TechImpact

JUNE 19, 2014

Big data and robust analytic measuring tools have enabled this revolution to go from a pipe dream to reality in only a few short years. Everyone wants to compare the success of their organization to a measurable analytic. Here are the 3 steps your nonprofit needs to get started measuring and reporting on meaningful data today.

Measure 209

Measure Minnesota Analytics Nonprofit 209

EveryAction

SEPTEMBER 20, 2016

Last week, I sat down with Amy Peyrot, Senior Consultant, Social Media Specialist, and resident mathlete at M+R , to discuss all things social media metrics. First things first, Amy shared an important piece of advice: before you ask about how a social post performed, be sure qualify what you're asking for.

Metrics 100

Metrics Social Media Measure Media 100

The Storytelling Non-profit

JANUARY 24, 2022

One of the best storytelling tips I can give you is to set yourself up for measurement success from the very beginning. It can be near impossible to measure the success of a story if you haven’t first thought about what your desired outcomes are and drivers of success. We’ll use sharing a story in social media posts as our example.

ROI 67

ROI Storytelling Measure Story 67

Saleforce Nonprofit

FEBRUARY 9, 2022

The evidence on this is clear: if we impact their wellbeing, we get better health, social, education, and engagement outcomes. The participant then invites into that group the people that they’ve identified as important to them, like their mum, teacher, or social worker. Come Along for the Ride? We don’t want to keep this to ourselves.

Music 106

Music Measure Impact Data 106

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2013

Last week, I was lucky enough to be invited to participate in a meeting organized by the Robert Wood Johnson Foundation called “ Advancing Social Media Measurement for Foundations.” Despite the difficulty of working measurement in a generic way, the output from sessions was quite valuable. Elizabeth R.

Measure 101

Measure Social Media Foundation Reflection 101

Nonprofit Tech for Good

JANUARY 17, 2019

By Tereza Litsa , Social Media Manager at Lightful , a simple social media management platform for nonprofits. A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy.

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Calendar Social Media Content Media 278

Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Infact, there are over 308 million social media users in the United States alone. Learn how your organization can take full advantage of social media in this guide!

Social Media 52

Social Media Media Guide Social 52

AccelEvents

OCTOBER 19, 2020

While keeping attendance numbers down can help mitigate the spread of the coronavirus, event organizers will still need to follow a series of COVID-19 safety measures to ensure attendees and participants are protected. . Every physical event needs to have basic security measures in place to ensure the safety of the participants.

Measure 98

Measure Virtual Software Hosting 98

Nonprofit Tech for Good

SEPTEMBER 5, 2023

By Elizabeth (Liz) Ngonzi, CFRE , Founder and CEO at The International Social Impact Institute and Adjunct Assistant Professor at New York University In the rapidly evolving landscape of nonprofit organizations, adapting to the digital realm has become a pivotal challenge. Utilizing ChatGPT, you can articulate these targets more effectively.

Digital 298

Digital Strategy Guide Create 298

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 23, 2013

How do you measure your network to learn how to improve outcomes? I’ll be participating in the session, as part of the context setting by giving an overview of themes in my book, “ Measuring the Networked Nonprofit ,” co-author with measurement guru KD Paine. Victoria Dougherty (@VJDConsulting) April 18, 2013.

Measure 105

Measure Social Media Media Map 105

Candid

APRIL 20, 2023

Creating a social media strategy can feel overwhelming. The problem is, this advice is often aimed at organizations with dedicated social media folks, or even teams of them. So, how can your nonprofit create a social media strategy that you can sustain? Here is how you can craft a road map to social media success.

Social Media 98

Social Media Data Strategy Media 98

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2013

For past couple of years, I have been blogging , speakin g, facilitating peer trainings , and writing about using measurement methods for nonprofits to measure impact and to learn from their data. I didn’t get asked ”What are the best tools to measure followers on Twitter? Books Conferences'

Attitude 97

Attitude Social Media Measure San Francisco 97

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2012

We’ll also share some some tips and frameworks for measuring engagement to improve relationships with your organization’s stakeholders. Being able to have your stakeholders engage with you – through social channels or otherwise, is what can help you win their hearts and minds, and eventually their donations.

Measure 98

Measure NTEN Social Media Metrics 98

Forum One

MARCH 12, 2024

Wednesday at the 2024 Nonprofit Technology Conference (NTC), we’re pleased to be leading a session all about artificial intelligence (AI) for mission-driven social media. We’d love to hear what questions you have about integrating AI into your social media practice, whether you raise your hand at NTC or send us a message later.

Social Media 80

Social Media Images Video Media 80

NTEN

OCTOBER 24, 2011

By Andrea Berry, Idealware Social media has provided nonprofits with a whole new toolbox for marketing themselves and engaging constituents. After a year-end appeal, you probably spend some time measuring your results against past campaigns to learn what you did particularly well and what you could improve. Working for what?

Social Media 88

Social Media Measure Media Social 88

Beth's Blog: How Nonprofits Can Use Social Media

JULY 5, 2012

I’m on a mission this year, with the publication of the book, to continue to evangelize about nonprofits should all become data nerds and embrace the joy of measurement. The Valid Metrics Framework, Updated to Include Social Media. The Valid Metrics Framework, Updated to Include Social Media. But where to start?

Measure 96

Measure Social Media Media Social 96

Kindful

AUGUST 12, 2021

And if you don’t measure your ROI, you’ll never know if you’re actually making money or if you’d be better off focusing on more lucrative and less time-consuming strategies. . Did you have a clear, measurable goal for throwing it? In order to accurately measure ROI, however, you need to set goals that you can measure.

ROI 62

ROI Evaluation Measure Money 62

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2011

Last week public relations and measurement professionals met in Lisbon for a Summit hosted by AMEC (The International Association for Measurement and Evaluation of Communications). 2: Measuring the Effect on Outcomes is Preferred to Measuring Outputs : Measure your results, not just numbers.

Measure 115

Measure Social Media Media Metrics 115

Beth's Blog: How Nonprofits Can Use Social Media

MAY 28, 2013

I’ve been curating resources on nonprofit measurement over on Scoop.It, with eye towards collecting useful material related to social media and social impact measurement. Despite this, when it is times to do measurement, many feel that it is a daunting task. How can we improve our measurement practice?

Measure 106

Measure Resource Miami Case Study 106

Candid

MARCH 1, 2023

To overcome these challenges, Candid, in coalition with a growing number of partners , set out to build a demographic data-led movement to meaningfully and measurably advance equity in the social sector. He emphasized why it is vital that technology providers find ways to support this movement to advance equity in the social sector.

Demographics 98

Demographics Build Social Green 98

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2013

I’m very excited for this learning experience because over the two years my work as Visiting Scholar at the David and Lucile Packard Foundation has focused on going deep on facilitating peer learning for grantees on measuring outcomes for their networks with social media while balancing and upholding the principles of being networked.

Measure 103

Measure Learning Metrics Social Media 103

Charity Village

APRIL 27, 2022

You need to measure, and you need to measure the […]. The post The importance of communications measurement: Are you using the right metrics? So, when you do have budget to spend, it’s important to make the most impact with that money. But how do you know if your efforts have actually been effective?

Metrics 52

Metrics Measure Communication Fund 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2013

When nonprofits started to read and apply our book, ” Measuring the Networked Nonprofit ,” I noticed this tweet from the ACLU in NJ showing a white board capturing their team meetings to define success for social media. How did your organization apply it to social media measurement? What prep did you do?

Measure 96

Measure Social Media Media Social 96

Nonprofit Tech for Good

JULY 5, 2020

Why does social sharing matter anyways? In this article we’ll discuss video engagement for social media, what it is and why it’s important. We’ll also look at the types of emotions that drive engagement and how you can leverage them to increase social sharing for your nonprofit’s videos. Which Emotions Increase Social Sharing?

Video 312

Video Share Social Social Media 312

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2012

. ”Don’t measure the world, if you don’t have the time and resources to do so.” ” It is a key theme in our book, “ Measuring the Networked Nonprofit.” Measuring World Hunger Day – a guest post by Geoff Livingston. Twice as likely to take part in events like charity walk.

Hunger 104

Hunger Measure Metrics Case Study 104

Nonprofit Tech for Good

JULY 9, 2023

Accurately measuring the performance of marketing efforts is crucial for nonprofits to evaluate and optimise their strategies to make the most of precious resources. Step-by-step setup of a G4 Conversion 1) Enabling enhanced measurement The first step is to check what events are being tracked in Enhanced measurement.

Track 255

Track Conversation Analytics Google 255

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

While people are asking questions and sharing resources not related to the monthly theme (this month is measurement), quite a few are. The Social Media Measurement Checklist. The Challenges of Measurement : Getting Agreement on What To Measure. Participants pointed to the importance of small pilots.

Measure 101

Measure Social Media Media Benchmark 101

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2011

While my family and their home dodged a bullet, like millions in NYC, other locations had catastrophic flooding and there was a loss of lives. We learned that it predicting the path of hurricanes is a more precise science than the measuring their destructive force. What are the key results of this campaign ?

Hurricane 97

Hurricane Measure Social Media Pledge 97

Qgiv

JULY 27, 2021

Julia Campbell has been helping nonprofits make the most of their social media presences for years. She knows what strategies work on social media, what strategies fail, and how nonprofits can use social channels to make a big impact on their community. What kinds of posts should I make on social media? Summarize it!

Social Media 138

Social Media Media Tips Social 138

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2013

” And that’s a difficult question to answer – whether it is your social or network strategy or a work of art. As a lifelong believer in the power of story — and other creative work – to advance social change, these days I’m spending a lot of time trying to prove it. This was no traditional case of post-partum blues.

Measure 106

Measure Impact Evaluation Voice 106

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2010

Social Media Measurement is this month’s theme on the Zoetica Salon hosted on my blog Facebook page. I thought it would useful to have a more in-depth conversation in the Zoetica Salon with Dan so we could delve into KPIs for social media. Dan Michel, Digital Marketing Manager, Feeding America Twitter: @dpmichel.

Feeds 102

Feeds Social Media Measure Summary 102

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

I'm working with a small group of Packard Foundation grantees on a social media lab where they are implementing different social media experiments. We know that good practice is to establish measurable objectives for your social media strategy and identify the audience before you executive. You are all the experts here!

Social Media 113

Social Media Measure Action Media 113

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2011

Part of my work as Visiting Scholar at the David and Lucile Packard Foundation is facilitating several peer learning groups on social media measurement. The intent is to help grantees improve their social media practice through measurement and learning. B0nus Insight: Linking Social Media Results to Job Performance.

Measure 98

Measure Social Media Media Social 98

ASU Lodestar Center

JUNE 3, 2020

Performance measurement (PM) informs strategic decisions. Social problems still endure, despite PM’s prominence as a way to ensure accountability and inform strategic decisions since the 1960’s. Use performance measurements sensitive enough to detect gradual changes so that small scale initiatives can be informative.

Measure 52

Measure Create Arizona Participatory 52

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2013

Note from Beth: As part of my work this year as Visiting Scholar at the David and Lucile Packard Foundation, I’m running several peer learning groups based on the ideas in “ Measuring the Networked Nonprofit ” and Crawl, Walk, Run, Fly Maturity of Practice model. Because what gets measured gets better.

Measure 99

Measure Track Model Seattle 99

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 27, 2012

Keo Savon, the young Cambodian woman supported by Measuring Networked Nonprofit book royalties. The book also has a social good purpose. I could not have written this book alone, especially as a reformed measurement phobic. Buy a Copy of the Measuring the Networked Nonprofit.

Measure 109

Measure Network Cambodia Chapter 109

Association Analytics

FEBRUARY 20, 2024

Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. Other methods of expanding your visibility include social media campaigns, events, career fairs, and using search engine optimization (SEO) to attract people to your website.

Create 169

Create Strategy Associations Registration 169