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8 Ways to Improve Your Matching Gift Emails & Drive Results

Neon CRM

In fact, matching gift emails sent in the first 24 hours after a donation result in 2-3 times higher than the average nonprofit email open rate ! It’s what often makes or breaks your outreach, playing a significant role in the recipient’s decision to open or ignore your email. I’m not sure where to get started.”

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How to Write Fundraising Emails That Get Results

Get Fully Funded

Email is a powerful marketing tool, but to get results you need to learn how to write fundraising emails that connect emotionally and inspire people to give. It takes careful strategy and deep knowledge of your donor to get the results you’re looking for. Not the subject line (which is critical in getting the email opened).

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4 Ways To Embrace Failure To Drive Better Results Within Your Nonprofit

Bloomerang

Four Ways to Promote Healthy Risk-Taking: Open Communication: Nonprofit leaders can begin promoting healthy risk-taking by encouraging staff to embrace failure through safe discussions and reflection. Promote Open Communication About Failure. Promoting open communication about failure takes time.

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5 Tricks for Writing Better Fundraising Emails

Get Fully Funded

Wouldn’t life be easier if people opened and read your fundraising emails? Maybe you check your open rate and see that only 25% of your audience bothered to open the email you spent hours writing. Maybe you check your open rate and see that only 25% of your audience bothered to open the email you spent hours writing.

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How To Segment And Personalize Appeals To Raise More Money At End Of Year

Bloomerang

Sounds complicated, how would we do that? In your head it may sound complicated and your knee-jerk reaction may be to wonder whether it’s really worth it to segment. In one study , using first name personalization to address the reader resulted in a 270% increase in clicks. Do I have the technology to segment?

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3 Examples Of Successful Nonprofit Marketing Campaigns

Bloomerang

Clever campaigns also deliver a great return on investment, particularly for charities or nonprofit organisations seeking to deliver an outstanding result on a limited budget. The Sound of Science: A Tinnitus Biobank Read on to find out more about these innovative examples of nonprofit marketing campaigns.

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10 Tips for Writing a Better Donor Thank You Letter

The Storytelling Non-profit

You could try using a creative opening, such as leading with a story. Storytelling is a tactic that many non-profit organizations use in order to create empathy between the donors and the project, and to also share the results of their contributions. If not, chances are your letter sounds too formal or not human enough.

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