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Beyond the Venue: Innovative Platforms for Charitable Events

sgEngage

Esports and livestreaming You would be hard pressed to find an organization that did not want to attract a younger donor base, as most organizations rely heavily on aging demographics, such as Boomers and Matures. These enhancements can also help you reach a larger audience.

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Tips for Using a Peer-to-Peer Platform and Facebook Together

sgEngage

Maybe your nonprofit is still redefining their goals in light of changing social and professional environments. Either way, it’s important to go into 2022 with a strong digital fundraising strategy to take advantage of an increasingly more captive online audience. . Social Fundraising vs Peer-to-Peer Fundraising .

professionals

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Audience Research vs. Usability Testing: Which to Use When

Forum One

How can you understand how your audience perceives a digital tool, an online experience, or the world more broadly? The most common approaches are through two research approaches: audience research and usability testing. This is where audience research comes in. Audience research: Forming an understanding.

Test 84
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EI Helps Teams Use Technology to Fly

.orgSource

They’ve created their own cloud computing platform, revolutionized logistics with prime delivery, and invested in AI and robotics. They have identified new audiences while remaining true to their core values. Building these skills helps teams to be comfortable in environments that are characterized by change.

Team 221
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Onboarding the Board—Your Opportunity to Promote Peak Performance

.orgSource

So how do you maintain the high level of board performance required to succeed in a disruptive business environment? The matrix is a diagram that helps the board outline its current characteristics, pinpoints gaps in demographics or talent, and identifies what skills are needed in the future. Board service is an honor and a privilege.

Mentoring 221
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How Successful Nonprofits Invest, and Reinvest, in their Online Presence

Nonprofit Tech for Good

Does it still reflect your mission, purpose, strategic goals, and the ways your audiences use the internet? As communications director Melissa Franqui explains, “Any communications department, not only ours, has to be continuously asking, is the site communicating our mission, our current work, and our values to our intended audiences?”.

Online 241
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Reach New Audiences with Facebook Geolocation

Achieve

Facebook remains the most popular social media platform. billion users, how do you locate your target audience and direct their gaze your way? geolocation” the marketing buzzword of 2017, and we don’t disagree – so we looked closer at two ways geolocation can activate Facebook audiences around your nonprofit. Lots of eyeballs.