Non Profit Quarterly

APRIL 20, 2023

For nonprofits, this moment presents an opportunity for a social media strategy “do-over.” Black users have long been at the center of digital culture as trendsetting social media influencers, content creators, and key drivers of online racial justice activism, as seen by hashtag movements such as #BlackLivesMatter and #SayHerName.

Social Media 94

Social Media Media Strategy Social 94

Nonprofit Tech for Good

FEBRUARY 28, 2021

Thoughtful donor stewardship strategies are the key to enhancing corporate partnerships. These strategies should include a variety of tactics for recognizing and sharing insights with your corporate partners. The details of your stewardship strategy will depend on things like your donors’ interests and your resources.

Social Media 300

Social Media Hunger Donor Media 300

Media Cause

JUNE 22, 2021

Some people might even call them the peas and carrots of digital engagement. We helped Pathfinder leverage advocacy to great effect, connecting their audience to issues that resonate — and driving considerable growth in their individual giving program. Direct fundraising asks are part of a well-rounded digital calendar.

Advocacy 101

Advocacy Digital Fundraising Global 101

Forum One

APRIL 18, 2023

Ecosystem mapping is a visual representation of all the components of an ecosystem, physical or digital, while service blueprinting creates a visual representation of a journey from both the “front stage” and “backstage” perspectives. Service blueprinting is a key step in mapping your digital ecosystem.

Map 70

Map Service Design Digital 70

DNL OmniMedia

FEBRUARY 6, 2024

In this article, we’ll provide five tips that enable you to seamlessly integrate your nonprofit email and website marketing strategies. These days, nonprofits are dedicating increasingly more time to their digital strategy to acquire new supporters and build upon existing relationships. Let’s get started!

Integration 52

Integration email Websites Strategy 52

EveryAction

SEPTEMBER 7, 2022

This isn’t the only data point backing up this finding, either: our friends over at National Audubon Society actually ran a sustainer-first GivingTuesday campaign in 2020 and grew their recurring donor base by an incredible 900 percent! Here are a few tips from Alras Digital and Raise the Roots. Alras Digital. Raise the Roots.

Communication 130

Communication Practice Program Instruction 130

.orgSource

NOVEMBER 7, 2023

Our colleague Stuart Meyer,* who at the time was CEO of the National Barbeque and Grilling Association, a fully virtual organization, made this comment. “We And, most importantly, we discovered new strategies for adaptation and problem solving. Adaptability is a hallmark of digital markets.

Virtual 251

Virtual Lesson Experiment Learning 251

EveryAction

JANUARY 25, 2023

Jayme Dingle is the author of The Itty Bitty Book of Nonprofit Fundraising: Tips for Board Members from a Development Director who hates asking people for money and the owner and founder of What’s Good, a marketing, fundraising, training, and strategy firm dedicated to helping nonprofits grow and accomplish their goals.

Support 220

Support Build Linkedin Newsletter 220

Forum One

OCTOBER 17, 2023

A product, whether in the for-profit, nonprofit, or government sector, is a powerful tool that delivers a valuable service to a specific audience. Read the AARP case study Applying a product mindset—with or without a product Whether or not your end goal is a true product, product-focused strategies can be useful in many ways.

Product 86

Product Develop Impact Case Study 86

The MatrixFiles

FEBRUARY 23, 2024

.” – 2024 Edelman Trust Barometer A couple of weeks ago, I facilitated a discussion through UST Education about trust and associations with Melanie Gottlieb, CEO of the American Association of Collegiate Registrars and Admissions Officers (AACRAO) and Tara Puckey, Executive Director of the Radio Television Digital News Association (RTDNA).

Associations 130

Associations Industry Government Education 130

M+R

MAY 31, 2023

National Harbor! Membership conversion testing in the digital space ” with Jill Shepherd from Propublica. digital strategies you can try for your next campaign. Netroots Nation July 13-15, Chicago We are sending a whole gaggle of M+R staff to Chicago to mix, mingle, and help launch M+R Win. The Internet!

Business 90

Business Atlanta Chicago Benchmark 90

Media Cause

JANUARY 20, 2023

Great content will help inform your audience and provide critical resources to both supporters and the people you serve. So, how do you create a content strategy? Before you get started in building a content strategy, you should first ensure you know your brand voice. And what should it include? Develop your brand voice.

Content 59

Content Strategy Create Calendar 59

Nonprofit Tech for Good

AUGUST 24, 2020

This is the third post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Fresh, timely content is more vital to the success of your nonprofit’s digital campaigns than it has ever been. Blog Design Best Practices.

Practice 352

Practice Nonprofit Newsletter News 352

Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2017

Note from Beth: My colleagues at See3 had some fun using some of the ideas in The Happy Healthy Nonprofit and apply it to creating an organizational digital strategy. This post shares a useful exercise for your digital team to reflect on what not to do for your digital strategy! Easier said than done, for sure.

Exercise 66

Exercise Strategy Storytelling Digital 66

Forum One

SEPTEMBER 30, 2021

Ecosystem mapping is a visual representation of all the components of an ecosystem, physical or digital, while service blueprinting creates a visual representation of a journey from both the “front stage” and “backstage” perspectives. Service blueprinting is a key step in mapping your digital ecosystem.

Map 46

Map Service Design Digital 46

Saleforce Nonprofit

AUGUST 20, 2021

Nonprofit stakeholders, from individual contributors to development leadership teams, must affirm that DEI initiatives and strategies are critical for success. Here are five actions you can take right now to begin leveraging DEI strategies to drive fundraising success. Connect DEI Strategies to Fundraising Impact.

Strategy 82

Strategy Fundraising Philanthropy Nonprofit 82

Get Fully Funded

OCTOBER 7, 2021

To help your nonprofit organize future advocacy campaigns, this article will explore four strategies advocacy leaders should consider: Market your advocacy campaign on multiple platforms. This means your nonprofit should consider short-term, day-to-day strategies, as well as long-term strategies that can span multiple years.

Advocacy 59

Advocacy Strategy Nonprofit Volunteer 59

sgEngage

SEPTEMBER 11, 2023

According to GolfStatus , the average golfer’s net worth is over $768,000, well above the national average. An event website also gives sponsors premium digital exposure every time someone visits the site to learn more about the fundraiser. Leverage digital channels. Use ChatGPT to help plan your campaigns.

Charity 83

Charity Create Sponsor Sample 83

Connection Cafe

FEBRUARY 12, 2020

The National Association for College Admission Counseling reported in 2015 that 36% of first-time freshmen apply to seven or more colleges. That means your university is competing with many other higher education institutions across the nation that are all catering to your potential students. requires a solid content strategy.

Education 44

Education Content Strategy Texas 44

Qgiv

FEBRUARY 6, 2024

As technology advances, the fundraising landscape becomes more and more focused on digital solutions to reach wider audiences. Cybersecurity for nonprofits is the practices, technologies, and strategies you employ to protect your digital assets, sensitive data, and online operations from possible cyber threats.

Nonprofit 111

Nonprofit Software Practice Offline 111

Forum One

JUNE 8, 2022

Forum One received 11 awards in seven categories in this year’s awards for excellence and distinction in website design, development, and digital strategy across the categories of government, DEI, education, arts, health, cultural institutions, and annual reports for corporate communications. Truman Scholarship Foundation.

Award 68

Award Communication Arkansas Drupal 68

M+R

FEBRUARY 18, 2022

Charismatic Countdowns, World Wildlife Fund & National Geographic Society. World Wildlife Fund and The National Geographic Society ran these animated rich media ads across Yahoo display, which featured countdowns to midnight on December 31. – Conor Amrien, Digital Ads Manager.

Team 52

Team Fun Yahoo Amazon 52

Forum One

MAY 27, 2021

Forum One received 12 awards in six categories in this year’s awards for excellence and distinction in website design, development, and digital strategy across the categories of environmental awareness, health, art, cultural institutions, and associations. The Smithsonian National Museum of Natural History DIY Exhibits.

Award 72

Award Communication Colorado Museum 72

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 10, 2013

Note from Beth: Last week, I had the pleasure of facilitating two workshops on becoming a Networked Nonprofit: Effective Social Strategy for nonprofits in Santa Barbara hosted by the Fund for Santa Barbara. We hope our suggestions will spark ideas for additional hooks to feed your content strategy and engage your audience.

Calendar 106

Calendar Measure Strategy Digital 106

Museum 2.0

APRIL 21, 2020

. -- Author: Kate Meyers Emery Over the last five weeks, I’ve been amazed and inspired by my colleagues in the GLAM digital engagement world. They have created elevated and new digital opportunities for public access and engagement within their respective museums at a time when physical access is not possible.

Digital 52

Digital Museum Social Media Public 52

Top Nonprofits

JANUARY 14, 2022

Throughout this article, we’re going to cover the ins and outs of using an innovative new strategy, Facebook Challenges, to engage supporters through the following points: Introduction to Facebook Challenges. Komen used Challenges in their 2021 fundraising strategy and the results of that effort. How to Host a Challenge.

Challenge 98

Challenge Facebook Support Hosting 98

Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Using more than two hashtags is not a good growth or engagement strategy on Twitter. Be more generous and strategic in your follow back strategy.

Twitter 340

Twitter Practice Social Media Nonprofit 340

Whole Whale

APRIL 10, 2023

Podcasting is an incredible medium that was catapulted into mainstream audiences with the success of Spotify buying top podcasts and growth of podcast companies like Gimlet Media. This renaissance of the medium presents a fantastic opportunity for deeper content to be created and consumed by people interested in the nonprofit world.

Podcast 96

Podcast Hunger Nonprofit Summary 96

Forum One

NOVEMBER 21, 2022

National Council for Mental Wellbeing. The National Council on Mental Wellbeing drives policy and social change on behalf of over 3,100 mental health and substance use treatment organizations and the more than 10 million children, adults and families they serve. Silver – Health Website. Pacific Science Center.

Award 46

Award Colorado Washington Children 46

Beth's Blog: How Nonprofits Can Use Social Media

MAY 30, 2018

Note from Beth: Digital storytelling is key to fundraising success, but using a storytelling lens in your organization can have further benefit of busting organizational silos. But in the individual-centric digital age, silos are doing nonprofits zero favors. Flickr Photo by Rex Hammock. Miriam Brosseau and Stephanie Corleto share why.

Story 103

Story Storytelling Digital Nonprofit 103

Forum One

NOVEMBER 18, 2022

National Council for Mental Wellbeing. The National Council on Mental Wellbeing drives policy and social change on behalf of over 3,100 mental health and substance use treatment organizations and the more than 10 million children, adults and families they serve. Silver – Health Website. Pacific Science Center.

Award 46

Award Colorado Washington Children 46

Connection Cafe

MAY 4, 2020

Digital transformation is, to put it simply, rethinking how our organizations operate through the use of digital technology. In a recent webinar poll , the audience was evenly split when asked what digital transformation means to them. Question: What started your digital transformation journey?

Digital 29

Digital New York Nonprofit Database 29

Tech Soup

SEPTEMBER 12, 2017

In the digital environment of email, social media, and mobile, we can use storytelling in innovative ways to inspire supporters and donors — and raise more money. Below are six tips for nonprofits that want to use digital storytelling to engage donors and boost giving. Tip 1: Create a Strategy. About the Author.

Storytelling 66

Storytelling Campaign Digital Tips 66

Nonprofits Source

DECEMBER 7, 2023

Expand your audience. While your fundraising tool won’t lead you to the perfect fundraising idea or reveal earth-shattering marketing strategies to reach your target audience, it can make a significant impact on donors’ overall experience through small changes. Expand your audience. Easily organize pledge fundraisers.

Software 59

Software Giving Pledge Fundraising 59

Qgiv

SEPTEMBER 14, 2023

Continue reading to learn how to determine what type of posts you should write, how long your post should be, how to edit your own work, strategies for getting past the dreaded writer’s block when writing your blog, and more. Reach your audience Audience is key. Certain nonprofits lend themselves well to specific topics.

Practice 52

Practice Tips Storytelling Nonprofit 52

Media Cause

JULY 19, 2022

When it comes to marketing and brand presence in digital spaces, it is imperative that content and messaging are available and accessible to all audiences—including those who rely on inclusive technology like screen readers, text-to-speech programs, and/or captioning to engage with digital content.

Social Media 52

Social Media Accessibility Media Social 52

Media Cause

FEBRUARY 28, 2022

If your nonprofit organization is struggling to share your message with your various audiences, you’re not alone. Are you looking to talk to your existing audience, or expand to new folks? But with a little bit of structure and curiosity, it becomes a lot easier to learn and iterate to better connect with your audience. .

Content 105

Content Test Student Audience 105