Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 12, 2013

Learning Analytics comes from a report about the impact of emerging technologies for practitioners in a field. Two or three years to adoption: Learning Analytics (K-12/Higher Ed), Open Content (K-12), Games and Gamification (Higher Ed). This report is not just your father’s PDF file!

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 22, 2011

There are so social media analytic tools to measure social media and other emerging technologies, that we’ve created a new genre of Shiny Objective Syndrome — Data Puking disorder. If we are setting SMART objectives or trying to measure them, we may need to do a little audience research first.

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Social Media Analytics Tools Media 95

sgEngage

NOVEMBER 14, 2023

There are two solutions for integrating your data — either build an in-house centralized data platform or research an analytics vendor to outsource data collection and analysis. Use analytics tools to surface new patient insights. This leads to measurable growth and improved patient results. Informed fundraising plans.

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Integration Data Nonprofit Platform 77

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2013

When nonprofits started to read and apply our book, ” Measuring the Networked Nonprofit ,” I noticed this tweet from the ACLU in NJ showing a white board capturing their team meetings to define success for social media. How did your organization apply it to social media measurement? What is your measurement pilot?

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Measure Social Media Media Social 96

Tech Soup

OCTOBER 31, 2011

These questions and more were answered in a recent Twitter conversation on data and analytics. However, as Katanick observed during the tweet chat, “analytics matter to nonprofits because they provide a tangible way to demonstrate that an organization is delivering on its mission and goals.” A Few Good Web Analytics Tools.

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Analytics Data Analysis Chart 65

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 18, 2014

Last week, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. We started off with an affinity clustering of the strengths, challenges, and opportunities for improving their organization’s practice of measuring impact and communicating about it.

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Data Help Measure Analysis 107

Beth's Blog: How Nonprofits Can Use Social Media

MAY 31, 2013

I’ve been facilitating a peer learning group with Packard Foundation grantees during the past year with a goal of improving measurement practice for social media and based on my book, “ Measuring the Networked Nonprofit.” On a call last month, participants shared examples of their measurement tools and spreadsheets.

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Social Media Metrics Media Measure 112

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 29, 2012

Yesterday, KD Paine and I delivered an NTEN Webinar on measurement based on the ideas in our new book ” Measuring the Networked Nonprofit: Using Data to Change the World.” ” I often hear nonprofits say, “We don’t have those skills within our organization so we don’t do measurement.”

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Data Help Measure Analysis 109

Cloud 4 Good

FEBRUARY 23, 2022

Enhanced Configurability + Analytics. Combined with the ability to use Business Intelligence (BI) platforms through advanced integration capabilities, Salesforce is truly unparalleled in its analytics capabilities. Next, simply choose what the chart should look like, how it should be labeled, and save.

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Blackbaud Report Analytics Database 88

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2011

It is a Twitter analytics tool. Crowdbooster is another Twitter analytics tool that gives you a lot of interesting charts and graphs and data. It makes really easy to do a quick content analysis, figure out what content resonated, and build community. Susan Tenby from TechSoup Global told me about socialbro.

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Twitter Tools Learning Measure 110

Connection Cafe

JULY 22, 2013

Most nonprofits already have Google Analytics installed on their website to track online traffic. For some good how-to posts, check out my co-blogger Alissa Ruehl , perhaps starting with her Intro to Google Analytics. This post is about how we incorporate Google Analytics data into our Design Process. Methodology.

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Analytics Design Research Process 37

sgEngage

MARCH 7, 2024

These proactive measures will not only keep your SOA in line with the latest accounting standards but also ensure your organization’s financial health is accurately represented, fostering trust among stakeholders and supporting the sustainability of your mission. Use financial management software with analytical tools.

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Activities Active Activism Comparison 78

Bloomerang

JULY 6, 2023

A good strategic plan ensures you have charted the necessary pathways to meet (and hopefully exceed) your organization’s goals. You’ll discuss measurable objectives for the team to reach and draft the priorities for each of these objectives. Measurable: Quantifiable. Attainable: Achievable based on your past successes.

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Examples Guide Model Nonprofit 117

Whole Whale

SEPTEMBER 8, 2023

For example, long-form storytelling may still convert better than short snippets – the current long-form podcasts that top business charts are showing this. Key Takeaway #5: Measure Participation Ogilvy had a client who was launching expensive prestige advertising campaigns that received lots of industry acclaim and creative awards.

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Lesson Fundraising Digital Test 59

Connection Cafe

AUGUST 9, 2010

Earlier this summer I posted on top tips for measuring ROI and getting strategic with data , touching on the idea and importance of actionable data, or rather, data that helps draw meaningful conclusions and future actions to optimize programs. Analyze goals of you social media and decide what metrics to measure based on those goals.

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ROI Social Media Measure Jordan 36

sgEngage

FEBRUARY 2, 2024

Chart Your Course webinars available on demand To get started, it helps to have in mind a problem you think might be solved by AI. Predictive analytics, AI, and machine learning remained strictly academic from the 1940s until the 1980s, when computer power started to become available for commercial applications.

Analytics 77

Analytics Vietnam Strategy Technology 77

Amy Sample Ward

SEPTEMBER 20, 2010

Having tools in place to help you monitor, measure, and evaluate your work in real time will help you be more successful with your campaign, better engage with the community, and make more lasting change in the long run. Google Analytics – [link]. Tip: You can also get Google Analytics for your Facebook Page!

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Tools Tech Map RSS 162

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2011

Charts, graphics, analytics, metrics, and data are like crack to me … A guest post by Kyle Andrei, Idealware. In addition to constituent impact, we also asked respondents about what we call “measured results,&# those goals that don’t directly involve constituents, and can be easily quantified.

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Facebook Research Advocacy Analytics 123

Beth's Blog: How Nonprofits Can Use Social Media

JULY 10, 2012

But if you want to get better results, you need a content strategy, strong creation and curation skills, and a robust measurement process. One technique I use to get insights from my social media data is to do an analytics Rorschach Test. What insights have you gained from measuring your content strategy?

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 7, 2013

He’s one of many four-legged and fine feathered fans of ” Measuring the Networked Nonprofit.” So, I asked on my page, ”If your Facebook analytics looked like this, what would you do?” Keep Calm and Keep Testing and Analyzing (Here’s a good post about FB Analytics ).

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Tunisia NGO Facilitation Calendar 99

Bloomerang

FEBRUARY 1, 2023

Google Analytics — Top Fundraising App for Nonprofit Websites Where’s the first place your supporters go to learn more about your organization, its mission, and your upcoming opportunities for involvement? Google Analytics provides valuable insight into your website and its successes. Set this up on your computer.

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Org Raise Tools Help 80

Nonprofits Source

JUNE 22, 2017

Step 2: Set expectations and key performance indicators to measure progress. Next, measuring the impact of your digital marketing can be broken down into two ways: Tangible Measurements : Are typically revenue focused where the desired outcome is to sell a service or receive donations while accounting for expenses.

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Digital Marketing Guide Chapter 111

Bloomerang

DECEMBER 19, 2023

Top feature: Users gain insight into online traffic, transaction times, website visits by device type, and conversion rates with real-time analytics. Monday.com Platform overview: Monday.com enables workflows based on your organization’s needs, including views like Gantt charts, Kanban, and more.

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Software Free Tools Adobe 84

Amy Sample Ward

MARCH 2, 2009

By charting out the problems, strategies, benefits, and values first, we give ourselves a better picture to pull out metrics. Given the answers to 1-4 of our example, some of the metrics we could use to measure our success and ROI include: volunteer participation, online “chatter,&# and program growth.

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ROI Case Study Metrics Student 135

Bloomerang

OCTOBER 1, 2021

Doing so can be as simple as sharing a chart with these metrics from the past year: Total dollars raised: overall dollars acquired through fundraising initiatives. This will help you measure improvement year-over-year and hold your team accountable for meeting various goals. Predictive analytics.

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Report Data Donor Metrics 121

Whole Whale

MAY 17, 2023

Maybe it’s an article about AI-powered predictive analytics, creative tool, text generator or perhaps it’s a new tool that promises to completely automate your donor management process. Your Goal isn’t Maintaining Anachronistic Work In the US, nonprofits represent 10% of the labor force , while generating 5% of the measured GDP.

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Adopt Generation Picture Reflection 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 7, 2014

Billboard’s audience, presumably, is passionate about songs and lyrics given it is the source for music charts, news, and events. Here’s another example of how Billboard is using nostalgia in its tweets: This Week In Billboard Chart History: TLC Takes ‘No Scrubs’ To No. Measure, Test, Refine.

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Social Media Headline Media Social 101

Neon CRM

DECEMBER 14, 2023

Finance Director Government Grants INCREASE IMPACT Use Neon CRM’s reporting and analytics for effective management of government grants​​. Finance Director Major Gift Contributions KEEP COSTS LOW Optimize major gift engagement efficiently with Neon CRM’s donor tracking and relationship management​​.

Analysis 52

Analysis Project Donor Retention 52

Everyaction

JANUARY 16, 2018

Now you can obviously take your numbers and create charts and graphs on your own. Users are automatically equipped with default “Analytics Dashboards” that include pre-built (and beautiful) charts and graphs on deliverability stats, online activity numbers, organizing metrics, email performance and more!

Report 56

Report Data Tools Stats 56

Bloomerang

AUGUST 21, 2023

Invest in data analytics : Leverage data analytics to better understand donor patterns and preferences. All modern donor databases feature donor analytics and report generation that you can use. It’s important to answer these questions for yourself and chart your course of action accordingly.

Action 73

Action Report Practice Fundraising 73

Tech Soup

NOVEMBER 3, 2014

In a talk at New York University earlier this month, Berger called this lack of meaningful measurement a full-on "battle for the soul" of the social sector. Worse, Berger says that the sector's inability to effectively measure (and learn from those measurements) means nonprofits really aren't as efficient as they could be.

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Social Measure Charity Library 67

Care2

JANUARY 4, 2010

28% of sites have Google Analytics. *5% Danny Sullivan, a search engine expert analyzed another chart by Factual that showed additional stats but without exact percentages. After reviewing the charts he estimated about: *20% of sites use Flash. *19% Check out the stats below. *28% 19% of sites have an RSS feed. *6%

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Twitter Facebook Websites Stats 56

Bloomerang

NOVEMBER 10, 2023

Create a gift range chart. A gift range chart helps determine how many gifts you’ll need to acquire at each giving level to meet your campaign or annual giving goals. Use your CRM to develop a report template to measure your program’s impact.

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Gift Raise Guide Relationship 97

Tech Soup

OCTOBER 31, 2014

In a talk at New York University earlier this month, Berger called this lack of meaningful measurement a full-on "battle for the soul" of the social sector. Worse, Berger says that the sector's inability to effectively measure (and learn from those measurements) means nonprofits really aren't as efficient as they could be.

Social 55

Social Measure Charity Problem 55

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 8, 2011

Eric Peterson calls out a discussion on “What the C-suite should know about analytics” from Kishore Swaminathan, Accenture’s chief scientist: “Data is a double-edged sword. That the nonprofit doesn’t just look at the pretty charts and graphics as if it they tea leaves, but brings multiple lens to understanding how to apply the data.

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Data Chart Chapter Flickr 99

The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

With customizable analytics dashboards , nonprofits can build beautiful charts and graphs of their digital, fundraising, advocacy, and organizing data to paint a better picture of their work. #9. Track ROI of a given ad campaign over time, and pull custom, robust reports to measure success. #16.

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Advocacy Offline Gartner Nonprofit 88

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2008

I'm speaking at the eMetrics the premiere conference for Web measurement geeks.    Where else you could you pick up conference schwag like a google analytics toothbrush with the words "brush, rinse, and repeat" printed alongside the google logo? "   He asked, "how do you measure loyalty?" 

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Marketing Measure Metrics Hunger 50