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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. An unengaged email subscriber is one that has not opened or clicked an email within a set timeframe, such as three or six months.

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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Once you’ve identified what’s working, you can reinvest, and promote those projects. Providing extra education opportunities for these members also opened up a new source of non-dues revenue for the association. While the strategy is different from the Innovate and Differentiate strategy above, the steps are largely the same.

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Trainer’s Notebook: Group Polling Techniques and Tools and Incorporating Movement

Beth's Blog: How Nonprofits Can Use Social Media

Here’s what my reflection: Technology Tools To Poll Participants. When thinking about adding mobile/online polling to a training, you have to think like an instructional designer for it be effective. You have to ask, how is polling the audience and seeing the aggregate results helping people learn?

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Candid Data for Academics: Go back to school with better data 

Candid

We also conducted a (highly unscientific) candy-poll at ARNOVA ’s conference last November. In this poll, we asked researchers to take a candy from a candy-jar labeled with the data field most important to them (the options were: mission statement, IRS schedule J, Candid Seal of Transparency status). Applications are now open!

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How to Use AI Fundraising Tools to Boost Donor Engagement

sgEngage

By leveraging an AI solution, you can determine each donor’s: Likelihood of giving again Predicted next donation amount Projects or programs they prefer to give to Giving capacity Likelihood of becoming a major or planned donor This data will help you craft outreach that meets each supporter’s unique needs.

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10 Donor Data Migration Decisions: Q&A with Gary Carr

3rd Sector Labs

We asked several interesting poll questions to open the event, and the wrapped with a Q&A session. The purpose of this post is to share the results of both the polling and the Q&A. The polling results. A few comments about the poll results. The poll is non-scientific. Easier = 29%. Not sure = 11%.

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Your End Of Year Fundraising Questions Answered

Bloomerang

Included in this article you’ll find: The results of our flash polls we conducted on year-end fundraising. Let’s dive into the poll data. Do they realize the average email open rate is 30%, meaning 70% of people won’t read your email appeal, and direct mail response rates are even lower?”. Have they done the math?”.