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Design Series: Understanding Audience Needs

Forum One

Understanding audience needs is the core of good design. For mission-driven organizations in particular, forging deep connections with audiences is paramount. The questions we hear often are about how organizations can identify and adapt designs to meet the evolving needs of their audiences and ensure that the mission resonates deeply.

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A Guide to bbcon 2021 Virtual for Arts & Cultural Organizations

sgEngage

bbcon 2021 Virtual , happening October 13–15, will bring together thousands of arts & cultural professionals from zoos, museums, aquaria, performing arts organizations, gardens, and beyond for three days of cutting-edge thought leadership, virtual peer networking and unforgettable experiences.

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professionals

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Content Strategy for Digital Collections: Archives, Libraries, and Museums

Forum One

Museums, archives, and libraries share many goals and functions. The items that museums, archives, and libraries collect reflect the human spirit. Art, artifacts, books, and manuscripts are all documents of human innovation, thinking, and activity. They have been produced by people putting energy into telling their stories.

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3 Reasons Why Your Nonprofit Needs a Point of Sale System

Nonprofits Source

Arts and cultural organizations. Nonprofits such as museums, aquariums, theaters, and more may sell merchandise through gift shops, making POS systems extremely beneficial for them. A POS system makes it possible for your nonprofit’s store to ask for donations during checkout, which is an easy fundraising technique.

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What Does Audience-Centered Look Like? It Looks like Glasgow Museums.

Museum 2.0

When we say we want our museum to be "audience-centered," what do we mean? My career first got moving at a brilliant example of the customer-centered museum: the International Spy Museum. Many of my favorite museums, libraries, and zoos are customer-centered places. They care about visitor comfort.

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Adventures in Participatory Audience Engagement at the Henry Art Gallery

Museum 2.0

Thirteen students produced three projects that layered participatory activities onto an exhibition of artwork from the permanent collection of the Henry Art Gallery. The guiding principle is uncovering relationships between the works of art themselves rather than explicating information or theoretical concepts.

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National Study Reveals: Digital and Social Media Are Delivering Results for Arts Organizations

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: I had pleasure of facilitating a panel discussion in October at the recent Grantmakers in the Arts pre-conference on technology and media with Rory MacPherson where I learned about some of the preliminary study result he discovered. Arts organizations are not alone in this. The question. What we learned: a snapshot.

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