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Thursday Thoughts: engaging advocates all year round

EveryAction

However, you also know these cycles of boom and bust aren’t always efficient or effective at building a truly successful program—instead, retaining advocates year-round and between campaigns is what will help you build more power and make a deeper impact in alignment with your long-term vision and goals. Here’s what they said.

Advocacy 143
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Optimize Your Website’s Impact

Forum One

When a complete website redesign is not an option, there are small tweaks and improvements that can help you quickly optimize your website’s impact today. Start by understanding your audiences and tailoring content and outreach to their needs. Walk: Collect data and determine what it is telling you about your audiences.

Impact 77
professionals

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Make Your Charity Gala Event a Donor Cultivation Powerhouse

Greater Giving

Showcase your organization’s impact through storytelling, testimonials, and interactive exhibits, allowing attendees to connect emotionally with your cause. This allows you to gauge individual passions and potential areas of support for donor cultivation during your gala.

Charity 81
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Are Associations Losing Their Members’ Trust?—The Leadership ColLAB Explores This Critical Question

.orgSource

Is technology tying your audience in knots? Adding to the impact, multiple disruptive social and cultural events have characterized the formative working years for younger generations. The panel discussed how those groups supported their members through unprecedented challenges, gained public trust, and came back wiser and stronger.

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Geo-Tagged Map Shows Impact of Hurricane Joaquin in Real Time

VisionLink

VisionLink is partnering with local churches and community groups to poll between 2,000-3,000 people throughout North Carolina. The goal is to provide the public, media outlets and participating organizations with locally vetted information about the hurricane’s impact from those living in the storm's path.

Hurricane 100
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Build excitement before you ask: Rethink your year-end giving social media plan

Candid

This year, create a social media strategy that gets donors excited to support your organization. Remind your audience why they love your cause and your organization. Here are a few types of content you can add to your social media plan to support your success this giving season. This is another great way to build community.

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How to Build a Social Media Following: Top Secrets Revealed

Nonprofits Source

Just like identifying an ideal donor profile is useful for fundraising, your social media presence should cater to your defined target audience. According to a recent Hootsuite poll, only 20% of nonprofits feel ‘extremely confident’ that they are maximizing their social media potential. Let’s dive in!