The Storytelling Non-profit

JUNE 1, 2022

But for any of that to happen, you must have content to put into your newsletter. Content is the backbone of your newsletter and it’s in your organization’s best interest to select great content. A great strategy that I recommend is to create a list of broad content ideas for your non-profit newsletters.

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Newsletter Profit Content Ideas 86

Nonprofit Tech for Good

OCTOBER 10, 2017

Real-time reporting from nonprofit conferences and events requires an advanced skill set, training, and a lot of practice. The Trend of Live Reporting During Events. According to the 2017 Global NGO Online Technology Report , 52% of nonprofits worldwide have used social media to report live. Top 3 Live Reporting Tools.

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Conference Report Org Stream 241

Association Analytics

MARCH 13, 2024

This blog provides an overview of how to establish your scoring model, establish a team of data champions, and adopt a regular reporting routine so that your association is set up for success. Your association can also learn what membership benefits and opportunities resonate most amongst your various audience segments.

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Analytics Associations Model Metrics 169

Forum One

AUGUST 19, 2021

How can you understand how your audience perceives a digital tool, an online experience, or the world more broadly? The most common approaches are through two research approaches: audience research and usability testing. This is where audience research comes in. Audience research: Forming an understanding.

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Test Audience Research Interview 85

Association Analytics

FEBRUARY 20, 2024

Not surprisingly, a 2020 report from Wild Apricot showed that 68% of organizations have difficulty growing membership. Target new audiences – We focus on member experience, satisfaction, and retention, but what about the more tangential groups we touch as an organization? It’s no secret that growing membership is hard.

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Create Strategy Associations Registration 169

Forum One

JUNE 29, 2021

As we head into the summer months, it’s the right time to start thinking about your 2021 nonprofit online annual report. At this point in time, nearly all mission-driven organizations produce a digital version of their annual report. This annual report combines a digital interactive experience with a hard-copy report.

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Report Online PDF Nonprofit 65

Achieve

AUGUST 12, 2021

Millennial Impact Report. Communicate with your audience by showing engaging photos of your work or a testimonial. Ask them to think about their connections to your cause, share anything they’ve helped accomplish for your mission, and do their best to tell their stories in a compelling way that resonates with their audience.

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Audience Tips Fundraising Social Media 82

Nonprofit Tech for Good

APRIL 20, 2020

Introducing Nonprofit Digital Sponsorships: Creating a live or on-demand co-branded online content series that provides value and shares impactful stories for viewers. . According to a New York Magazine report, conducted in partnership with Livestream, 80% of consumers would rather watch a live video from a brand than read a blog.

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Raise Fund Phase Audience 325

Saleforce Nonprofit

NOVEMBER 22, 2021

It was seemingly a year and forever ago when we last wrote about nonprofit trends reports. Our latest 4th edition of the Nonprofit Trends Report reflects a set of organizations struggling with this imbalance while navigating a rapidly-changing future. However, our report found that perception and reality often clash.

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Trend Report United Kingdom Australia 111

Media Cause

OCTOBER 17, 2022

While it can be confusing and hard to understand, ensuring you know how to optimize content for search will set you up for success. billion visits per month ( blog.hootsuite ), and AdEspresso reports that 200 million people visit an Instagram business profile everyday, with 66% of those visits coming from users that do not yet follow them.

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Content Channel Search Case Study 52

AccelEvents

JANUARY 28, 2021

When planning your virtual event, you have to make production decisions that include choosing the best way to stream your content. With any virtual event, you need a plan for video content. But how do you decide on live streaming or pre-recorded content? But how do you decide on live streaming or pre-recorded content?

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Stream Content Virtual Product 98

NetWits

MARCH 10, 2012

It got me thinking about how content is used by nonprofits to help them connect with the right audience online. In essence, Joe points out the fact that great content is the tool that moves hearts and inspire action online. What’s content marketing? Content marketing and your nonprofit. Am I right?

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Content Marketing Online Wikipedia 201

Media Cause

NOVEMBER 15, 2022

The Web Content Accessibility Guidelines (WCAG) are what everyone must follow to make the web a more inclusive experience. The WCAG “define how to make Web content more accessible to people with disabilities, ranging from visual, auditory, physical, speech, cognitive, language, learning, and neurological.” . Contrast Checker.

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Guidelines Accessibility Design Content 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2014

My colleague, Alexandra Samuel, has published a report over at Vision Critical based on integrating survey data with consumers actual social media usage versus self-reporting. So, in other words, research respondents opt-in to integrating their answers with their social media profiles. You can download the report here.

Social Media 126

Social Media Audience Analytics Media 126

TechImpact

AUGUST 21, 2014

Bill Gates famously wrote in 1996 that content will be king on the Internet one day. Despite his prophecy, Microsoft today still does not have a juggernaut content department, and is still focused on creating software. Whether his vision for what Internet content would be in 1996 was, we may never know. This happens.

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Content Marketing Storytelling Analytics 129

Nonprofit Tech for Good

JULY 30, 2023

Here’s why storytelling is so vital: 1) Creating an Emotional Connection: Stories have the power to evoke emotions and connect with audiences on a personal level. According to a report by Classy , social media posts with compelling stories generate up to 10 times more engagement than posts without stories.

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Storytelling Action Roles Hunger 241

Byte Technology

JANUARY 5, 2017

Successful website owners and administrators all have one thing in common: they know their audience. They know what sorts of content they want to read and explore. So how does one begin to seek out an understanding of their target audience? They know what products and services they want.

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WordPress Analytics Audience Google 100

Eric Jacobsen Blog

OCTOBER 16, 2020

Here are some tips for leaders responsible for writing an effective annual report for their non profit organization. Consider making these objectives for your report: To demonstrate accomplishments ( not activities ) ( results and how you did it). To share your mission with a wide audience. What are our best stories to tell?

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Report Profit Chart Photo 52

Care2

APRIL 30, 2014

Do you know what types of content or campaigns resonate with your audiences on your website, email list, and social media channels? This will help your organization improve your understanding of what your audience responds to. This will help your organization improve your understanding of what your audience responds to.

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Track Audience Content Tools 65

Qgiv

AUGUST 29, 2023

One intention behind publishing the Sustainable Giving Report was to find data, trends, and solutions to some of the biggest challenges that fundraisers encounter today, including the Great Resignation, the economy impacting philanthropy, and more! Another area the Sustainable Giving Report dove into was Building Streams of Revenue.

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Report Build Fundraising Giving 52

Nonprofit Tech for Good

APRIL 5, 2024

Leverage any partner marketing opportunities your nonprofit may have to include a link to your tournament website and promote the event to that partner’s audience. Partner marketing. Online Registration is Expected It’s an online world. What’s more, you can partner with your sponsors to market the event using your tournament management tech.

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Tech Marketing Sponsor Registration 200

Forum One

NOVEMBER 3, 2021

A key component of finishing the calendar year off strong is to ensure that you are reporting on what you’ve achieved and identifying where there is room to grow. As you get started on sifting through your data reports and action items completed this year, carefully consider how you are packaging your data in the most impactful way.

Report 71

Report Data Metrics Analysis 71

TechImpact

JUNE 18, 2014

This positive online persona can be achieved through an intelligent content marketing platform that incorporates your nonprofit’s website, blog, and social media feeds into one coherent strategy. Content marketing is a team effort, and the weight does not have to be shouldered alone. Attract volunteers steadily. Make it easy.

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Content Platform Volunteer Marketing 136

Forum One

MARCH 12, 2024

Here are a few use cases we’ve seen (and used ourselves): Brainstorming content topics. Ask a generative AI model to act as your target audience (giving it as much anonymized context as possible). Think about these factors—audience, timing, content, and placement—and where AI can boost your efforts.

Social Media 80

Social Media Images Video Media 80

Association Analytics

JUNE 21, 2023

Older models tended to be AMS-centric, leading to siloed data, static reports, and that trapped feeling. 9: Your Data Is Not Readily Available Challenge : You need to put a report together by the end of the week, but the person who has access to the data you need is out on vacation for the week. Make it simple for your audience.

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Associations Challenge Data Taxonomy 319

Forum One

JUNE 22, 2021

Your content strategy is a living document that should be adjusted and optimized on a regular basis. Creating a well-thought-out content strategy, tracking meaningful KPIs, and analyzing how it’s performing can help your organization optimize your website. If you don’t track these, then you won’t know the effectiveness of your content.

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Content Effective Strategy Measure 47

Nonprofit Tech for Good

FEBRUARY 5, 2021

Know your audience’s goals and mindset. Still, understanding your audience is the foundation of all other design strategies and directly influences the success or failure of a website. How they use this technique : They understand their audience is ready to help and offer relevant choices. Design for variable-length content.

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Technique Design Websites Brain 325

Connection Cafe

FEBRUARY 12, 2020

The National Association for College Admission Counseling reported in 2015 that 36% of first-time freshmen apply to seven or more colleges. The amount of digital content coming out of various departments and through various channels (website, social media, etc.) requires a solid content strategy. What is Content Strategy?

Education 44

Education Content Strategy Texas 44

EveryAction

FEBRUARY 8, 2023

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good. Valentine’s Day is a great time to give your audience a little extra sugar!

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Demonstration Impact Support Story 192

AccelEvents

JANUARY 28, 2021

When planning your virtual event, you have to make production decisions that include choosing the best way to stream your content. With any virtual event, you need a plan for video content. But how do you decide on live streaming or pre-recorded content? But how do you decide on live streaming or pre-recorded content?

Stream 52

Stream Content Virtual Product 52

Media Cause

JUNE 30, 2022

When you pull a report in Excel or Google Sheets, it’s informative and just makes sense! This is the first blog in a series about creating Paid Media Reporting Dashboards. Strong and consistent naming conventions at the ad or creative level are the nuts and bolts of an informative and easy-to-use reporting dashboard.

Report 52

Report Build Media Channel 52

Association Analytics

AUGUST 15, 2022

People often confuse reporting and analytics. Reporting is rear-facing, looking back on what happened: It’s about organizing information using past data. Reports help you understand what has happened. A lot of this data isn’t transferred to your AMS which means reporting from it will provide an incomplete picture.

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Analytics Associations Demographics Picture 169

Qgiv

APRIL 9, 2024

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. With the power of shares and the possibility to go viral, even the smallest organization can reach a global audience.

Social Media 52

Social Media Media Guide Social 52

Bloomerang

SEPTEMBER 7, 2022

How to create your end-of-year fundraising content to maximize the campaign impact. When donors stop their financial support for a nonprofit they previously helped, one third of feedback reports state that it was due to a lack of good communication , which led them to become detached and look to donate elsewhere. Creating the content.

Content 84

Content Donor Fundraising Headline 84

Nonprofit Tech for Good

AUGUST 24, 2020

Brands that blog report 97% more links to their website and 434% more indexed pages in search engines. Fresh, timely content is more vital to the success of your nonprofit’s digital campaigns than it has ever been. Second, search engines are consistently searching the web to index fresh content. Blog Design Best Practices.

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Practice Nonprofit Newsletter News 352

Nonprofit Tech for Good

AUGUST 9, 2021

As discovered in the Global Trends in Giving Report , the.org domain is by far the most trusted domain for nonprofit website and email communications. That said, it’s important to understand that the type of content that performs best on LinkedIn is a bit different than Facebook and more similar to Twitter. LinkedIn Pages.

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Linkedin Practice Social Media Sponsor 363

Nonprofit Tech for Good

MAY 13, 2022

Investigate how well your audiences perform. Are your conversion rates different for different audiences? Term will help you identify which variation of content got someone to your site – which is super helpful for Search Ads tracking or analysing the effectiveness of a specific ad in your campaign ! . Rule: medium-name.

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Donor Track Campaign Facebook 297