Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2012

For two of the peer learning groups , we explored best practices for using Facebook strategically as part of an integrated communications plan based on this content ( [link] ). Post a variety of different media types, photographs and visuals get attention, shorter status updates, and curated links.

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Facebook Change Profile Impact 112

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 7, 2014

This lead to a regular content feature on Twitter and Facebook that shared a photograph and question, “What’s been donated to the food bank this week?” Craft good headlines. Write at least 25 headlines —simply because your first one will likely suck. Avoid giving it all away in the headlines.

Social Media 101

Social Media Headline Media Social 101

Nonprofit Tech for Good

APRIL 5, 2012

Customize Your Headline. By default, LinkedIn uses the title of your current position as your “Professional Headline.” You can customize your headline and add more detail and personality by going to “Edit Profile.” They add some color and pizzazz that can easily grab the attention of people who visit your profile.

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Linkedin Profile Professional Tips 211

Get Fully Funded

FEBRUARY 9, 2021

The challenge is grabbing your visitor’s attention. A photo accompanied by a concise story or a short video with an attention-grabbing headline should be right there to introduce your visitor to the essence of your organization’s work. Write a headline for your story that tells the visitor what your organization does.

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Websites Donor Photo Nonprofit 98

Whole Whale

SEPTEMBER 8, 2023

By translating these lessons into the nonprofit context, we can gain valuable insights into crafting campaigns that inspire participation rather than simply grab attention. This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.”

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Lesson Fundraising Digital Test 59

Nonprofit Tech for Good

APRIL 5, 2012

Customize Your Headline. By default, LinkedIn uses the title of your current position as your “Professional Headline.” You can customize your headline and add more detail and personality by going to “Edit Profile.” They add some color and pizzazz that can easily grab the attention of people who visit your profile.

Linkedin 110

Linkedin Profile Professional Tips 110

Connection Cafe

SEPTEMBER 8, 2014

Auctions, casino nights, galas, golf tournaments, fish fries, 5ks, raffles, and walks—whatever type of event your organization uses to raise funds—require a lot of planning, coordination, attention to detail, and time to bring to life. Make headlines and use social media to generate buzz. Let’s Talk Facebook ® and Events.

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Headline Fundraising Press News 46

Qgiv

MAY 5, 2021

Have some fun with it by creating teaser videos to create anticipation on social media, like Big Brothers Big Sisters of Southern Minnesota does every year on Facebook (and this year on YouTube, as well!). For example, Facebook Live and YouTube Live benefit from being on platforms already familiar to your supporters.

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Video Support Help YouTube 52

Tech Soup

SEPTEMBER 1, 2015

However, a little media know-how can help you get some attention for your campaign. " It might sound harsh, but it will challenge you to come up with a click-worthy subject/headline and an introduction that will draw a journalist in. You could post about your campaign and tag news outlets or post directly to their Facebook pages.

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Campaign Tips Media Press 36

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2016

I invited Roz Lemieux is CEO of Attentively and founding partner at Fission Strategy to write a guest post sharing the best and next practices for nonprofits to use listening effectively as part of their social media strategy. New Guide: How To Engage Your Supporters with Social Listening Guest Post By Roz Lemieux. Social Listening In Action.

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Yemen Guide Support Social 50

Nonprofit Tech for Good

NOVEMBER 7, 2020

Many of the issues they champion have taken a backseat in people’s minds this year, as our nation’s attention has been captured by one shocking event after another. There’s still time for your organization to secure important year-end gifts—if you can capture people’s attention and motivate them to support your cause.

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Channel Sierra Leone Story Digital 249

Nonprofit Tech for Good

JANUARY 7, 2024

If you’re using Google Ad Grants or planning to launch your first campaign in 2024, join our Google Ad Grants International Facebook Group where you can connect with like-minded organizations, share insights, and learn from the experiences of others in the nonprofit sector. Add all 15 headlines and 4 descriptions to your ads.

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Google Grant Guide Policy 278

Care2

AUGUST 22, 2013

Create a content calendar for the month including the target publish date, channel (Website, Facebook, Twitter, etc) topic or related initiative, call-to-action, and the staff person responsible for producing each piece of content for the month. Test 3-4 new Facebook Ads: Test different ad types (promoted post, sponsored story, etc.),

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Online Tips Calendar Test 71

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 10, 2008

Ning, which lets you set up your own custom social network, has attracted attention for its ability to create communities that are more functional than those created through competing services from Google and Yahoo listservs. Ning also allows open API to work with other popular social networks like Flickr and Facebook.

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Ning Interview Practice Community 76

CauseVox

MAY 11, 2021

Not only that, 36% of social media users say that they have used social media sites like Facebook and Twitter in the past month to show support for a cause. The only true currency on social media is trust and attention, and the only way to get it is through valuable communication that is craved – that people would miss if it went away.

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Social Media Community Build Media 99

See3

DECEMBER 12, 2007

We are working with our clients to engage constituents on sites like YouTube, Facebook and MySpace. Share and Enjoy: 4 Comments comment Social Networking News for Myspace / Facebook / Etc. Because we believe that increasingly we will be seeing engagement move to these social networking models and away from email. … sucks.

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Social Media Somalia Myspace Marketing 40

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

ve already partnered with 50 non-profits, like Care2 , Greenpeace , and Amnesty International The question it raises for nonprofits is, join an existing network like Facebook or MySpace or build your own social network or combination? It still requires a lot of attention, staff time, management and promotion."

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Social Network Nptech Tag Network 50

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 15, 2013

These nonprofit professionals use an average of four social media platforms to distribute content, with 91% using Facebook. You’ll find lots more benchmarking data in the report. Download here. Technology for Good Report.

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Studies Research Trend North America 116

Nonprofit Tech for Good

JANUARY 10, 2022

Responsive text Ads are ads in which you specify multiple different headlines and descriptions and Google selects the ones that it feels would be the best match and thus would create the highest probability of the user clicking on the ad. If you are bidding on dozens or hundreds of long-tailed keywords this can be a very effective strategy.

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Google Grant Guide Nonprofit 341

Nonprofits Source

MARCH 21, 2018

That’s why we’ve taken the guesswork out of the equation by curating only the best strategic marketing resources for Facebook, Twitter, YouTube, Instagram, Snapchat, and Pinterest. The way Make-A-Wish win at social media is through their Facebook account. Facebook Statistics For Nonprofits. Facebook updates per day.

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Social Media Resource Marketing Media 109

Beth's Blog: How Nonprofits Can Use Social Media

JULY 24, 2014

As our attention fragments and more and more of us are reading content on mobile devices, content creators are finding that the best way to engage audiences is with shorter, bite-sized chunks of content known as “Micro Content.” has published this really useful and free e-book on Micro Content. You can download the e-book here.

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Content Arts Headline Map 105

Judi Sohn

JUNE 18, 2009

I’m always subscribed to way more feeds than any person can read on a regular basis, covering everything from Salesforce and nonprofit technology to knitting and entertainment headlines. Headlines news feeds, link blogs, those blogs that just react, Twitter feeds, etc. Sparks are those feeds that, well, feed the kindling.

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RSS Feeds Headline Hosting 100

Judi Sohn

JUNE 18, 2009

I’m always subscribed to way more feeds than any person can read on a regular basis, covering everything from Salesforce and nonprofit technology to knitting and entertainment headlines. Headlines news feeds, link blogs, those blogs that just react, Twitter feeds, etc. Sparks are those feeds that, well, feed the kindling.

RSS 100

RSS Feeds Headline Hosting 100

Whole Whale

JUNE 5, 2020

We have compiled a list of the 20 best virtual (and coronavirus-mandated socially distance-friendly) fundraising ideas that leverage tools like Zoom, Facebook, YouTube, online gaming, and other platforms that can serve as a fundraising vehicle for your organization. Facebook Live Stream Donate. karaoke songs!

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Ideas Fundraising Online Virtual 95

Connection Cafe

APRIL 1, 2014

Giving your visitor too many links, too many choices, or too much information divides their attention and detracts from the bare essence of what you are trying to achieve. The Twitter and Facebook widgets do a great job of showcasing recent activity with an invitation to connect right below it. Google got it Right! Ocean Conservancy.

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Google Websites Nonprofit Design 54

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2010

And, you can use social media tools such as Twitter, Facebook, Blogs, to support engaging crowds to participate in the activity. Maine Health Access Foundation did an experiment on Facebook , including it in its channel to promote a funding opportunity but also posted the initial letters of inquiry on their Facebook page to get feedback.

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Measure Fund Impact Minnesota 96

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2014

Perhaps your nonprofit has been growing its network on social media platforms and you have the opportunity to activate new supporters through your Facebook, Twitter, and social channels. These can be coordinated posts on Facebook, Instagram, Twitter, email or other channels. 4: Offer many ways to people to engage with your campaign.

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Fund Campaign Practice Giving 130

Nonprofits Source

FEBRUARY 25, 2017

The Environmental Defense Fund (EDF) used donor information in a brilliant way when they advertised on Facebook during Giving Tuesday. EDF used their donor list to target activists on Facebook. Not only do you need to convey value in your article, but also retain reader’s attention. Provides educational material on sloths.

Content 40

Content Leadership Marketing Files 40

Nonprofits Source

OCTOBER 11, 2017

For instance, we know Twitter is a great forum to share ideas and consume new content, while Facebook has become the most popular platform for B2C consumers. There’s writer’s block, competition for our attention in the form of social media or our phones, and who can forget about the 50 other responsibilities we have on our plate.

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Process Content Digital Marketing 98

Connection Cafe

DECEMBER 22, 2013

Your supporters’ Facebook news feeds just got a quality content make-over, and grumpy cat is taking a backseat to high-performing posts. With the ever declining attention span of your audience, it’s necessary that you start appealing to a broader range of senses. So what’s a nonprofit to do? You should.

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Story Nonprofit Social Media Content 54

Bloomerang

SEPTEMBER 12, 2021

And it’s taken me years to learn it, but if you pay attention and you’re not multitasking too much, you’re not over there sending you emails off, you can learn them in the next 30 minutes. So I say all that to say I really hope you can listen in and gain something. So you got to have clear communication.

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Results Video Donation Fundraising 85

DNL OmniMedia

OCTOBER 22, 2020

Without in-person events and amid increased competition for attention online, being able to reach, engage, and convert new donors online effectively is critical. Let’s explore a few ways that this site promotes engagement through creativity and attention to detail: Responsiveness. This is an extremely effective way to draw in readers.

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Websites Organization Nonprofit Site 52