Byte Technology

APRIL 27, 2017

And yet, if your site has one of those always helpful “frequently asked questions” (FAQ) sections, so much time and trouble can be avoided for both the business owner and the person making a purchase. It’s simple, works great and is a nice—and no-cost—choice for those WordPress e-tail sites just getting started.

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The MatrixFiles

MAY 21, 2021

When it comes to search engine optimization there’s one very important thing to always keep in mind: Google doesn’t like cute, Google likes clarity. . Two very important factors to consider for search engine optimization (SEO) when crafting your content are natural language queries and featured snippets.

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Byte Technology

MARCH 25, 2015

They initiate a search on that most popular of search engines—Google—in an effort to find an outlet for their philanthropic leanings. Does your organization appear in the top five search results? Here are a handful of ways to drive the most people—as well as the most “right people”— to your site and, ultimately, to your cause.

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.orgSource

JULY 25, 2023

If AI could only help me with one thing, search engine optimization or SEO, would be at the top of my list. Up Your SEO Advantage “Ranking high in the search process can be a significant challenge,” Amy advised. One that comes immediately to mind is the SWOT analysis,” Jane said.

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Byte Technology

JANUARY 5, 2017

They know what aspects of their sites are the most popular and which ones are tripping up visitors. you can essentially create a custom design for your site that speaks directly to their needs and wants. Write down this code as you’ll need to enter it on your WordPress site. They know what products and services they want.

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NetWits

JULY 6, 2011

YouTube is the second most used search engine in the world. Knowing that a good portion of your supporters already participate on the social Web, and with the continued growth and popularity of social media, it’s very likely your nonprofit organization is focused on figuring out how to best utilize sites like Facebook, Twitter and YouTube.

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Nonprofit Tech for Good

APRIL 12, 2019

Search Engine Optimization (SEO) increases your organization’s visibility in organic (not paid) search results, making your organization easier to find and driving people to your website. The way to get a higher ranking is to use the right keywords… not words your organization uses but words people use in searches.

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Nonprofits Source

DECEMBER 13, 2023

Every day there are 70,000 health-related searches per minute. Healthcare SEO marketing describes the process of optimizing a healthcare website and its content to drive more organic search traffic. This enables more interested customers to find your organization online through improved search rankings. Hyper-relevance.

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The Fundraising Authority

MAY 8, 2021

Ad Grants is a program sponsored by Google that gives nonprofits free advertising credits on its Google Ads platform (text ads on search pages). Why Google Ads Work Google Ads are incredibly effective because they are displayed to people searching relevant terms in Google. It doesn’t take a lot to have a good site.

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Nonprofits Source

FEBRUARY 22, 2024

With our guide, you’ll be well prepared to create a content strategy for your site, whether you’re migrating from a different CMS or starting from scratch. To help you figure out your goal and audience, answer the following questions: Why do you want to start a WordPress site? What actions do you want visitors to take on your site?

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Nonprofit Tech for Good

DECEMBER 13, 2018

Look for these six signs that your nonprofit needs a new website, and find tools and tips to better assess how your current site is doing. You can use it to see how much traffic you’re getting, where those people are coming from, and how they are using your site. 1) Website traffic isn’t great—the quantity or quality.

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Allegiance Group

APRIL 15, 2024

Follow accessibility guidelines such as ensuring sufficient contrast between text and background colors, adding alternative text to images, putting captions on videos, and making it possible to navigate the site with keyboard controls. This way, site visitors can access your donation form from any page in just one click.

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sgEngage

JULY 22, 2022

Does your organization pop up at the top of the search engine results page for mission-focused searches, or do you have to dig through ten pages of obscure results before you see the first mention of your organization? Update your “About Us” page with the most recent accessibility guidance in mind? Let’s get started!

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Candid

SEPTEMBER 21, 2022

While this is a good place to start, keep in mind it is not comprehensive because some donors request anonymity. You can search for a specific nonprofit or grantmaker in the “Organization Name” field or do a general search by subject or geography. 990s can be searched on 990 Finder.

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Blue Avocado

MARCH 12, 2024

To find grant prospects without paying for a database, you can: Search related organizations — Look at their list of funders. After all, it’s easier and more convenient to have information come into your inbox than to go out searching for it. But just in case, don’t forget this easy route of searching for funding prospects.

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TechImpact

APRIL 23, 2014

Organic searches. “Go come to mind? The vast majority of web users are using Google to identify which webpages have the information they’re searching for. Google’s algorithm for generating this list is of course proprietary, but it is important to find out what search terms are being used to land users onto your webpage.

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Byte Technology

JULY 11, 2017

In Part 1 of this column we learned that, thanks to the vast and incredibly helpful community of WordPress users, there are countless hacks, tricks and tips to make designing, building, editing and administering a WordPress site a lot easier and, often, a lot more fun. Then visit “Comments, Comments Like Dislike” and configure the settings.

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Neon CRM

NOVEMBER 30, 2023

Build a Website That Can Grow With You Like any good investment, a nonprofit website should be built with longevity in mind. The truth is that most inexpensive, lower-end website options are designed to support e-commerce sites, even if they’re listed as having “nonprofit options.” Ebook Website Optimization Action Plan Learn More 2.

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NonProfit Hub

AUGUST 26, 2021

Many nonprofit organizations know about search engine optimization (SEO), but do they fully grasp why it is necessary? Your organization might say, “We want to be on page one for Google” or “I want my site optimized.” The internet is a level playing field when it comes to visibility in search.

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Nonprofits Source

MAY 25, 2023

In this article, we’ll explore key tips to increase your patient acquisition rate: Use Patient Journey Mapping Keep a Pulse on Reviews Optimize for SEO Partner with a Digital Marketing Keep in mind that patient outreach is directly tied to patient outcomes. Post positive reviews on your site to build authority. Monitor reviews.

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Candid

FEBRUARY 23, 2023

However, with the right strategies, you can create an attractive homepage that inspires site visitors to continue interacting with your content and engaging with your organization. As a next step, you can also expand on any of these elements in a separate webpage on your site. Be mobile-friendly.

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Nonprofit Tech for Good

MAY 13, 2022

Term will help you identify which variation of content got someone to your site – which is super helpful for Search Ads tracking or analysing the effectiveness of a specific ad in your campaign ! . And, when it comes to parameters, keep these best practices in mind: Use only lowercase words. Content (utm_content).

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Nonprofit Tech for Good

AUGUST 10, 2018

The first question that probably comes to your mind when reading this headline is – “Pinterest? While lifestyle and fashion pins are certainly popular on the site, there are a wide variety of reasons why people across all age groups love Pinterest. That’s just for pinning clothing and home improvement ideas, right?”.

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Nonprofit Tech for Good

APRIL 3, 2022

The list created by Sean Kosofsky of Mind the Gap Consulting can be used by an executive director, board chair, or any individual board member to consider their contribution to your organization’s financial health. Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets.

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Media Cause

OCTOBER 14, 2022

Search targeting : targeting based on what people have searched for, e.g., people who have searched for volunteer opportunities. Programmatic advertising increases reach by spreading budget across a variety of sites rather than forcing you to spend all your budget in one place. Expanding your reach beyond search + social.

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Byte Technology

AUGUST 22, 2017

In last week’s post we looked at the importance of keeping your WordPress site in top-notch working order with a few simple maintenance tasks that you should be performing on a regular basis. And remember this as well: perform these various maintenance tasks at least every three months, or every six months for less busy sites.

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Top Nonprofits

FEBRUARY 16, 2022

If you have a few potential partners in mind, take a look at your constituent database and see if you have any connections that would be willing to facilitate an introduction. Learn how to optimize for search engines. A well-maintained blog is a great way to signal to search engines and users that your website is up-to-date.

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Pamela Grow

MARCH 6, 2024

HayDay If you’re in search of grants, you want to know Kimberly and Amanda co-hosts of the popular podcast, Fundraising HayDay , a podcast about grants and such. My own site, where I regularly publish the best examples in nonprofit storytelling and donor communications (including both email and direct mail). Subscribe here.

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Resource Newsletter Case Study Nonprofit 98

Bloomerang

SEPTEMBER 1, 2021

You’ve likely heard about the importance of search engine optimization (SEO), but do you know what it means and how it matters for your nonprofit? Google and other search engines need a means to rank the billions of pages they scan through—including the pages on your website. They do this through search engine optimization or SEO.

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Nimble AMS

FEBRUARY 17, 2023

Not only must you oversee the adoption and implementation of new technology, but the process involves managing communication and collaboration with multiple stakeholders. For a successful AMS search, implementation, and launch , you r association will need to manage the expectations of your shareholders. Be open-minded to change.

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Nonprofit Tech for Good

AUGUST 9, 2021

To begin, and this is important, your nonprofit should conduct a search on LinkedIn to see if a page already exists for your organization. Compared to other social networks, LinkedIn Ads are expensive and the site spends your money fast. Conduct a search of LinkedIn Groups based on your professional interests and join few groups.

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Media Cause

SEPTEMBER 1, 2022

As of August 25th, 2022, Google rolled out a new search engine optimization update called the helpful content update , which may take up to two weeks to fully roll out. The goal of this update is to target sites that have a large amount of unsatisfying or unrelated content that has been written for search engines first.

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Forum One

FEBRUARY 9, 2023

The HRM Impact Award was designed with this in mind. Site visitors can also explore, search, and filter resources and opportunities for career development based on role, location, level, DOI bureau, and individual skills and strengths.

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Byte Technology

JANUARY 5, 2016

According to Jay Wilkerson, a non-profit wizard who travels the country hosting webinars for cause-related organizations, it’s sometimes best to refine your efforts and just concentrate on what he calls “the big two ” social media sites that are must-haves: Facebook and LinkedIn. Why these two channels?

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Media Cause

OCTOBER 17, 2022

If you want supporters to find you, you need a good website—and it needs to be optimized for search engines. While it can be confusing and hard to understand, ensuring you know how to optimize content for search will set you up for success. billion Google searches a day ( skai.org ), search is a great way to gain new supporters.

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NetWits

FEBRUARY 2, 2011

With that in mind I’m sure you’d like to make sure you’re focusing your efforts in the right direction in order to achieve the best possible return on the investment of your time and money. Search Engine Optimization. And don’t forget to produce content on a regular basis so Google continues to crawl your site.

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Byte Technology

JANUARY 12, 2017

Indeed, being able to stay on top of what people want to read can mean the difference between a site that receives heavy and consistent traffic and one that wallows in obscurity. And with their Trends tool, you can search for interest by keywords and topics and find out what people are looking for in the virtual world.

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