Beth's Blog: How Nonprofits Can Use Social Media

JUNE 9, 2010

and several social-media experts—including Beth Kanter—we identified seven key lessons for nonprofits that want to use the Internet to evangelize their program model and increase their offline impact: 1. Keep it simple and concrete. s social media strategy is not the icing but the cake itself.

Network 95

Network Case Study Social Change 95

Amy Sample Ward

JULY 1, 2009

The piece is reposted below: Have we replicated our offline social dynamics and barriers online? As profiled in the New York Observer , Danah talked to the data uncovered in her four years of research on new media use in a presentation at the Personal Democracy Forum. Make your calls to action part of the routine!

Community 100

Community Myspace Social Network Demographics 100

Amy Sample Ward

NOVEMBER 16, 2009

But to many people active in online social action communities, these events had deeper meaning. We can see (and learn a valuable lesson about) the way current ecosystem of social media works in regards to transparency, data, and community. The transparency issue is a steep mountain to climb with social media.

Myspace 108

Myspace Causes Philanthropy Offline 108

Amy Sample Ward

JANUARY 29, 2010

There’s been quite a lot of talk in the last year about the opportunities for fundraising online, generally, as well as the best practices for organizations leveraging social media for campaigns (as well as the idea to use free tools to raise money in hard economic times). Context : That’s a lot of people.

Causes 166

Causes Myspace Donation Application 166

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

The SXSW Interactive Festival (scheduled March 11-15, 2010 in Austin, Texas) is a mega huge social media industry event. In order to do this, they need to work with free agents, hyper-connected individuals who are passionate about social change, but don’t work within institutional walls. Trust me. They want to connect.

Comment 97

Comment Artist Social Media Hype 97

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 20, 2008

Last December, Susan Reynolds , an artist and social media maven, was diagnosed with Breast cancer. " she's now taking her activism offline. I hope she will blog some of her lessons learned too. The next thing now is to add the new AdWords-Style Widget from the Social Actions folks. Photo by Leah Jones.

Cancer 50

Cancer Widget Campaign Action 50

Amy Sample Ward

APRIL 22, 2009

I wanted to use today to focus in on a question recently posed by my good friend Joe Solomon on Twitter : What are the nonprofit/orgs that are working 2 wire the green movement, like what @ netsquared does 4 nonprofits, @ sunfoundation for politics; which orgs are working to expose data, leverage soc media, connect the orgs together?

Green 102

Green Mashup Aggregator Org 102

Care2

MARCH 18, 2010

SXSW was a total whirlwind filled with some of the biggest thought leaders discussing social media (of course) but also about the power of online fundraising and crowdsourcing. Michaela Hackner, Forum One: Community is king - both online and offline. What were the key take-aways at this years conference?

Build 60

Build Community Offline Social Media 60

NTEN

MARCH 26, 2014

This month''s theme is building community, on and offline - a perfect time to interview Bethany about her inspiration for working in nonprofit technology and more! What are some of the lessons you''ve learned as a 501 Tech Club organizer? It’s particularly awesome that our community doesn’t just get excited--we take action.

NTEN 59

NTEN Interview Community Program 59

Forum One

MARCH 17, 2010

Both online and offline, communities are not only the way we identify ourselves, but more importantly, they are the most authentic and powerful vehicle for change. Our communities vet good ideas, apply the "trust" layer, and motivate us to take real action — from donating to becoming an advocate.

Community 58

Community Offline Hype America 58

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2009

. Yesterday at the Packard Foundation, as part of a series of "deeper dives" to learn about networks and social media, Eugene Eric Kim of Blue Oxen Associates gave a talk about "Networks in an International Context." . With international networks, it is important to recognize cultural norms both online and offline. (2)

Collaboration 93

Collaboration Learning Exercise Online 93

Care2

SEPTEMBER 7, 2012

Social Change Anytime Everywhere: Best Practices to Build a Multichannel Campaign Plan From your website to social media, email to mobile messages, online to offline, multichannel strategies require coordination and creative thinking across teams and departments, and a focus on the core of your work beyond any one specific call to action.

NTC 51

NTC Minneapolis Facebook Audience 51

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Scored 10 How Much Time Does It Take To Do Social Media? Should There Be A Social Actions Category on Digg? Where Are The Gen-Y Bloggers Who Write About Nonprofits and Social Change? Thinking Strategically About Social Media. Social Change Behind the Firewall. Twitter Demographics.

ROI 50

ROI Widget Cambodia Metrics 50

Tech Soup

JUNE 2, 2011

Paynter’s talk, "The Five Steps to Growing an Engaged Online Community," examined how to build and sustain online communities by relating some of the lessons he has learned through managing the Care2 community since its inception.

Community 66

Community Online Causes Social Network 66

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 3, 2009

I've been experimenting with online fundraising in an age of social media since 2006. On February 12, 2009, Twitter users will meet up in over 100 plus cities to socialize offline, meet other Twitter users, enjoy some fun, have a few drinks, and raise money for charity: water. First, let me recap what Twestival is.

Organization 70

Organization Synchronous Fundraising Social Media 70

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 21, 2010

Both online and offline, communities are not only the way we identify ourselves, but more importantly, they are the most authentic and powerful vehicle for change. Our communities vet good ideas, apply the "trust" layer, and motivate us to take real action — from donating to becoming an advocate.

Community 90

Community Offline Hype America 90

Care2

MAY 31, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" So how to do we take this long-standing DM lesson and apply it to our growing email lists?

Social Media 28

Social Media Advocacy Activities Active 28

Care2

MAY 29, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" So how to do we take this long-standing DM lesson and apply it to our growing email lists?

Social Media 28

Social Media Advocacy Activities Active 28

Beth's Blog: How Nonprofits Can Use Social Media

MAY 29, 2009

I've been in Washington, DC for the Network Effectiveness and Social Media Strategy Map working session for Packard Foundation Grantees convened by Monitor Institute. This is a post to help me identify what I don't know about social network analysis and mapping tools with the hope that you'll fill in the gaps in the comments.

Analysis 95

Analysis Social Network America Network 95

Forum One

JANUARY 4, 2024

Nonprofits don’t typically have customers, but they can still apply the lessons of CX in digital strategies. We want every single touch point to result in the information or action they’re seeking to find, but to also go further, to build community. CX underlies every step of getting constituents to convert to one of those actions.

Experiment 70

Experiment Share Childhood Nonprofit 70

NTEN

FEBRUARY 17, 2010

A webinar on lessons learned will be held in Q2 to share some of the key findings with NTEN members. Video, social media, and peer-to-peer fundraising and engagement are helping nonprofits leverage the trends and data to be more successful in their communications and fundraising programs. To get your invitation visit [link].).

Online 74

Online Giving Convio Mobile 74

Forum One

NOVEMBER 17, 2009

They designed the event with the goal of sharing lessons from agencies who have some early experiences. to stakeholder action. Maxine had some pragmatic suggestions from her work at DOD for agencies wanting to experiment and explore social media. They had short five minute presentations, which I think worked well.

Government 60

Government Open Strategy Teen 60

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 13, 2009

I've also summarized the story of a how one social media guru, David Armano, leveraged his large network to help a family a need and has stepped into the role of donor steward and even service delivery. It's not easy to do because it requires balancing action with reflection. This is reiterative learning.

Campaign 70

Campaign Reflection Free Fundraising 70

Neon CRM

MAY 18, 2023

But with so many elements to modern fundraising—both online and offline—it can be tough to keep up. Common channels include email, direct mail, social media, phone calls, your website, etc. Keep reading for an overview or use the links below to skip to the topic where you need the most help.

Raise 98

Raise Strategy Help Fundraising 98

Connection Cafe

APRIL 2, 2009

While the blog is not about us, I did want to publicly thank our team for their commitment to providing the market with insight, ideas and lessons learned, for having the courage to share some of the mistakes made and for celebrating the success of our clients and partners.

Celebrate 24

Celebrate Offline Social Media Lesson 24

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2007

Lesson ( RE ) learned, always budget in that ten minutes late start and print out the location from an email don't transcribe (dang, was trying to save paper) Also, keep a few slides after the end that may explain a commonly asked question. Some strategies for offline/online engagement were discussed. The report out was amazing.

Reflection 50

Reflection Slides Metrics PowerPoint 50

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 20, 2007

The site was developed by Democracy in Action. She notes, "It doesn't specifically talk about open content, but discusses online and offline content income models in depth, with numbers." Katya Andresen has an entertaining post about Bourbon and extracts some lessons in nonprofit marketing. And here's a Web2.0

Netsquared 50

Netsquared Nptech Summary Project 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 19, 2008

This year's program is heavily weighted to the "social web" and nonprofits. He came back an evangelist for social media. CRAM = Connect, Reward, Action, Memorable - mentions Technorati as a tool to find your potential audience who have interest in your cause or programs. There are offline ways to do it.

Australia 56

Australia Conference Guidelines Comment 56

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 31, 2010

I want to share with you our challenges and lessons learned about building a private online community and to make a case for private networking as a critical strategy for social change. And they care just as much about privacy online as they do offline. Most important, we responded to the information, adapted and made a change.

Social Media 96

Social Media Lesson Public Change 96

NTEN

OCTOBER 28, 2008

While campaigns employ a variety of communications tactics to win an election (from door knocking to lawn signs to TV commercials), it may be hard to determine exactly what role social media tools have played in this historic year. As agents of social change, there is a great deal the nonprofit sector can learn from Election 2008.

Social Media 62

Social Media Lesson Develop Media 62

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 14, 2013

Prize and match incentives can help build excitement and be used to encourage particular actions by donors. Engage Online and Excite Offline. Organizations are most effective in participating in Giving Days when they engage online and excite people offline with events and activities. Incentivize Donor Participation.

Campaign 107

Campaign Template Miami Foundation 107

Amy Sample Ward

FEBRUARY 24, 2011

As for tactics, well, we mostly relied on “proven” or “successful” efforts; lessons learned from other organizations working in an analog paradigm like government, unions, and churches. We thought that there would need to be new tactics for making impact and new calls to action. Thus, we entered the social period.

Slides 213

Slides Nptech Digital Case Study 213

Care2

APRIL 21, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" The result shows a possible future direction of a new kind of protest for the new generation.

Avatar 42

Avatar Life Online Social Media 42

Care2

APRIL 21, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" The result shows a possible future direction of a new kind of protest for the new generation.

Avatar 37

Avatar Life Campaign Social Media 37

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 26, 2009

Submitted by Brian Reich, publisher of Thinking About Media I have been critical of Facebook Causes, almost from the day it emerged onto the scene. Their focus must shift from building new tools and waging higher-profile campaigns to understanding what motivates action and how to support groups in their work.

Facebook 98

Facebook Causes Challenge Communication 98

Care2

JUNE 1, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" I get a lot of this mail because I take action alot online. Stop fundraising.

Mail 47

Mail Social Media Online Advocacy 47

Connection Cafe

AUGUST 29, 2014

Post periodic updates and testimonials on the website, social media platforms and print (don’t create something new, use things like newsletters). Run an appreciation campaign on social media at the 6 month mark that celebrates the success of the campaign. Write it down – the plan, timeline, actions. Track results.

Donor 47

Donor Disaster Challenge Hurricane 47