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4 Unique Call-to-Actions to Test on Your Nonprofit’s Website

Nonprofit Tech for Good

According to the 2022 M+R Benchmarks Report , nonprofits pay an average of $3.31 A growing trend is to add large, visually prominent CTAs to the body of blog posts and news articles approximately halfway down the page. to secure a lead [i.e., capture an email address] through digital advertising. 1) Top bar opt-ins and links.

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Benchmarks for Reaching and Connecting with Millennials

Tech Soup

Whenever I read studies or articles about "Millennial engagement" or "working with Millennials," I am slightly skeptical. So when I saw that The Millennial Impact released benchmarks. So when I saw that The Millennial Impact released benchmarks. How the Benchmarks Work. The Millennial Viewpoint.

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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

For example, on the first day of the Supreme Court confirmation hearings for Judge Ketanji Brown Jackson, @NAACP_LDF tweeted a New York Times article with a powerful quote from the article: It’s also worth noting that tapping into Cause Awareness & Giving Days is a good strategy for Twitter.

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Bing and Google

Zen and the Art of Nonprofit Technology

This blog is the one of my many personal sites that I pay the most attention to SEO (although I think that will change soon,) I tend to focus a lot on Google, since according to my analytics (and yes, they are Google analytics. But according to this article in Mashable , Bing gets 30% of the overall search engine traffic.

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Optimizing Your Site for Social Media Visitors

NTEN

A whopping 86% of nonprofits say they have a presence on Facebook or another social media site according to the 2010 Nonprofit Social Networking Benchmark Report. . This socially-sourced crowd spends upwards of 15 minutes per day, every day , on social media sites, 3 to 7 times more than on any other major web property. .

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How Your Nonprofit Can Make the Most of Its LinkedIn Profile

Beth's Blog: How Nonprofits Can Use Social Media

As most of you probably know, LinkedIn—the networking site for professionals—expanded its scope to include company pages back in 2010. Since then, the site has slowly developed its page content, and nonprofits have caught on, using the site to promote their organizations by gaining individual followers and joining LinkedIn Groups.

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Great reads from around the web on January 24th

Amy Sample Ward

One of the things we wished for as we navigated the campaign: benchmarks. Users ages 18 to 54 have reportedly turned away from email, as well — many are instead communicating through social-networking sites such as Facebook, Twitter and LinkedIn. Besides average gift amount, what might we expect?"

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