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Direct mail built the conservative movement. Can influencers beat it?

M+R

That version of you — now sitting on a valuable piece of real estate — probably had their address bought by a man named Paul Weyrich, a pioneer of conservative political direct mail. Along with Richard Vigurie, they honed an analog skill every politically active organization now tries to do digitally: find your people and activate them.

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The Not-So-Secret Way to Power Your Nonprofit’s Future Growth

Nonprofit Tech for Good

That’s because all the data you need to be able to stay in touch is easy to gather and access when participants enter it online with their registration. Identify advocates Review reports to find your most active participants. You can then develop ambassador programs or advocacy campaigns targeting these individuals.

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5 Tips for Planning A Fundraising Campaign Around a Holiday

sgEngage

From Mother’s Day campaigns raising money for breast cancer research to Christmas fundraisers collecting gifts for children in need, great holiday fundraisers stick in your mind for years afterwards. To improve your planning process and get the best results, use these tips: Align your campaign message with the holiday.

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4 Trends To Expect For Spring 2021 Fundraising Campaigns

Top Nonprofits

In this year’s spring fundraising campaigns, expect to see organizations: Emphasizing mobile giving. A rising trend in direct mail campaigns is including your text-to-give number and keyword in your letters, which is an effective way to integrate your digital and physical channels. Appealing to younger donors.

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How Nonprofits Can Use Instagram for Fundraising

Nonprofit Tech for Good

It will also grant you access to more advanced analytics and improved ad campaign management, as well as enable you to add contact information to your page. If your nonprofit’s account is already active but registered as a personal account, you can also switch over from a personal to a business account without losing followers.

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10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

Today, nonprofits worldwide have access to online fundraising tools that could not have been imagined at the turn of the millennium, and current best practices are shaped by 20+ years of innovation and experimentation. It’s also worth sending a postcard campaign to your one-time donors asking them to become monthly donors.

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10 Digital Marketing & Fundraising Trends for Nonprofits in 2022

Nonprofit Tech for Good

Once paid, you will be given access to the recording. This program promotes efficient water use in homes and businesses throughout the country by offering a simple way to make purchasing decisions that conserve water without sacrificing quality or product performance. Promote your quarterly Impact Reports in your print campaigns.

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