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Donation Form A/B Test: Single-Page or Multi-Page?

sgEngage

When nonprofit customers ask us what donation form designs are most successful, we always recommend testing. We recently designed and tested two new donation forms for Fidelco Guide Dogs. Alternate Form Design – Single-Page Form. 75% higher conversion rate (conversions per visit). Maybe it’s time to test out a new design!

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Collaborative Grantmaking: Rethinking How to Assess Impact

sgEngage

They guide our relationships, how we craft grant solicitations, applications, and reports, how we review opportunities, track progress, and ultimately how we judge and support what’s possible. Isn’t it more of a success if potential solutions can be tested and co-created with stakeholders to deliver the greatest benefit?

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5 Tips for Creating Shareable Content Your Audience Will Love

Media Cause

also increases the rate at which audiences remember brands, products, and ads. Learn from what’s working and start testing components like color and style elements. Additionally, write alternative text for your images and designs to help ensure all audiences can receive your message.

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Improving Nonprofit Websites for Google Ads Results

DNL OmniMedia

An ad’s Quality Score is calculated by three things: Expected Clickthrough Rate – The likelihood that the ad will be clicked when viewed. Similarly, you are able to add columns to your Google Ads reports that show the expected clickthrough rate, the ad relevance, and landing page experience.

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4 Examples Proving Nonprofits Should Offer Trust as a Service (TaaS)

Whole Whale

LEED built a brand on trust by becoming the gold-standard rating for green buildings. This group talked about how to create a green rating system for the building industry and created LEED. Now, LEED has grown into the most widely used green building rating system in the world. Amazon Reviews are always caught up in new fiascos.

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The 9 Best Nonprofit CRM Solutions (Updated for 2023)

Bloomerang

A nonprofit CRM (also referred to as a donor management system ) is a software platform that allows nonprofits to store, update, and report on supporter data. Bloomerang gives users access to a dashboard that actively tracks your retention rate to keep it top of mind for your entire team. What is a nonprofit CRM?

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Your Guide to Credit Card Processing for Nonprofits

Neon CRM

ACH transfers: These are direct bank transfers which minimize transaction fees and provide an alternative to cards. Flexible Online Fundraising Platform Alternatively, nonprofits can choose a platform that permits the selection of an external payment processor while offering a default option. Check for these benefits.

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