Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

Arts and Social Media. At Zoetica, we facilitating a social media peer learning project called “ Leveraging Social Media: Becoming A Networked Nonprofit.&# Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd&# did a benchmarking analysis for participants. What did you learn?

Benchmark 96

Benchmark Social Media Measure Results 96

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

While people are asking questions and sharing resources not related to the monthly theme (this month is measurement), quite a few are. The Social Media Measurement Checklist. The Challenges of Measurement : Getting Agreement on What To Measure. Participants pointed to the importance of small pilots.

Measure 101

Measure Social Media Media Benchmark 101

Bloomerang

AUGUST 16, 2021

Do you know what social media posts they like or share? If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. Track your own data. Here are some of the questions you might ask in order to understand what metrics to track: . That which gets measured gets done!

Analytics 126

Analytics Strategy Fundraising Benchmark 126

Nonprofit Tech for Good

APRIL 23, 2019

Does the platform provide powerful tools for data analysis, insight and built-in reporting for nonprofit metrics? 3) Tracking the Donor Journey or Donor Funnel. Can donor behavior such as opens, clicks, donations, volunteer hours, social media post alter subsequent communications? Is the technology popular in the market?

Metrics 261

Metrics Nonprofit Profile Platform 261

NTEN

JUNE 13, 2014

In addition to the conversations with participants in three separate tracks, #14LCS includes a stellar lineup of keynote speakers who will spark new conversations and nudge existing conversations to introduce new questions. How do we measure social change? Matt will show us how.

Measure 96

Measure Impact Chicago Metrics 96

Saleforce Nonprofit

JULY 22, 2021

Nonprofits, corporate foundations, social enterprises, and organizations working in the social sector can struggle with how to approach understanding their impact: How do they know that changes in their beneficiary group are due to their interventions? How closely should they track those changes? Continuous improvement.

Impact 120

Impact Management Organization Evaluation 120

sgEngage

AUGUST 9, 2023

Think of grantmaking as an investment where you want social return. Measure your outcomes and tell your story. Aggregating all of your data can help streamline your tasks and encourage analysis across multiple sources. Augment your reporting with data analysis. Create an effective grantmaking cycle.

Effective 72

Effective Tips Grant API 72

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2013

This post summarizes the sessions I facilitated or participated in related to “ Measuring the Networked Nonprofit ,” which included a book signing, panel discussion in the Beacon Lounge , and a workshop with co-author KD Paine. All in all lots of good measurement for nonprofit learning.

Measure 98

Measure Data Facilitation Teen 98

M+R

DECEMBER 9, 2022

We hope you like acronyms, because Google is making some big changes — and that means nonprofits will need to understand some important technical details in order to effectively reach, track, and mobilize supporters. GA4 has been built to provide cross-platform data, so user activity can be tracked across web and app access.

Analytics 90

Analytics Google Track Data 90

Care2

APRIL 18, 2011

One of the big questions I often get asked by nonprofit campaigners is “how do I know if our blog and social media are succeeding and resonating with people?&# The very first thing that nonprofits should do is setup a tracking system to measure their blogs and social media. Great question. Postrank Analytics.

Social Media 65

Social Media Measure Tools Media 65

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 9, 2012

Investing in movements or networks for social change is a strategy that some funders are using. But, how do you measure the results? “Amazing large numbers of members, staging marches, and winning campaigns – all these remain important measures of a successfully growing movement.

Metrics 114

Metrics Fund Build Social 114

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. Erika Croxton, the grist.org staffer who oversees social media strategy, says. “We

Measure 97

Measure Policy Social Media Green 97

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

I think that is an important insight for small organizations who don’t have a team of people doing the social media and trying to do it with limited hours in the day. Those decisions are implemented across the organization’s web properties and social channels. ” What are the metrics for measuring your content?

Content 101

Content Measure Organization Strategy 101

.orgSource

MARCH 6, 2023

ENA brings objectivity to the process by using the net promoter score as a tool to measure success. If you track current events, Sharon advised, you are aware of the erosion of public confidence across a spectrum of institutions. Stay tuned for Sharon’s analysis of the dialogue. Working on culture isn’t a finite activity.

Associations 221

Associations Leadership Question Wisconsin 221

Care2

APRIL 27, 2011

You’ve heard it time and again: Reports, analytics and tracking are critical to social media success. And what should you be tracking, exactly? Before we get to those questions, let’s define “social media success.&# Through effective analysis, you can determine whether your messages are resonating.

Social Media 71

Social Media Measure Media Social 71

Tech Soup

AUGUST 22, 2016

Here are four common mistakes my team and I see made by social, government, and nonprofit organizations trying to measure their impact, and tips on how to avoid them: 1. Measuring Too Much. By far the most common problem we see is that most organizations try to measure too much. Little or nothing happened as a result.

Measure 36

Measure Government Track Australia 36

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2012

Note from Beth: “ Measuring the Networked Nonprofit ” is getting a lot of good feedback as people read and apply the ideas in the book. Analytics tools like the ones described below are good for measuring actions and engagement. Then check out Simply Measured. 3 – Monitor Social Conversations.

Analytics 106

Analytics Tools Social New York City 106

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

Social Media Roi Slidesbk. I’m doing a panel titled “Social Media ROI&# with Lauren Vargas from Radian 6 and moderated by Roz Lemieux from Fission Strategy. Here’s the description: Do you know what kind of an impact social media is having on your brand, mission, or bottom line? Notes and Resources.

ROI 103

ROI Social Media Media Social 103

Forum One

DECEMBER 22, 2022

There’s no way around it—the shift to GA4 is and will be a major disruptor of these strategies, for a couple of key reasons: GA4 is not an upgrade, it’s a whole new product We all have experience adapting to upgrades or new versions of software, operating systems, and even social media platforms.

Time 72

Time Metrics Analytics Adopt 72

Forum One

AUGUST 3, 2022

Knowing what not to measure can be as important as measuring at all. In the early stages, we investigate meaningful measurement. Does the organization already track this data? That’s where our Data and Analytics Team comes in. What the data and analytics team does. Strategy and development. How reliable is it?

Analytics 67

Analytics Team Data Skills 67

TechImpact

OCTOBER 30, 2013

Can your nonprofit even measure its return on investments (ROI)? How many services is your nonprofit currently using to manage email, online donations, event registrations, social media, and keep track of donors and their contributions? Time is wasted today when organizations try to track donor data by hand using spreadsheets.

ROI 206

ROI Relationship Aggregator System 206

Whole Whale

MARCH 30, 2023

Communication preferences : Knowing how your donors prefer to communicate, whether it’s email, social media, phone, or direct mail, can help you deliver your message to them more effectively. Creating donor personas is a process that involves research, data analysis, and collaboration. How do I use donor personas?

Donor 52

Donor Build Demographics New York City 52

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. Take this example comparing nonprofits performance in pinerest.

Benchmark 103

Benchmark Social Media Global Project 103

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

Successful social media is like going to the gym because the discipline of a good routine gets results much like working out on a daily basis. You need to make social media a daily habit; understand the rules, the landscape, and above all give it time to work. Actionable Measurement. I don’t try to measure everything.

Social Media 99

Social Media Strategy Media Social 99

sgEngage

NOVEMBER 14, 2023

There are two solutions for integrating your data — either build an in-house centralized data platform or research an analytics vendor to outsource data collection and analysis. This leads to measurable growth and improved patient results. So, how do healthcare organizations overcome these data silos? Informed fundraising plans.

Integration 82

Integration Data Nonprofit Platform 82

Get Fully Funded

MAY 9, 2022

You should periodically perform a nonprofit self-audit to see how your website, email marketing, and social media are performing. You see, marketing is a cycle of execution, analysis, and tweaking. How are you measuring your success? You cannot get where you need to go if you cannot measure your progress. What’s working?

Marketing 69

Marketing Guide Metrics Nonprofit 69

Nonprofits Source

OCTOBER 4, 2023

Have you ever wondered how to turn your corporate social responsibility (CSR) programs from well-intentioned efforts into strategic drivers of social impact? What is Corporate Social Responsibility Software? They use CSR software to streamline data collection, track progress, and ensure compliance with CSR goals and standards.

Software 52

Software Business Guide Companies 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2011

So, in honor our collective Twitter birthdays in October and Halloween, I thought I’d share a few Twitter tools for tracking and learning that are real treats and a few that make your work flow on Twitter efficient for documenting events. I track to learn and improve relationships on Twitter. RowFeeder fits the bill.

Twitter 110

Twitter Tools Learning Measure 110

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 25, 2012

” I created a list of grantee’s Twitter Profiles and shared back the analysis of most tweeted words and hashtags. Also, because Danielle has been a great measurement maven, she discovered through analyzing her data that the optimum amount of posting is twice day. Most Frequently Tweeted Words. Peer Case Studies.

Social Media 100

Social Media Integration Media Case Study 100

Connection Cafe

JUNE 25, 2010

Measuring the return on investment for any organizational effort is a standard of doing business. Was the social media plan you implemented worth the time you spent running it? In starting, define what metrics should be measured per social media tactic employed and ensure all meaningful elements are measured.

ROI 51

ROI Social Media Measure Metrics 51

Connection Cafe

MARCH 22, 2016

In the fall 2015 issue of npENGAGE Magazine , my colleague Annie Rhodes wrote about our extensive outreach to the market to discover how measuring outcomes and impact are becoming essential to the philanthropic sector. Philanthropists are looking for effective stewards of their social investment. And what do they want?

Track 20

Track Benefit Measure Articulate 20

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

Marnie also introduced me to social booking and tagging way back in 2004 as the originator of the NpTech Tag. David was interested in learning more about what American nonprofits were doing with social media, he asked me for some advice. Effective Social Media. Connecting With New Colleagues. Example: Red Cross.

Social Media 115

Social Media Media Social San Jose 115

Candid

APRIL 13, 2021

In a recent analysis , we looked at the characteristics of the December cohort, which totaled $4.2 At Candid, we have been able to track down this information using a combination of automated and manual searches. Further analysis of organizational size can be found in our earlier report.) billion to 384 nonprofits.

Grant 98

Grant Structure Analysis Aggregator 98

Qgiv

OCTOBER 21, 2021

These same metrics are important to track during crises to effectively determine which indicators can signal alarm. Reports generated around donor engagement can measure campaign involvement, giving history, and other trends that can help guide your strategic processes. The idea of data analysis is to work smarter, not harder.

Data 69

Data Metrics Nonprofit Analysis 69

NonProfit Hub

SEPTEMBER 1, 2020

Among other things, brand SERPs include the most important pages on your site, your most recent social activity, your Wikipedia page (if you have one), and the latest news stories about your company. You should then take appropriate measures to remove those mentions and links. . Content Management for Nonprofits.

Management 84

Management Nonprofit Review Wikipedia 84

sgEngage

MARCH 7, 2024

These proactive measures will not only keep your SOA in line with the latest accounting standards but also ensure your organization’s financial health is accurately represented, fostering trust among stakeholders and supporting the sustainability of your mission. Engage with accounting professionals who specialize in nonprofit finance.

Activities 83

Activities Active Activism Comparison 83

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

I am leading a #Nettalks Webinar on “ Leveraging Social Media to Engagement and Inspire Alumni Networks ” at 2 PM EST today. On Monday, I shared a post about some network and strategy concepts. Let’s look at some practical examples for engaging and connecting with your Alumni Network on social media channels.

Practice 107

Practice Tips Social Meme 107