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Is Your Association Using Data to Increase Event Revenue?

Association Analytics

Whichever format you choose, you should consider your historical event data as you develop your event marketing strategy. Be deliberate as you start to dig into the data you need. In our previous blog posts on retention and product value , we illustrated how data isn’t one dimensional. Does it fluctuate?

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Philanthropic collaboratives are finding ways to more effectively measure impact

Candid

In a 2022 survey, nearly 70% of respondents cited building measurement, evaluation, and learning capabilities as a critical area in which they would like to invest. Like other types of grantmakers, collaboratives seek to measure effectiveness and learn from feedback. Modeling equitable grantee- and constituent-centered practices.

Measure 59
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How to Demonstrate ROI to Your Nonprofit Board Members

Nonprofit Tech for Good

Perceptions of spending levels – from donors, the board, or other stakeholders – can influence campaign and fundraising management. Nonprofit managers can show the board (and others) that the organization has maximized efficiencies by accurately measuring the amount (and types) of resources going to marketing and fundraising activities.

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Secure Your Supporters’ Trust: Mastering Privacy-Compliant Fundraising

The Modern Nonprofit

As we step into the new era of data consciousness, organizations face a pivotal challenge: balancing effective fundraising strategies with the stringent demands of privacy compliance. Individuals are more aware and concerned about how their personal information is used, shared, and protected.

Support 103
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LGBTQ+ advocacy strategies to generate advocates year-round

EveryAction

Key types of advocacy Issue awareness Before organizations can create advocates for their cause, they need to make people aware of the issues they’re trying to solve. This is where issue awareness comes in. Later, that information can be used to target the most active and educated supporters and get them involved.

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An Inside Look at Crafting a Strong Nonprofit Marketing Plan

Allegiance Group

Your nonprofit needs compelling marketing to engage new and existing supporters to boost brand awareness, cultivate donors, motivate them to volunteer, and more. For example, the truth Initiative leverages a multi-step SMS, email, and social messaging campaign to spread awareness of—and stop—the sale of tobacco in Walgreens.

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A Guide to Donor Engagement

Bloomerang

If you aren’t measuring donor engagement, you might have to. Donor engagement is a measure of all of the things that make up a complete donor profile, beyond just gift size and superficial demographic information. And it can be one of the most powerful data point in a fundraisers toolkit. Donor Engagement Factors.

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