.orgSource

JANUARY 8, 2024

As a result, IT leaders are called on to share their wisdom with the rest of us, and they are challenged to help us collaborate in ways that are unfamiliar and sometimes uncomfortable. Daniel Goleman’s 1995 book “Emotional Intelligence: Why It Can Matter More Than IQ” brought EI to popular attention. No worries.

Technology 221

Technology Skills Awareness Leadership 221

Kindful

APRIL 8, 2021

This is where knowing the basics of nonprofit public relations will come in handy so you can effectively pitch media and not waste your time without seeing results. This blog post will help provide some quick tips and techniques for helping your mission get more attention in less time. The formula for PR is actually pretty simple.

Beginner 70

Beginner Attention Public Time 70

EveryAction

JULY 12, 2023

Although these results are pretty incredible, it’s always important to balance email volume with targeting the right donor segments so that each one of your supporters receives the right email messages as part of your omni-channel strategy.

Channel 224

Channel Work Fundraising Movie 224

Eric Jacobsen Blog

JULY 17, 2019

“By understanding how their own mind works and training it for the most essential qualities, leaders can lead themselves effectively first, in order to better lead their people and tap into their human need for meaning, fulfillment and human connectedness,” explain Rasmus Hougaard and Jacqueline Carter , authors of the book, The Mind Of The Leader.

Mind 40

Mind Leadership Exercise Chapter 40

The MatrixFiles

MAY 21, 2021

When it comes to search engine optimization there’s one very important thing to always keep in mind: Google doesn’t like cute, Google likes clarity. . As voice recognition features become more and more commonplace, this method of searching behavior becomes more relevant and deserving of attention. What are featured snippets?

Language 246

Language Google Search Content 246

Nonprofit Tech for Good

MAY 8, 2023

3) Multi-channel communication keeps you top of mind The average American sees 4,000-10,000 ads per day ! Only a fraction of those ads makes it past our “attention wall” and are something we remember as consumers. Society’s shift to digital experiences has resulted in an almost continuous increase in online purchase rates.

Lesson 293

Lesson Marketing Amazon Adopt 293

Byte Technology

MARCH 25, 2015

Does your organization appear in the top five search results? With that in mind—and aside from securing a qualified professional designer who can guide you through the ins and outs of SEO—there are some very simple ways to stand and be recognized on the Holy Grail of search engines. Pay Attention to Your Page Titles.

Search 100

Search Results Profit Google 100

Nonprofit Tech for Good

SEPTEMBER 5, 2023

Among the innovative tools that have garnered attention is ChatGPT. The Results: 2) External Audience Mapping: Understanding Your Supporters Understanding your audience is paramount. The Results: 4) Communications Channel Identification: Navigating the Landscape Determining the right communication channels is pivotal.

Digital 298

Digital Strategy Guide Create 298

Association Analytics

AUGUST 14, 2023

AI has garnered a lot of global and national attention across most industries in recent months. Keep in mind that the more specific the model gets and the more specific the training dataset, the better outcomes you’ll find. The results? The key to determining which tools to work with depends on your goals.

Associations 317

Associations San Diego Las Vegas North Carolina 317

M+R

FEBRUARY 11, 2024

Email fundraising has become increasingly difficult, but many of the organizations in our sample of 24 nonprofits saw strong results this December. Keep these trends and tactics in mind as you start to pencil in plans for the coming end of year (and no, it is never too early to start).

email 111

email Campaign New York City Photography 111

Nonprofit Tech for Good

DECEMBER 20, 2018

Videos with Mobile In Mind. To see the effect format can have on your video, check out the results of an A/B test run by The Jane Goodall Institute. You really only have a few seconds to grab attention. Get their attention with a “hook” (i.e. something that grabs the viewer’s attention) and then get to the point.

Social Media 271

Social Media Video Marketing Practice 271

Amy Sample Ward

OCTOBER 20, 2009

Both large and small nonprofits earned top honors this week for their attention-getting taglines, demonstrating again that an organization of any size can craft a powerful, pithy motto to build awareness and connect with its key audiences. The result is a tagline with punch and focus. Open minds. And a big hit with voters.

Award 129

Award Attention Montana Cleveland 129

Care2

MARCH 3, 2023

Nonprofit video stories captivate the hearts and minds of your donors, helping to drive meaningful results that support your cause. However, recent studies have shown that, due to increasingly shorter attention spans, audiences are more likely to engage with shorter, episodic videos, as opposed to one long piece of content.

Video 53

Video Captivate Program Attention 53

Media Cause

FEBRUARY 27, 2024

Understanding your nonprofit audiences—their hearts and minds, wallets and worlds—is critical to successfully communicating in an election year. One —Acknowledge Your Environment + Lead with Your Mission Yes, the presidential election is important and will be commanding the attention of the media and masses alike.

Communication 59

Communication Support Calendar Advocacy 59

Eric Jacobsen Blog

AUGUST 15, 2023

Share your results and say thank you. Don’t start formulating a respond in your mind while you pretend to be giving your full attention. Advice : Ask for advice. Listening : To be a good listener, you first must hear what people are saying. Just listen.

Learning 79

Learning Classroom Advice Instruction 79

EveryAction

JANUARY 11, 2023

He likely didn’t have grassroots campaigns in mind when he uttered those words, but Twain’s advice is spot-on for grassroots advocacy practitioners as they make a plan to engage the new Congress. Volunteers who appear in these search results are highly passionate about your mission. “To stand still is to fall behind,” said Mark Twain.

Advocacy 198

Advocacy Volunteer Analysis Action 198

Eric Jacobsen Blog

OCTOBER 19, 2023

Share your results and say thank you. Don’t start formulating a respond in your mind while you pretend to be giving your full attention. Advice : Ask for advice. Listening : To be a good listener, you first must hear what people are saying. Just listen.

Learning 91

Learning Classroom Advice Instruction 91

Nonprofit Tech for Good

APRIL 12, 2019

Search Engine Optimization (SEO) increases your organization’s visibility in organic (not paid) search results, making your organization easier to find and driving people to your website. 3) SEO makes it easy for donors to find you in search results. 5) SEO can help you get local attention.

St. Louis 253

St. Louis Headline Search Google 253

Candid

FEBRUARY 23, 2023

As such, consider showcasing your mission statement as a sub-headline on your nonprofit’s homepage, appearing just after your nonprofit’s tagline or name, to immediately grab your audience’s attention. To optimize the visitor experience navigating your website, keep the following best practices in mind: Develop a navigation menu.

Effective 120

Effective Create Strategy Nonprofit 120

Candid

SEPTEMBER 27, 2023

This handy guide includes ready-to-use phrases that are sure to get results in your annual appeal—and in any other fundraising campaign. Help donors find and give to your cause online Fifty-five percent of people who interact with a nonprofit on social media take action, and of this group, 59% consider donating money as a result.

Free 120

Free Help Fundraising Storytelling 120

Media Cause

SEPTEMBER 1, 2022

In her session “The Evolution of Influencer Marketing,” Zontee Hou discussed that the distrust of social media is rising, organic social media is driving fewer results, and audiences are more skeptical of brands—but influencers can help build that trust.

Social Media 52

Social Media Trend Media Social 52

sgEngage

JANUARY 26, 2024

A well-designed awareness campaign can bring attention to your nonprofit’s cause, educate the public about a significant issue, and drive more donations to fuel your mission. To ensure your campaign’s success and reach diverse audiences , tap into the reach and brand visibility of like-minded businesses through a corporate partnership.

Awareness 70

Awareness Campaign Business Collaboration 70

Candid

MAY 18, 2023

This blog will provide you with an understanding of how Google Ad Grants work and outline how your organization can participate in the program to draw attention to your mission-driven work online. Google Ad Grants enable nonprofits to show up at the top of the results page when people search for information related to their organization.

Google 98

Google Grant Search United States 98

Get Fully Funded

JUNE 11, 2023

Be clear about the specific results you want from your appeal. There’s actually a LOT of math you can do to calculate the results you might get (I usually crunch these numbers for my clients). Instead, picture one donor in your mind, and write to that one person. Short and hooky will grab the reader’s attention.

Template 97

Template Fundraising Mail Nonprofit 97

sgEngage

OCTOBER 17, 2023

To take advantage of these powerful giving trends, preparation is key to ensure your organization secures meaningful results when competing with organizations across cause areas that are making a similar appeal. Make sure you contact top donors who haven’t given yet this year to ensure you are top of mind as they plan their year-end giving.

Fundraising 100

Fundraising Donor Celebrate Chicago 100

TechImpact

MAY 5, 2014

As a result, you have to ensure that the the recipient can quickly and easily consume, and understand everything that email has to say. Begin each mass email you start crafting with a mission in mind. Image can be distracting and draw the attention of the reader away from the email’s copy. You don’t have a lot of time.

email 252

email Marketing Tips Images 252

Nonprofit Tech for Good

FEBRUARY 14, 2019

How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm? With this objective in mind, you’ll probably want an absolute minimum of a couple hundred dollars for your budget.

Facebook 242

Facebook Fundraising ROI Virginia 242

Qgiv

AUGUST 30, 2021

Their peer-to-peer campaign was timed just right since going back to school was top of mind for so many. Their page was polished and as a result, was easy to navigate. If your nonprofit is based around a cause that folks tend to pay attention to at a certain time of year, be sure to leverage that.

Fun 52

Fun Ideas Texas Create 52

Bloomerang

OCTOBER 23, 2023

Does negativity and alarm really raise funds?” —John, CEO of a civic education nonprofit Dear John, This is a top-of-mind question for many fundraising professionals. Since negative information draws greater attention, many may believe it has greater validity. This might be why bad news seems to garner more attention.

Raise 90

Raise Fund Disaster Images 90

Neon CRM

NOVEMBER 15, 2023

There are many reasons why direct mail donor acquisition can be a compelling fundraising tool that produces results that digital methods simply cannot. As you plan your direct mail donor acquisition campaign, keep the following tips in mind. The Benefits of Direct Mail for Donor Acquisition What’s so appealing about direct mail?

Mail 52

Mail Campaign Donor Tips 52

Bloomerang

FEBRUARY 13, 2023

A lot of times these calls will result in voice-mail messages, but that’s okay because the message will still leave a strong impression. It’s amazing the results that are possible from phones and other smart devices. Photos typically catch more attention. Send mission impact videos. These videos can have a huge impact.

Donor 102

Donor Strategy Retention Help 102

Media Cause

FEBRUARY 12, 2024

Paid social is, in simple terms, paid advertising that takes place on platforms like Facebook, Instagram, X (formerly Twitter), YouTube, etc with specific targetted audiences in mind. This is seen when social posts populate in search results through captions, alt-text, keyword research/implementation, and hashtags.

Search 59

Search Alternative Social Social Media 59

sgEngage

JULY 22, 2022

Does your organization pop up at the top of the search engine results page for mission-focused searches, or do you have to dig through ten pages of obscure results before you see the first mention of your organization? Update your “About Us” page with the most recent accessibility guidance in mind? Target relevant keywords.

Tips 89

Tips Search Websites Nonprofit 89

Candid

JANUARY 30, 2023

For example, is there an issue with or aspect of your current branding that needs to be addressed to better connect with the hearts and minds of your audience? Pay attention to which types of content your supporters engage with the least to find opportunities for improvement.

Nonprofit 120

Nonprofit Audience Library Research 120

Nonprofit Tech for Good

OCTOBER 4, 2019

We believe nonprofits and fundraisers who focus on these five topics and develop an overarching strategy that considers these subjects will set themselves up for long-term results as forward-minded individuals and organizations. Big Results for Nonprofits That Embrace Flexible Work Environments. Dig in with us below.

Trend 271

Trend Fundraising San Diego Philanthropy 271

Eric Jacobsen Blog

FEBRUARY 5, 2024

This book is the result of what we have learned teaching leadership and business acumen classes to rising and senior leaders at Fortune 500 companies for twenty years,” share authors Nathan Kracklauer and Bjorn Billhardt. Call attention to and recognize cooperative behavior. Model cooperative behavior.

Skills 92

Skills Learning Knowledge Leadership 92

Global Giving

MARCH 12, 2021

Have you exchanged data with like-minded organizations to grow your impact? Anacostia Riverkeeper’s team regularly tests the water quality, but current methods take days for the results to come back. This delays when the results can be shared with the community, which is problematic because test results can become outdated quickly.

San Francisco 98

San Francisco Kiva Impact Learning 98