 22, 2014

With a mission on your mind and a fundraising quota to meet, it’s hard to justify—well, much of anything else. But what if taking the time to focus on other things, like measurement and new staff orientation, would provide better retention rates and a happier staff? But we’re also a place where we support each other.

Measure 53

Measure Roles Culture Training 53

Amy Sample Ward

MARCH 23, 2011

I come across so many great conversations, ideas, and resources all over the web every day. You can join the conversations in the comments, or click through to the original posts to find what others are saying. New Report: 2011 eNonprofit Benchmarks Study | NTEN – "A high unsubscribe rate is bad, right?

Web 105

Web New York City Lebanon Benchmark 105

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 27, 2011

This year, we updated the entire guide with new research, additional sections on goals and strategies, and information about using social media for advocacy and fundraising. Social media is a conversation the world is having. Measurable : You should be able to quantify goals with a numeric benchmark.

Social Media 99

Social Media Guide Media Social 99

Amy Sample Ward

JUNE 6, 2012

I come across so many great conversations, ideas, and resources all over the web every day. You can join the conversations in the comments, or click through to the original posts to find what others are saying. Here are some of the most interesting things I’ve found recently (as of June 6th).

Web 117

Web San Francisco Bookmarking Search 117

Nonprofit Tech for Good

MAY 25, 2024

Below, you’ll get a primer to set you up for better fundraising in the future. iMission’s Ultimate Guide to Marketing Automation for Nonprofits shows you, step-by-step, how your organization can take your fundraising to a whole new level. If you spread yourself too thin, you might fail to make waves.

Marketing 205

Marketing Fundraising Test Nonprofit 205

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

This panel will discuss realistic metrics and benchmarks any organization can use in their campaigns and ensure that your using the right strategies and tools to listen and engage your audiences on different social networks. Wall Street views it as the only legitimate means of measuring business performance. Notes and Resources.

ROI 103

ROI Social Media Media Social 103

Connection Cafe

MAY 28, 2013

Take a look at your donor forms and have an honest conversation about whether you’re really using every piece of data you ask for. A person who has made it to your online donation form has already had a conversation with themselves about the desire to donate. Want to see how your fundraising measures up?

Donation 53

Donation Online Donor Blackbaud 53

Connection Cafe

OCTOBER 12, 2016

Just 27% of online donations now result from email (according to the latest M+R Benchmark report ). No longer does multiple-channel fundraising mean a home page mention and few Facebook posts during online campaigns. ASC has a good example of an updated pop-up design that’s not intrusive. Digital Advertising. per dollar raised.

Channel 20

Channel Fundraising Benchmark Facebook 20

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2013

With the digital communications landscape evolving at light speed we wanted to track challenges, leadership attitudes, measurement strategies and 2014 investment plans. The survey is currently in the field but initial responses show broad adoption and rising confidence and sophisticated use of online and social tools.

Social Media 106

Social Media Arts Social Media 106

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 28, 2012

The images link to your fundraising landing page. We’d like to try to benchmark it against other disruptive pinterest campaigns but we’re not sure there is a good comparison case study. I am assuming that this conversion from pinning to donating is one rung on your ladder of engagement ? What does it look like?

Sierra Leone 126

Sierra Leone Case Study Benchmark Comparison 126

Socialbrite

OCTOBER 31, 2021

So, how do you measure your video marketing efforts? Measuring your video marketing. To know how to measure the effectiveness of your video marketing , you must first decide what the goal of the marketing is so you know what you’re looking for. Measuring the engagement of your videos. Measuring brand awareness.

Measure 59

Measure Video Marketing Guide 59

Amy Sample Ward

DECEMBER 6, 2009

But I do love to share my ideas and experience with others and hope this is an opportunity to start many new conversations both with readers here and participants at the seminar. 2009 eNonprofit Benchmark Study. “I For more: Messages, Stories, and Conversations: Creating a Strategy for your organization and your supporters.

Social Media 105

Social Media Interaction Government Case Study 105

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 17, 2013

If you missed it, you can listen to the recording here , or join us for one of two upcoming conversations on Giving Days: the #FundChat Twitter chat on the Playbook at 12 EST Wednesday Sept. How can we set an accurate, measurable goal for a Giving Day if it is our first one? ET Thursday Sept.

Hosting 94

Hosting Foundation Question Giving 94

NTEN

APRIL 16, 2009

How did your last email fundraising appeal perform? Email marketing is the foundation for most nonprofits' education, advocacy, volunteering, and fundraising efforts online. This is useful as a measure of the effectiveness of your subject line. Conversion Rate = # Conversions / # Emails Delivered.

Metrics 53

Metrics email Campaign Rate 53