AccelEvents

JULY 6, 2021

the audience size . the targeted audience, and the event’s purpose. . For example, if using virtual event software , you can gain access to a large database of event statistics. Post-event planning can be used as an effective way to connect with audience members following an event. Mapping Your Event Promotion Plan.

Guide 95

Guide Virtual Registration Integration 95

AccelEvents

JULY 26, 2021

By integrating your event marketing strategy with a content marketing strategy, you can effectively promote your online event, grow your content backlog, and improve audience engagement. . If you produce no content other than what is shown at your digital event, your audience might be a little wary at first. Content Curation.

Content 98

Content Phase Map Audience 98

Nonprofit Tech for Good

DECEMBER 11, 2020

It also allows you to reach broader audiences. Here’s a clickable map with state-specific details. Most nonprofits work hard to connect with donors through multiple channels, including social media. Related Webinar: Online Fundraising Compliance: How to Stay Compliant While Building Trust and Increasing Giving. 2) Social Media

Online 321

Online Fundraising Registration Method 321

Forum One

APRIL 8, 2021

Start by understanding your audiences and tailoring content and outreach to their needs. Using analytics data from your website, you can decide which pages people are most interested in or map to SEO keywords to begin prioritizing and optimizing. Walk: Collect data and determine what it is telling you about your audiences.

Impact 76

Impact Channel Audience Content 76

Nonprofit Tech for Good

JANUARY 17, 2020

It also allows you to reach broader audiences. Here’s a clickable map with state-specific details. Most nonprofits work hard to connect with potential donors and current contributors through multiple channels, including social media. It’s 2020, a new decade has arrived and online fundraising is here to stay. Social Media.

Online 289

Online Fundraising Registration Method 289

Classy

JULY 14, 2021

Looking ahead at future events, we will likely shorten the duration to ensure we’re not pulling our audience away from the important work they do for too long. Make Your Content Accessible to Varying Audiences. Establish Communication Channels for Engagement. How to Measure Success.

Virtual 105

Virtual Professional Marketing Fundraising 105

The Storytelling Non-profit

SEPTEMBER 14, 2021

” For some portion of your donor audience, those reasons will be enough to prompt a gift. Someone had a problem, they found a service, they access the service, the problem got better. Map Out the Basics of Your Year-End Fundraising Campaign. They bring the story to life for someone and make it real. .

Fundraising 80

Fundraising Storytelling Profit Phase 80

AccelEvents

NOVEMBER 2, 2021

Therefore, let’s look at the top reasons why your attendees really want an app experience: Mobile Apps Make Events More Accessible for Attendees. devices and accesses 46 apps per month , so of course, your event attendees are expecting a mobile event app. The average consumer owns 1.57 Event speaker bios. Lead retrieval for exhibitors.

Mobile 69

Mobile Virtual Poll Synchronous 69

Whole Whale

JANUARY 27, 2022

This will also allow some privacy for the CEO if they don’t want to share their full profile access. Remember, any ZOOM call can be recorded for audio in two channels, that file can then be sent to this service and translated in minutes. Google Sheets or AirTable can be used to map out content and scheduling.

Profile 98

Profile Social Linkedin Audio 98

Nonprofits Source

JUNE 22, 2017

Digital channels have made it affordable for brands to communicate their message to a broad audience. You may have written something of value, but none of that matters if you can’t get it in front of your audience. Email marketing is an effective channel but your message is often isolated to people who already know you exist.

Digital 111

Digital Marketing Guide Chapter 111

Forum One

FEBRUARY 28, 2023

Tools and channels that house data often do not make it easy to navigate. Step 1: Take inventory of your data You should begin by taking stock of what data exists across your organization, who owns what, and who has access to what. What services do our audiences engage with most? What are our largest sources of growth?

Data 63

Data Analysis Map Accessibility 63

.orgSource

FEBRUARY 6, 2023

They should be an empath who channels both your brand persona and its audience. Gartner identifies these qualities as key to delivering value: A customer journey mapping process that extends beyond acquisition and purchase through the life of the relationship. “Guessing about member preferences is not an option.

Game 44

Game Experiment Marketing Gartner 44

Forum One

AUGUST 16, 2023

Knowing where and how to access the full package of data to even begin to review it is a real challenge, especially when data platforms aren’t connected to one another or aren’t online. Data that helps you make a decision, refine your strategy, or optimize a channel. The goal with your analysis is to have actionable data.

Story 59

Story Report Data Blended 59

DipJar

SEPTEMBER 12, 2022

Targeting the wrong audience. Once you have a goal to guide your team, you’ll then need to find out who your target audience is and how best to reach them. Targeting the wrong audience. However, most nonprofits have a tendency to target more audiences than necessary. Channel preference (social media vs. email).

Marketing 52

Marketing Social Media Nonprofit Integration 52

sgEngage

SEPTEMBER 6, 2022

So, if your approach is too broad, can you best pinpoint the tactics and channels which work best for the resources you have available? humming along smoothly and seamlessly for both internal and external audiences? Thankfully, there are tools in place to help you map out a marketing strategy that fits your organization.

Marketing 80

Marketing Blackbaud Analytics Trend 80

Saleforce Nonprofit

SEPTEMBER 16, 2021

This past August, we announced our new streaming service, Salesforce+, which will be available to audiences around the globe starting September 16. Registered Dreamforce attendees will get first access to Salesforce+ by signing up for a digital front-row seat at Dreamforce 2021. Here’s a look at what you can expect from a few of them.

San Diego 133

San Diego Philanthropy Education Global 133

NetWits

MAY 19, 2011

First and foremost, determine which existing audiences you wish to engage (board members, major donors, past event fundraisers or attendees, all donors, volunteers, etc) in your fundraising and how you will reach out to them (email, social networks, mail, phone, on-site events, etc). 2) Educate. 4) Activate. 5) Acknowledge.

Raise 208

Raise Relationship Tips Fundraising 208

Forum One

AUGUST 24, 2022

Organizations, such as First Nations Development Institute, have their core values and belief about the potential of First Nations communities woven into their narrative that access to appropriate resources creates the environment for ingenuity to help ensure the well-being of First Nations communities.

Change 46

Change Strategy Attitude Policy 46

Saleforce Nonprofit

SEPTEMBER 16, 2021

This past August, we announced our new streaming service, Salesforce+, which will be available to audiences around the globe starting September 16. Registered Dreamforce attendees will get first access to Salesforce+ by signing up for a digital front-row seat at Dreamforce 2021. Here’s a look at what you can expect from a few of them.

San Diego 90

San Diego Philanthropy Education Global 90

Amy Sample Ward

FEBRUARY 11, 2010

Oxfam in Haiti – Google Maps – This is a great example of how you can use a tool like Google Maps to tell a story and provide easy access to information – great job Oxfam! "Oxfam Causes may even want to consider alternative mobile channels for communications and fundraising.

Web 111

Web Haiti Bookmarking Map 111

Connection Cafe

APRIL 14, 2020

It’s no surprise that nearly every nonprofit is working to move physical events online and searching for ways to diversify more traditional fundraising channels. Know YOUR audience. Instead, think about target audience, which can be existing or new, and build the concept on what is attractive, relevant, and accessible to them.

Virtual 44

Virtual Challenge Fundraising Haiti 44

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 17, 2011

After facilitating a panel at the Innogive Conference on integrating mobile into multi-channel nonprofit campaigns , I headed to a special event hosted by Google to celebrate the launch of Google for Nonprofits. If approved, you can access their suite of product offerings designed for nonprofits. Details are here.

Google 119

Google Adwords Screencast DC 119

DNL OmniMedia

MAY 25, 2022

For example, you can understand what impact, if any, a new communication channel had on fundraising outcomes. Consider setting up a free Google Analytics account for your site if you haven’t already so that you can easily access the most vital website metrics. Do you communicate via donors’ preferred channels?

Analytics 52

Analytics Org Adwords Metrics 52

Nonprofits Source

JUNE 23, 2023

If your nonprofit has a wide or diverse audience, it can be challenging to figure out how to design your website in a way that appeals to the majority of your online community. Your audience could be made of thousands of unique individuals, each with their own interests and website needs. Map the website visitor journey.

Audience 64

Audience Websites Build Tips 64

Beth's Blog: How Nonprofits Can Use Social Media

JULY 28, 2015

If your survey audience has access to the internet, SurveyGizmo helps you design surveys and collect and analyze feedback online. Organize your program data so it is accessible. Batchgeo is a free mapping tool that helps you visualize the data that lives in your spreadsheets. Try the free version.

Fund 50

Fund Learning Help Map 50

NTEN

JULY 28, 2010

Thirty-eight percent of American mobile phone users -- 120 million people -- access the web via their mobile device; fewer than 30 million are iPhones or Android phones. Mobile Access 2010 Pew Internet and American Life Project). This will depend on the particular use case and the audience.

Mobile 56

Mobile Web Blackberry Phone 56

Nonprofits Source

SEPTEMBER 27, 2023

A broader audience with which to share nonprofit missions. Then, use your other channels of communication to point back to your website. For more tips on promoting your employee giving program and important nonprofit causes, check out the following resources: Get Your Small Business on the Map: 5 Digital Marketing Tips.

Community 52

Community Giving Companies Gift 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

A few days ago, I asked for some stories " What is the value of listening through social media channels for your organization? " I wanted to see examples from nonprofit organizations engaged in listening and conversation and the value it has to their missions, programs, or marketing efforts. That happens when leaders model and encourage it.

ROI 91

ROI Examples Results Social Media 91

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 14, 2009

Transmedia immerses an audience in a story’s universe through a number of dispersed entry points, providing a comprehensive and coordinated experience of a complex story. Does your organization have access to the technology tools and skills as well as the capacity to collaborate beyond your organization's firewall?

Storytelling 63

Storytelling Network Collaboration Classroom 63

NTEN

MAY 9, 2011

The next step is to make those data meaningful, relevant and actionable information by communicating them in some way via a channel to an audience. Mobile users are doing a whole lot more than making calls — 38% of them (and rising) use their devices to access the Internet ( View survey results ).

Data 91

Data New York Government Digital 91

DNL OmniMedia

AUGUST 25, 2021

You’ve read articles about up-and-coming communications channels and whether you should incorporate them into your nonprofit outreach strategy. But, the fact of the matter is, the channels you employ will have little impact on your outreach strategy if the messages you send through those channels are subpar.

Storytelling 98

Storytelling Digital Marketing Guide 98

Bloomerang

FEBRUARY 1, 2023

When you invest in Bloomerang’s fundraising app, you’ll have access to features such as: Fundraising dashboard. With interactive maps, private meeting scheduling, and a personalized agenda, attendees have everything they need to get more from the event. Remember, events play a vital role in your nonprofit’s overall fundraising plan.

Org 82

Org Raise Tools Help 82

Forum One

APRIL 7, 2022

Health association members and other target audiences don’t engage with an association through a single channel, or in the same way across different channels. Omnichannel marketing anticipates that users may start in one channel, then move to another as they progress toward an action or resolution.

Associations 59

Associations Marketing Channel Audience 59

AccelEvents

MARCH 30, 2021

Hosting a virtual event is a great way to connect to your audience and promote your brand in new and exciting ways. Managing attendee expectations can improve audience engagement and increase the likelihood of a successful virtual event. Mapping Virtual Audiences. Read on to learn how!

Virtual 98

Virtual Management FAQ Audience 98

Neon CRM

MAY 18, 2023

Any good stewardship plan involves consistent and strategic engagement with your donors through a number of channels and with a variety of touchpoints. Creating organic channels of communication versus a one-sided slew of asks is how you turn a first-time donor into a long-term supporter.

Raise 98

Raise Strategy Help Fundraising 98

Nonprofits Source

APRIL 25, 2024

Map the patient journey The care management software you use should help your care team stratify patients around risk factors and gaps in care, then begin outreach to those who need intervention. Patient journey mapping helps healthcare leaders understand how patients interact with their providers by outlining each communication touchpoint.

Goal 52

Goal Tips Review Instruction 52

Forum One

APRIL 29, 2021

Today’s audiences don’t engage with the missions they care about through a single channel, or in the same way across different channels. Omnichannel marketing is about viewing the digital experience through your audience’s eyes and then developing a user experience across all channels that is seamless, integrated, and connected.

Marketing 48

Marketing Organization Channel Audience 48