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Your Nonprofit Should be Using Public Service Announcements (PSAs)

Nonprofit Tech for Good

You also need to talk to everyone, not a specific audience. Yes – this is the opposite of every marketing rule that says to be specific & target your audience, but it can’t be a PSA if it’s only addressing half the population. Once you map this all out, write the PSA out in script fashion word for word.

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Tips for nonprofits from Candid’s year of TikTok, Instagram Reels, and YouTube Shorts 

Candid

What began as a three-month experiment has now blossomed into a consistent social media video production program. Our goal for these videos has always been to reach younger audiences and those with a preference for video content, as well as captivate our existing followers on social media. It started as a 90-second video script.

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Event Video Production 101: The Right Choice For Your Next Event

AccelEvents

Should you shoot video ahead of time or let speakers potentially go off-script with live video? Would you manage your speakers yourself or hire a professional video production company? No worries about a speaker going “off script” or worse – not showing up at all. . It’s the gold standard of event video delivery.

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AI for Social Media: Supercharge Your Copy, Images & Videos

Forum One

Ask a generative AI model to act as your target audience (giving it as much anonymized context as possible). Organizations that engage with the right audiences, at the right times, with the right content, and in the right places enjoy greater loyalty, retention, and positive word of mouth.

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How to Set Up an Event Live Stream

AccelEvents

A live streaming event is one great way to connect with a virtual audience, and in these times, making a genuine connection (or an attempt at a connection) with anyone, including your audience, is of the utmost importance. . Running a live stream event allows you to connect with your online audience in unprecedented ways.

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Nonprofit Fundraising Videos Inspire More Giving

Get Fully Funded

Thanks to YouTube, videos can be raw, without heavy editing, and still strike the right chord with audiences. “We Virtual tour: A peek behind the curtain at your organization will engage your audience, especially those who are curious about your work. For a longer video, consider writing a script.

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The Making of "Product Demo - Mobile Beacon" Video

Tech Soup

While not every nonprofit needs to invest the resources to make scripted videos, we wanted to try the new format to better serve our audience, particularly the different learners coming to our site. Processing and Production. Since we had a script written, it was not time-consuming to add that on. Camera and Lighting.

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