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Statement of Activities: Common Mistakes and How to Avoid Them

sgEngage

The Statement of Activities—commonly referred to as an SOA—is one of four essential financial statements for nonprofit organizations. As a CPA working with nonprofits of all sizes, I’ve encountered numerous errors in Board of Directors’ financial reports and Statements of Activities documents.

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Pickleball and Paddleboards: Get Creative with Activity-Tracking Events

sgEngage

Activity trackers, such as the Apple Watch and Fitbit, have revolutionized the way we approach physical fitness and they’re also dramatically changing the way we approach fundraising events. Peer-to-peer activity-tracking events have emerged as a game-changer for nonprofit organizations seeking to raise funds and promote a healthy lifestyle.

Track 70
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Helpful Ways to Measure and Optimize Your Nonprofit’s Performance

sgEngage

Unless you measure your nonprofit’s performance, it’s impossible to know where you are succeeding and where you need to focus future efforts. There is no one-size-fits-all approach to measuring performance, but every successful fundraising team should have the ability to assess and refine its data.

Measure 96
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3 Effective Tools for (Re)Branding Your Nonprofit

Nonprofit Tech for Good

In the face of sweeping changes, rebranding can be a useful tool to re-affirm the vitality of the mission, explain current operations and activities, and invigorate supporters, both old and new. Are any of these measurable? For the full evaluation form, please download the Branding Scoring Tool. If so, please explain how.

Tools 275
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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Tools like Canva and Adobe Spark offer free templates and editing options to make this process easier. Regular updates keep your audience engaged and informed about your activities. In influencer campaigns, measure reach and impressions. Invest in creating visually appealing graphics and videos that showcase your work.

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Engagement Analytics 101: Setting Your Association Up for Success

Association Analytics

Are you taking advantage of this important information, or are you still creating events, products, and activities based on what’s always been done? Be mindful not to overweigh activities that have limited opportunities for participation (i.e. Finally, you’ll want to consider the time decay of your offered activities.

Analytics 169
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How to Measure Podcast Downloads

Whole Whale

If you are going to pour the amount of work necessary into creating a podcast, you will want to measure its success — but how? We can track total downloads and we can tell if those downloads were from unique devices, but that’s where the measurement trail meets the edge of the cliff. Ways to measure a podcast's success!

Podcast 52