Beth's Blog: How Nonprofits Can Use Social Media

APRIL 23, 2013

How do you measure your network to learn how to improve outcomes? I’ll be participating in the session, as part of the context setting by giving an overview of themes in my book, “ Measuring the Networked Nonprofit ,” co-author with measurement guru KD Paine. Victoria Dougherty (@VJDConsulting) April 18, 2013.

Measure 105

Measure Social Media Media Map 105

Whole Whale

APRIL 5, 2024

By identifying potential partners, ensuring compliance, and measuring impact, nonprofits can maximize the effectiveness of their digital advertising efforts. Allows filtering ads by country/region and categories like politics, social issues, etc. May not allow visibility into US ads. How Should Nonprofits Use Ad Libraries?

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Library Influence Demographics Nonprofit 104

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2011

Last week public relations and measurement professionals met in Lisbon for a Summit hosted by AMEC (The International Association for Measurement and Evaluation of Communications). 2: Measuring the Effect on Outcomes is Preferred to Measuring Outputs : Measure your results, not just numbers.

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Measure Social Media Media Metrics 115

Qgiv

JULY 27, 2021

Julia Campbell has been helping nonprofits make the most of their social media presences for years. She knows what strategies work on social media, what strategies fail, and how nonprofits can use social channels to make a big impact on their community. What kinds of posts should I make on social media? Summarize it!

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Social Media Media Tips Social 138

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2013

I’m very excited for this learning experience because over the two years my work as Visiting Scholar at the David and Lucile Packard Foundation has focused on going deep on facilitating peer learning for grantees on measuring outcomes for their networks with social media while balancing and upholding the principles of being networked.

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Measure Learning Metrics Social Media 103

NTEN

OCTOBER 17, 2012

One of the biggest advantages of social media is that—unlike the letter writing and petitioning of yesteryear—we now have more accurate, actionable data about the people who are reading our messages. But that isn't to say it's simple.

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Social Media Measure Policy Media 95

Nonprofit Tech for Good

MAY 16, 2024

Data Analysis for Insightful Strategies Data analysis is at the heart of artificial intelligence in fundraising. They occur on the organization’s website and social media. They do so through donors’ preferred methods, like email, social media, text messages , or direct mail.

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Donation Data Fundraising Analytics 148

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

Arts and Social Media. At Zoetica, we facilitating a social media peer learning project called “ Leveraging Social Media: Becoming A Networked Nonprofit.&# Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd&# did a benchmarking analysis for participants. What did you learn?

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Benchmark Social Media Measure Results 96

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 3, 2014

As KD Paine and I wrote in “ Measuring the Networked Nonprofit ,” measuring your social media channels, overall communications or marketing strategy is not a form of voodoo black magic; it is an art and a science. So, what does it take to do the art and science of measuring your marketing or communication strategies well?

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

While people are asking questions and sharing resources not related to the monthly theme (this month is measurement), quite a few are. The Social Media Measurement Checklist. The Challenges of Measurement : Getting Agreement on What To Measure. Participants pointed to the importance of small pilots.

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Measure Social Media Media Benchmark 101

Beth's Blog: How Nonprofits Can Use Social Media

MAY 4, 2017

But, like anything else, to improve results, you need to measure it. My colleague, Teresa Crawford, Executive Director. To answer the questions, they conducted a landscape analysis of existing research on the impacts of capacity building on organizational strength and social impact.

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Measure Impact Build Grant 57

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

The Zoetica Salon is a free online space for informal peer learning about nonprofits and social media. It is a place to share resources and ask and answer questions. This month’s theme was measurement – here’s a summary of the month’s learnings: Measurement Approaches. Measurement Challenges.

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Summary Social Media Measure Media 94

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 13, 2010

Social Media Measurement Tips View more presentations from Beth Kanter. I had a lot of fun doing a panel with colleagues Jordan Viator, Carie Lewis, and David Neff called " The Real Housewives of Social Media." Our task was to present practical and tactical information about social media using metaphors that related to housewives.

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Social Media Measure Jordan Tips 95

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2010

I've been following the PepsiFresh contest since the launch in December, the largest social media for social good cause marketing effort put forth to date. I'm most curious to see how Pepsi will demonstrate leadership in social marketing and of course the longer term result - social impact. This is a big bold effort.

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Contest Analysis Track Impact 94

Bonterra

APRIL 10, 2024

Case Management Tools Measure impact A unified solution to help you collect actionable program data, develop comprehensive reports, and share how you’re impacting your community. Advanced features enable you to compare program impact, conduct in-depth analysis, and automate report delivery to stakeholders.

Tools 52

Tools Management Los Angeles Demonstration 52

The Modern Nonprofit

JANUARY 2, 2024

They provide social proof, essential in attracting and retaining partners and supporters. Develop longer versions for your website and annual reports, and shorter snippets for social media posts or marketing flyers. Feature them on your website, in newsletters, on social media, in grant applications, and during fundraising campaigns.

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Story Guide Support Analysis 104

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 14, 2012

I Love Social Media Measurement. The Five Stages of Social Media Measurement Love. Denial: You can’t measure social media! Fear: What if we find out our social media didn’t perform well! Confusion: I don’t know what or how to measure social media. These are: 1. Learning Analytics.

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Social Media Measure Analytics Learning 96

NTEN

JUNE 13, 2014

Today we’re excited to share that Matt Groch , Director of Solution Delivery at Mission Measurement , will offer a keynote called Moneyball for Social Impact, Or how I learned to stop worrying and embrace the implications of a discrete closed-loop factor analysis framework for social impact. Matt will show us how.

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Measure Impact Chicago Metrics 96

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2013

This post summarizes the sessions I facilitated or participated in related to “ Measuring the Networked Nonprofit ,” which included a book signing, panel discussion in the Beacon Lounge , and a workshop with co-author KD Paine. All in all lots of good measurement for nonprofit learning.

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Measure Data Facilitation Teen 98

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. Erika Croxton, the grist.org staffer who oversees social media strategy, says. “We

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Measure Policy Social Media Green 97

Saleforce Nonprofit

JULY 22, 2021

Nonprofits, corporate foundations, social enterprises, and organizations working in the social sector can struggle with how to approach understanding their impact: How do they know that changes in their beneficiary group are due to their interventions? How rigorous or complex should the analysis of impact data be?

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Impact Management Organization Evaluation 120

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 17, 2012

The result is a shift from ad hoc data analysis and simple (though detailed) record-keeping to a systematic approach to improving their programs and campaigns by using data. ” @ mmorino just finishing up talks in RI/Boston – some great discussions about measurement. What is funder’s role to support good measurement?

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Measure Roles Support Literacy 99

NTEN

JANUARY 10, 2014

Data gathering and analysis can go a long way to making sure you understand why people are visiting your blog, and if you're meeting your goals for your blog. Data gathering and analysis can go a long way to making sure you understand why people are visiting your blog, and if you''re meeting your goals for your blog.

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Content Social Media Measure Analytics 100

Qgiv

FEBRUARY 20, 2024

Data analysis AI is a great tool for enhancing your data analysis across your organization. This analysis can be used to discover valuable insights and make informed decisions about your fundraising strategy. Using generative AI can help you create tailored emails, social media prompts, donation appeals, and more.

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Fundraising Nonprofit Analysis Donor 97

sgEngage

AUGUST 9, 2023

Think of grantmaking as an investment where you want social return. Measure your outcomes and tell your story. Aggregating all of your data can help streamline your tasks and encourage analysis across multiple sources. Augment your reporting with data analysis. Create an effective grantmaking cycle.

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Effective Tips Grant API 70

Care2

OCTOBER 19, 2010

As nonprofits and advocacy groups delve deeper into social media, the need to assess their return on investment (ROI) is critical. So what should the ROI for advocacy groups’ social media programs be and how can we measure them? Be sure and also check Frogloop's blog post " The Four "I's to Measure Social Media ".

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Social Media Measure Program Media 64

Care2

APRIL 18, 2011

One of the big questions I often get asked by nonprofit campaigners is “how do I know if our blog and social media are succeeding and resonating with people?&# The very first thing that nonprofits should do is setup a tracking system to measure their blogs and social media. Great question. Postrank Analytics.

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Social Media Measure Tools Media 65

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

I think that is an important insight for small organizations who don’t have a team of people doing the social media and trying to do it with limited hours in the day. Those decisions are implemented across the organization’s web properties and social channels. ” What are the metrics for measuring your content?

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Content Measure Organization Strategy 101

Nonprofit Tech for Good

OCTOBER 30, 2021

By Brian Greenwald , Nonprofit Superfan at Generate_Impact – a human-centered technology services company focused solely on celebrating and serving humanitarian, social impact, sustainability and for-profit-for-good organizations and causes. It’s like that old adage from carpentry, “Measure Twice, Cut Once.”. It’s about people.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 19, 2011

We’ve been chatting about how to measure the impact of the crowd and she offered to write this guest post on the topic. Measuring Your Crowdsourcing Efforts by Aliza Sherman. In order to know how to measure crowdsourcing results, you first need to understand what kind of crowdsourcing you’re implementing. Measuring Work.

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Measure Aggregator Platform Consultant 104

Nonprofit Tech for Good

APRIL 23, 2019

Does the platform provide powerful tools for data analysis, insight and built-in reporting for nonprofit metrics? Can donor behavior such as opens, clicks, donations, volunteer hours, social media post alter subsequent communications? Are you able to measure outcomes that directly relate to your cause?

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Metrics Nonprofit Profile Platform 261

M+R

OCTOBER 15, 2021

In addition to helping make the study, you’ll receive an individualized analysis comparing the data you submitted for your organization to other organizations of your size and type. Benchmarks covers website traffic, social media, email, digital ads, SMS, fundraising, advocacy, and marketing.

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Benchmark Data Map Help 97

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 9, 2012

Investing in movements or networks for social change is a strategy that some funders are using. But, how do you measure the results? “Amazing large numbers of members, staging marches, and winning campaigns – all these remain important measures of a successfully growing movement. Research and policy analysis.

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Metrics Fund Build Social 114

Care2

APRIL 27, 2011

You’ve heard it time and again: Reports, analytics and tracking are critical to social media success. Before we get to those questions, let’s define “social media success.&# So let’s define social media success as “organizational success driven, in part, by social media.&#

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Social Media Measure Media Social 71

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2012

Note from Beth: “ Measuring the Networked Nonprofit ” is getting a lot of good feedback as people read and apply the ideas in the book. Analytics tools like the ones described below are good for measuring actions and engagement. Then check out Simply Measured. 3 – Monitor Social Conversations.

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Analytics Tools Social New York City 106

Candid

MAY 9, 2023

The new report, based on both quantitative and qualitative research, is the most comprehensive analysis of institutional philanthropy to HBCUs. At Candid, we love digging into social sector data , and we invite you to explore the many insights in this groundbreaking research.

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Philanthropy Comparison Student Grant 131

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

How Nonprofits Can Use Measurement to Adapt to the Facebook Algorithm Change – guest post by Meghan Keaney Anderson, Hubspot. In 2011, HubSpot’s Dan Zarrella conducted extensive research on the topic of social media timing. How to leverage it: Use a social media scheduler to line up posts for the weekend.

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Facebook Measure Change Images 131