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What is Sponsored Content and How To Make It (The Right Way)

Association TV

In 2016, Ad Standards Canada introduced guidelines to “uphold the authenticity, honesty, and integrity of all online marketing tactics by requiring companies to clearly disclose working relationships. ”. The only advice I can give on this front is, don’t betray your audience’s trust by oversaturating with sponsorships. Balance is key.

Sponsor 276
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3 Grassroots advocacy milestones to meet this month

EveryAction

He likely didn’t have grassroots campaigns in mind when he uttered those words, but Twain’s advice is spot-on for grassroots advocacy practitioners as they make a plan to engage the new Congress. “To stand still is to fall behind,” said Mark Twain. The 118th Congress has new leadership and plenty of new lawmakers.

Advocacy 198
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Fail proof relationship advice

Connection Cafe

It’s universal to relationships. If it works with your BFF and your honey, it stands to reason that it will work with your social media relationships too. This Valentine’s Day, take a tip from your offline relationships and start listening. Determining influencers. Gauging influence. Know your limits.

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Online Fundraising: What Your Nonprofit Needs to Do to Be Compliant in 2021

Nonprofit Tech for Good

In a recent study by Fidelity Charitable , 8 out of 10 donors reported that nonprofit transparency and trustworthiness are primary factors influencing their giving decisions. Many nonprofits find that this option provides them with peace of mind, and allows them to focus on their mission. 2) Social Media . Make it a priority for 2021.

Online 321
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How to Get Millennials to Support Your Cause

The Modern Nonprofit

With that in mind, it’s time to start thinking about your millennial engagement strategy. They are strongly influenced by friends. From making purchasing decisions to charitable giving, they are more likely to respond to advice and requests from within their network than to outside advertising. They’ve entered the workforce.

Causes 124
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Sustainability at Classy: Project Green and Our Corporate Commitments

Classy

We keep their missions in mind as we build reliable, secure, and robust fundraising tools that drive sustainable revenue to fund their missions. We’re excited to share how we’re approaching sustainability in hopes others might learn from our journey, or better yet, weigh in with their advice on how we can improve. They do this by: .

Green 52
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Tips for Nonprofits on Using Social Media to Build Supporter Relationships

Connection Cafe

We asked some of our favorite nonprofit tech friends to share ideas for how organizations can use social media to build meaningful relationships with their supporters—donors, influencers and activists—and what that looks like on YouTube, Facebook and Twitter. Influencers are busy. Do your research first. Make it easy.