M+R

JANUARY 24, 2022

Good creative is essential because it’s how we seize attention in incredibly busy spaces. It’s how we communicate compassion and outrage and hope, how we turn abstract and complex issues into concrete and immediate action. Other times, relevance is not about the ways an audience is directly impacted. Source: Girls Inc.

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Effective Rhode Island Build Demographics 93

Eric Jacobsen Blog

JUNE 8, 2017

According to a 2015 Microsoft study, the average attention span for us ever-scattered humans is now shorter that a goldfish's; eight seconds. How do you communicate effectively? Provide the headline news first, with details later, and only give details if asked. When you get a question, step forward toward the audience.

Communication 40

Communication PowerPoint Headline Slides 40

Eric Jacobsen Blog

SEPTEMBER 18, 2017

According to a 2015 Microsoft study, the average attention span for us ever-scattered humans is now shorter that a goldfish's; eight seconds. How do you communicate effectively? Provide the headline news first, with details later, and only give details if asked. When you get a question, step forward toward the audience.

Communication 40

Communication PowerPoint Headline Slides 40

TechImpact

JULY 21, 2014

Your newsletter should be short, to the point, and have the capacity to quickly communicate an important message or update to the reader. It is your first chance to draw in a reader’s attention and get them interested in your your email;s content. Define that message, and communicate that one message. Multiple audiences.

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Newsletter email Meme Images 246

Candid

FEBRUARY 23, 2023

As such, consider showcasing your mission statement as a sub-headline on your nonprofit’s homepage, appearing just after your nonprofit’s tagline or name, to immediately grab your audience’s attention. Be sure to incorporate your nonprofit’s guiding principles and why these values are important to your cause on your homepage.

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Effective Create Strategy Nonprofit 119

Pamela Grow

JUNE 28, 2023

Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. It’s time to shift gears and give email the attention it truly deserves. of their total audience. Is it time to take a step back and reevaluate your communication strategy? So, what do you think?

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email Rate ROI Social Media 52

Eric Jacobsen Blog

DECEMBER 4, 2019

According to a 2015 Microsoft study, the average attention span for us ever-scattered humans is now shorter that a goldfish's; eight seconds. How do you communicate effectively? Provide the headline news first, with details later, and only give details if asked. When you get a question, step forward toward the audience.

PowerPoint 55

PowerPoint Headline Slides Storytelling 55

NetWits

NOVEMBER 29, 2011

Delivering relevant content to your audiences, though, can significantly increase email click-through rates. *. So, utilize all that great information in your database to deliver the right email message to the right audience. Relevant content may be what catches their attention, establishes a connection and keeps them reading.

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email Raise Cancer Info 230

Classy

MAY 25, 2021

On Classy, you can effortlessly maintain brand consistency by enabling domain-masking, plugging in photos or video, customizing your messaging, and elevating your email receipts with a unique headline, background image, and thank you note. Short attention spans mean speed is more crucial than ever. Check out how the Eat.Learn.Play.

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Donation Tips Rate Mobile 67

NTEN

JULY 28, 2010

What audience am I building for?” While the characteristics of your audience are important, they should not be the first thing dictating your design direction. Your audience is yours because of who you are. Regardless of whether a visitor is a member of your specific audience or not, people are people.

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Method Audience Design Question 52

Neon CRM

NOVEMBER 29, 2023

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. What you can learn : Never underestimate the power of your nonprofit’s brand recognition in your community. That said, there are a handful that use the day as a launchpad for their own community-focused campaigns.

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Lesson North America New York Kentucky 52

Get Fully Funded

OCTOBER 7, 2021

Social media has a low investment cost and expansive potential audience. This can be a sign to reevaluate your approach to some platforms or to consolidate your efforts and focus your attention where it has the greatest impact. Invest in the necessary technical resources you’ll need to stay in communication with supporters.

Advocacy 59

Advocacy Strategy Nonprofit Volunteer 59

NonProfit Hub

SEPTEMBER 18, 2015

Pay Attention to Your Subject Line and Headline. If readers open the email, the headline will make a large difference in whether they read the entire email or not. On average, 8 out of 10 people will read headline copy , but only 2 out of 10 will read the rest. Communicate with Visuals.

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email Marketing Headline Ratio 28

NetWits

NOVEMBER 5, 2010

More specifically, it’s providing content online or in emails (text, graphics, and/or even functionality or links to) that is only visible to a specific audience segment of your database. And remember, you have less than 1 minute to grab the reader’s attention when they open an email. Enter Targeted Content.

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Relationship Personal Build Time 108

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 19, 2012

It is becoming an essential component of your social and communications strategy, and we’ve already see content curation deliver results on a number of levels as Shel Holtz points out and master curator Jan Gordon summarizes. What’s the context that you an share to help your audience understand it better.

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Social Media Content Practice New York City 107

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2012

For two of the peer learning groups , we explored best practices for using Facebook strategically as part of an integrated communications plan based on this content ( [link] ). Post a variety of different media types, photographs and visuals get attention, shorter status updates, and curated links.

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Facebook Change Profile Impact 112

Connection Cafe

SEPTEMBER 8, 2014

Auctions, casino nights, galas, golf tournaments, fish fries, 5ks, raffles, and walks—whatever type of event your organization uses to raise funds—require a lot of planning, coordination, attention to detail, and time to bring to life. Make headlines and use social media to generate buzz. Let’s Talk Facebook ® and Events.

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Headline Fundraising Press News 46

Qgiv

MAY 5, 2021

Today, we’re going to go over 15 different types of videos your nonprofit can use to connect with their supporters, and reach new audiences with this super-shareable format! . If your donor wouldn’t be put off by all the extra attention, you can even post these videos on social media for some public acknowledgement! Say ‘thanks!’

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Video Support Help YouTube 52

Nonprofit Tech for Good

JANUARY 10, 2022

For use in Program Services and better enabling nonprofits to reach their target audience in order to perform their charitable purpose. The program is available to any nonprofit that can benefit from having more exposure and a bigger audience. Geotargeting and audience set up so only those that would be interested in your ads see them.

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Google Grant Guide Nonprofit 348

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

grist.org has succeeded in connecting with a younger audience that not only reads its content but is also inspired to take action. grist.org’s ladder of engagement is elegantly simple and illustrates how their audience makes this journey from passive consumers of information to sustainable living champions.

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Measure Policy Social Media Green 97

Get Fully Funded

DECEMBER 4, 2022

A news story gets your organization in front of a large audience of potential supporters and gives your organization instant credibility. . So, getting your story in the news is still a worthwhile strategy, particularly if your nonprofit is young and needs a bigger audience. Start with a headline that summarizes your news.

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Story News Press Local 122

NTEN

SEPTEMBER 23, 2010

I skim through headlines, looking for items that interest me, read the first few paragraphs of an article that catches my eye, and then decide if it's worth my time. The Built-in Nonprofit Advantage People read what they're interested in, and almost by definition, our core audiences are interested in what we do. I certainly don't.

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Web NTEN Alternative Headline 70

Get Fully Funded

AUGUST 1, 2022

Stay in touch with donors to create regular communications (consistency). Invite donors’ feedback to establish 2-way communication (courtesy). Basically, your email newsletter is there to keep the lines of communication open and to meet the donor’s need to feel good about your nonprofit. Does it go to donors? Volunteers?

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Newsletter email Create Template 124

Nonprofit Tech for Good

NOVEMBER 7, 2020

By Allison Weber , founder of Allison Weber Consulting , a fundraising and communications business dedicated to helping mission-driven organizations tell better stories. Many of the issues they champion have taken a backseat in people’s minds this year, as our nation’s attention has been captured by one shocking event after another.

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Channel Sierra Leone Story Digital 247

CauseVox

MAY 11, 2021

Social media remains a powerful force for nonprofits to communicate with their stakeholders and supporters. But It’s not the size of your audience that matters – it’s how engaged they are. Are you truly building an online community, or just looking at these numbers as an ego boost? Grab Attention.

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Social Media Community Build Media 98

Nonprofits Source

JANUARY 23, 2023

While we focus on designing SEO-friendly nonprofit websites , our friends at Getting Attention work one-on-one with all sorts of nonprofits to help them to harness the power of the grant. Bringing attention to the right content on your site will drive more value for your cause. Ensure it’s secure. Respond to the program survey.

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Grant Google Guide Nonprofit 52

Nonprofits Source

NOVEMBER 3, 2017

What this guide is : An introduction of the top 23 SEO best practices that will help get your content ranked in 2017, including: On page SEO factors – factors that are visible to your audience at the page level. Think of SEO as the language used by search engines to communicate with your website. Robots.txt.

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Beginner Digital Marketing Guide 91

Care2

MARCH 4, 2009

It’s about the content and how it’s written—and sadly it’s usually the piece of a website that gets the least amount of attention. 1) Get To The Point: When a user visits your website you have about 5 seconds to grab their attention before they click off. Remember, content is still king.

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Social Media Content Practice Web 38

Connection Cafe

OCTOBER 21, 2020

As a communicator, you do plenty of writing and editing. Writing effectively for the web isn’t always as easy as it sounds (see our comments on the human attention span below). Let’s make one thing clear: Your readers have limited attention spans. You have mere seconds to capture the interest of your audiences.

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Web Voice Attention Headline 40

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

Remember, it's not the level , but whether it is a match to your audience. It still requires a lot of attention, staff time, management and promotion." The Journal of Computer-Mediated Communication October issue is devoted to scholarly research on social networks. What reading level is your blog? This is a must-read.

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Social Network Nptech Tag Network 50

Bloomerang

SEPTEMBER 12, 2021

We love to bring together communications, marketing, digital strategy, and fundraising all together in a strategic integrated way. And we crafted a whole new brand message and then we started communicating that in a lot of creative ways and pushing the boundaries. What are you offering or promising to your donors and your audience?

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Results Video Donation Fundraising 82

Nonprofits Source

MARCH 21, 2018

They get people’s attention, not through scaremongering or telling even more lies—they are direct and honest, appealing to just about anyone who will listen. The best part about Project Aware is that they connect well with their audience on social media. To connect with your audience you have to engage with them. Conclusion.

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Social Media Resource Marketing Media 109

Connection Cafe

APRIL 13, 2018

If you haven’t watched fundraising expert Joe Garecht’s Heating Up Multichannel Fundraising webinar or read his Raising Money through Multichannel Communications white paper, we highly recommend you do so. Multichannel fundraising can take place across a variety of communication channels , commonly categorized as online and offline.

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Education Fundraising Mail Offline 23

Have Fun - Do Good

MARCH 4, 2007

It only makes sense that if your nonprofit is going to include a blog in its communications strategy that it includes other bloggers too. The blog also kept people informed during the second trial, when media coverage had diminished, and eventually drew attention to the trial when the blog got news coverage. So here it goes.10

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Blogger Causes Support Nicaragua 41

Connection Cafe

APRIL 1, 2014

Giving your visitor too many links, too many choices, or too much information divides their attention and detracts from the bare essence of what you are trying to achieve. And finally, tell your audience what they can do to allow you to continue the great work. The design is attractive and in-line with the expectations of the audience.

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Google Websites Nonprofit Design 54

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2014

My trick for helping participants avoid a food coma is to get the audience moving ). 1: Identify the Audience You Want Reach and Know What Motivates Their Giving. Most nonprofits typically have a number of diverse audiences that hold the keys to their success. Click to download worksheet. Who are the people you want to reach?

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Fund Campaign Practice Giving 130

The Storytelling Non-profit

DECEMBER 5, 2021

Charity newsletters are an essential communications tool. With a little planning and strategy, you can transform your newsletter into an effective communications tool for your organization. You know that’s aimed at a very specific target audience. They use very catchy headlines that show the organization’s work.

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Newsletter Charity Headline Learning 62