Top Nonprofits

MARCH 12, 2021

Just like last year, common solutions to this year’s problems emerge in the form of fundraising trends. We’ve been paying attention to these developing trends, and have compiled them here for you. On average, young people are more active in advocacy for social causes than their older counterparts. Appealing to younger donors.

Trend 98

Trend Campaign Fundraising Mobile 98

sgEngage

MARCH 15, 2024

If you are not sure which metrics are essential or how to convert your data into something stakeholders can grasp and absorb, start simply by setting clear goals. Data analytics can help nonprofits examine patterns of behavior among donor groups so the organization can craft a message and a fundraising strategy that will be most relevant.

Measure 88

Measure Help Analysis Metrics 88

Amy Sample Ward

JANUARY 20, 2011

DIY Community Engagement Metrics. Metrics Tracking. >> Remember – Even if you’re using google alerts and google analytics, you may not really be able to look at data over time in a critical way. Internal reporting: Weekly metrics for various platforms •Add metrics as you go. Presentation.

Metrics 219

Metrics Community Map Template 219

Nimble AMS

AUGUST 8, 2022

But according to the Community Brands 2022 Association Trends Study , only 39% of association professionals have one! While data analytics might be communicated as a high priority, the surveyed association professionals report their confidence in the state of their member data remains weak. What is data governance? . Download now.

Policy 116

Policy Government Adopt Associations 116

Nonprofit Tech for Good

APRIL 23, 2019

Does the platform provide powerful tools for data analysis, insight and built-in reporting for nonprofit metrics? Can the development office customize workflows and notifications when a donor is lapsing to help you determine the root cause and how to turn the trend around? 5) Outcomes and Analytics. Outcomes matter.

Metrics 261

Metrics Nonprofit Profile Platform 261

sgEngage

MAY 27, 2021

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). These metrics provide a comprehensive, bird’s eye view of your organization’s fundraising and outreach efforts that you can use to craft a new strategy. The characteristics of your donor base.

Giving 119

Giving Retention Metrics Demographics 119

sgEngage

JANUARY 30, 2024

These solutions leverage predictive analytics to help anticipate future donor actions. According to BWF’s AI for nonprofits guide , the process of using these predictive AI fundraising tools looks like this: Your nonprofit gathers data using sources like your online donation form, donor feedback surveys, and website analytics.

Tools 84

Tools Donor Fundraising Survey 84

Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.). Be aware of key accomplishments, metrics, testimonials, and milestones. People like knowing the charitable activities of friends, family, and neighbors.

Fundraising 344

Fundraising Mail Law Donation 344

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. The Facebook Insights tool lets you see trends Fan acquisition and subscription. Here are some metrics that I use to harvest insights on those questions. Tags: facebook metrics.

Metrics 97

Metrics Benchmark Facebook Experiment 97

sgEngage

JULY 15, 2023

It takes various components to make an organization run effectively, and by properly utilizing donor data and information, organizations can track interactions, estimate future performance, address potential concerns, and see donor retention trends. It’s impossible to improve something that can’t be measured.

Management 52

Management Donor Blackbaud Retention 52

Whole Whale

SEPTEMBER 3, 2021

The new feature helps users prevent senders from knowing when they open an email and masks their IP address so it can’t be linked to other online activity or used to determine their location.”. Opens aren’t the only metric for A/B testing —testing for clicks and conversions lets your audience tell you which content inspires them the most.

email 104

email Marketing Test Mail 104

Qgiv

APRIL 9, 2024

Instagram tends to have a more active younger audience than Facebook, making it ideal if you’re looking to connect with a younger audience that’s motivated by visuals over words. It’s also an excellent platform for awareness campaigns and sharing educational content in a format that resonates with the platform’s trends.

Social Media 52

Social Media Media Guide Social 52

Bloomerang

NOVEMBER 10, 2023

Your development director leads your fundraising team, which includes your major gifts activities. Look at each supporter’s giving history and identify trends. You should also see specific trends in these numbers over time. Identify prospective major donors based on wealth and engagement metrics. Development director.

Gift 99

Gift Raise Guide Relationship 99

Candid

MARCH 1, 2023

The power of data for creating social change Data and analytics have long been used to improve the quality of products and services, optimize efficiency in production and distribution, and fundamentally shape business models. However, this power extends far beyond the walls of corporations. And a lot comes down to the systems.

Demographics 98

Demographics Build Social Green 98

Nimble AMS

MAY 5, 2022

Fundraising helps to ensure you have the funds to continue providing member value through activities such as conducting industry research and providing student scholarships – even if membership revenue decreases for a bit. Here are some tips to make fundraising easier and more effective for your organization: .

Associations 121

Associations Effective Tips Fundraising 121

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

.    A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "     Reader engagement consists of metrics for: Conversation (commenting). However, not all activities are created equal, so to speak. Reader Sharing (bookmarked items).

Metrics 71

Metrics Bookmarking Analysis Feeds 71

Media Cause

FEBRUARY 12, 2024

Social platforms are included in Google Analytics traffic sources. Since social media plays a big role in driving traffic for organizations, Google Analytics treats it as a separate and distinct entity. Analyzing metrics on platforms like Instagram and TikTok can help fine-tune your strategies.

Search 59

Search Alternative Social Social Media 59

Connection Cafe

NOVEMBER 1, 2019

Industry Research & Trends . Fred Weiss shared an in-depth analysis on the latest trends facing higher education advancement , alumni engagement metrics, and CASE’s 2018 Voluntary Support of Education (VSE) Survey. Key findings from CASE’s 2018 VSE Survey include: .

Trend 23

Trend Learning Industry Education 23

DNL OmniMedia

JANUARY 14, 2022

Record and analyze key matching gift metrics. Donor activity is tracked from start to finish, employing strategic follow-up to drive additional completed matches. Record and analyze key matching gift metrics. Matching gift software comes with a lot of benefits to nonprofits, one of which is key data analytics.

Gift 52

Gift Technology Tips Database 52

M+R

FEBRUARY 4, 2021

This follows the broader trend we see in the e-commerce world: you might also remember that promos started so early that Black Friday seemed more like Black Friday Month. . Average gift was nearly flat year over year for the median organization, but this metric is especially volatile and easily pulled by outliers. EOY was up, up, up!

Fundraising 98

Fundraising Gift Rate email 98

Allegiance Group

APRIL 15, 2024

Were there any patterns or trends in their behaviors (e.g., Use Google Analytics to track metrics like unique visitors, pageviews, backlinks, and more to identify how to create compelling online content. Evaluate past fundraising and acquisition campaigns. Which strategies were most effective at attracting first-time donors?

Fund 52

Fund Donor Strategy Search 52

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Nonprofits nowadays invest serious resources to keep pace with the latest social media trends. Measure program success, not just analytics. Analytics are just one indicator of success. If you need a specific metric for your reports, ask outside software providers to build a tool that can give it to you. By Sacha Evans.

Social Media 119

Social Media Channel Difference Media 119

Nonprofits Source

JUNE 22, 2017

Lack of resources, expertise, leadership buy-in, choosing the right software tools (or the right strategic partners) all while trying to stay current on the latest marketing trends is overwhelming. How would you then prioritize resources so they are spent on activities that work to achieve that goal? Track Audience Engagement.

Digital 111

Digital Marketing Guide Chapter 111

Bloomerang

FEBRUARY 1, 2023

This helps you monitor your progress with various campaigns, your donor retention rate, and other metrics that are important to your fundraising success. You can also add new engagement activities of existing supporters to their constituent timelines. Keep an eye on your campaign progress as soon as you open the app with the dashboard.

Org 81

Org Raise Tools Help 81

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

One participant on my Facebook page, Maggie Leifer McGary discovered this as well about her nonprofit's fan page (check out her case study ) While it is possible to go back and download an export of daily metrics from the Facebook insights tool from the beginning, it can be a huge pain. It isn't the most thrilling activity.

Social Media 113

Social Media Measure Action Media 113

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2009

It's look at what's wrong with public relations in an age of social media, a complete social media primer from the perspective of those who work in communications, and lots of incredibly useful information about the art of listening and metrics for the web 2.0 The old Web metrics don't work well for measuring social media.

Public 50

Public Metrics ROI Chapter 50

Connection Cafe

NOVEMBER 26, 2019

Over 3 ,000 attendees , with almost 1,000 representing higher education institutions, convened to share the latest trends and innovations.? . bbcon provides institutions a great opportunity to network with peers and industry experts while catching up on the latest trends. Throughout the week,? sat down with Tim Hill in T he ?

South Carolina 38

South Carolina Georgia Blackbaud Education 38

AccelEvents

JUNE 24, 2021

Creative engagements will be the key to capturing attention and keeping virtual audiences active and engaged with your brand. Event marketers who are nimble and can adapt to recent trends in digital transformation are the ones who will prevail and deliver the most value to their stakeholders. The Changing Role of the Event Marketer.

Guide 93

Guide Virtual Registration Platform 93

Beth's Blog: How Nonprofits Can Use Social Media

JULY 22, 2014

I first put a fitbit, a digital pedometer that tracks steps, calories burned, food intake, and other personal analytics data, on my wrist back in October. One way is by using mobile technology to monitor sleep patterns, heart rate, activity levels, and so on.

Data 115

Data Track Research Social Network 115

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

This has an added benefit of increasing your “people talking about” metric which gets the content into more newsfeeds. Does a photo showing people doing an activity do better than people posing together? Here some tips on how to improve Facebook engagement with photos. John Hadyon suggests not calling it posting, but planting seeds.

Practice 107

Practice Tips Social Meme 107

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 5, 2008

In a recent post , I mentioned that Jeremiah Owyang pointed out that "Retweet" (sharing a link or tweet from one of your followers with your followers) is a social gesture indicating endorsement of an idea and predicts that there will be an analytics tools to measure this. I went looking for stop gaps from Brian Solis's awesome list.

Comparison 50

Comparison Analysis Aggregator Twitter 50

Connection Cafe

AUGUST 9, 2010

Last week I had the pleasure of attending the Young Nonprofit Professionals Network of DC second annual Social Summit and sharing some information on social media ROI and metrics. Analyze goals of you social media and decide what metrics to measure based on those goals. Author: Jordan Viator.

ROI 36

ROI Social Media Measure Jordan 36

Connection Cafe

JUNE 25, 2010

While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1. Define success metrics before starting campaigns. Keep an ongoing dashboard of metrics updated regularly. Specific and easy to assess.

ROI 51

ROI Social Media Measure Metrics 51

Amy Sample Ward

SEPTEMBER 20, 2010

Google Analytics – [link]. Whether you have a blog, website, or even multiple, you can use Google Analytics to really drill down into the data and understand how people are visiting and using your site. Watch for long-term trends, not just what is popular that week or month. Facebook Insights.

Tools 162

Tools Tech Map RSS 162

Connection Cafe

MARCH 10, 2021

Beyond that, good keyword selection involves studying trends and data to determine what people are searching for that is relevant to the ad you want to run and the page the ad is attached to. The most important metric you should use when making decisions are conversions. . The most important aspect of keyword selection is relevance.

Grant 61

Grant Google Guide Nonprofit 61

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2008

The holy grail metrics is missing? I'd like to see an analysis of retweeting, number of new donors, an overlay of the blogging campaign with the hash tag trending, how much off twitter promotions generated direct traffic to donations page and vice a versa. Velocity and fluence and it's darn hard to track those. Twitt(url)y.

Donation 50

Donation Tanzania Organization Stats 50

Nonprofit Tech for Good

DECEMBER 20, 2010

We use Hootsuite and Sprout Social to manage our accounts and track metrics. Our LinkedIn group for Active pro bono consultants is a great place where these people can connect based on a current interest—giving back using their current skills. Take risks and try different things to see what works and what doesn’t.

Social Media 189

Social Media Foundation Examples Media 189