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Making the Case for Analytics to Secure Your Slice of the Budget Pie

Association Analytics

Especially in associations, analytics can provide invaluable insights, guiding strategies and shaping outcomes. However, the hurdle remains: how do you convince the powers-that-be to earmark a slice of the budget for analytics? The apprehension to adopt a new system or modify a current one is real.

Analytics 169
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Level Up Your Marketing with Analytics

Association Analytics

In this blog, we share tips on how to take your marketing to the next level with the help of analytics. These tools help you see how your campaigns are doing in real-time, so you can optimize your marketing budget by spending your money on what’s working best. Association Analytics Tip: Always be deliberate in the data you ask for!

Analytics 169
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What You Really Need When Changing Your AMS

Association Analytics

In an attempt to provide a seamless member experience and aggregate all member data in one place, associations have been working with technology partners to perform system integrations through single sign-on, pushing all of their transaction data back into the AMS. The initial integration cost is often expensive.

Change 321
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How Nonprofits Can Track Google Grant Conversions in Google Analytics

Nonprofit Tech for Good

Conversion Tracking for the Google Grant is made possible by two free tools for nonprofits: Google Analytics and Google Tag Manager. The first step in the process is to make sure that you have Google Analytics and Google Tag Manager installed on your website. . We want to make sure that Google Analytics is linked to Google Ads.

Google 294
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Export Your Universal Analytics Data Before It’s Too Late

Forum One

Just as you’ve finally settled into the shift from Universal Analytics (UA) to Google Analytics 4 (GA4) and started to get a handle on its new metrics, Google has yet another deadline for organizations to meet. On July 1, 2024, Google will permanently remove access to all Universal Analytics data.

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A Technology Assessment Connects Intention and Ability

.orgSource

This comprehensive exploration of your digital systems could include evaluating security, network functions, system management, user experience, and overall performance. For organizations that aren’t experiencing significant challenges, an assessment can affirm that their systems still meet their needs.

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8 Artificial Intelligence Concepts & Terms for Nonprofits

Nonprofit Tech for Good

8 AI Concepts and Terminology Artificial Intelligence (AI): The simulation of human intelligence processes by machines, especially computer systems. Machine Learning (ML): A subset of AI that enables systems to learn from data and improve their performance without being explicitly programmed.

Technique 255