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What’s trending? Top subject searches in Candid nonprofit profiles 

Candid

Have you ever wondered what the funders, donor advisors, and other industry professionals who use Candid nonprofit profiles are searching for? It’s one way to get inside the minds of people who use Candid’s GuideStar to discover organizations aligned with their values. Here we provide a snapshot of what’s been trending.

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Social SEO and the Rise of Alternative Search

Media Cause

SEO , short for “ search engine optimization, ” boils down to enhancing your website to boost visibility on search engines such as Google, Microsoft Bing, and others—ensuring your content appears when people search with relevant keywords. Social Media’s Impact on Google Search How does In-Platform Social SEO differ?

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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

Search Engine Optimization. But when you’re lean on resources and human power, just producing blog posts and updating your website feels like a miracle, never mind SEO or a content strategy. It’s true SEO can be a frustratingly long play since the process of getting indexed by search engines can take weeks or even months.

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Finding the Best Consultant for Your Nonprofit: The Search and Selection

Bloomerang

Now that you’ve prepared for your search, it’s time to dive into the search and selection process. The search: Cast a big net. By casting a big net in your search, you dramatically increase your chances of finding the best possible match. This is part two of a three-part series. You can read part one here. The Engagement.

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Where to Start Your Search for Silent Auction Items

Get Fully Funded

Create one of your sponsorship tiers with auction items in mind. The post Where to Start Your Search for Silent Auction Items appeared first on Get Fully Funded. Reach out to national businesses online. Most have a donation request process where you can request hotel stays, airline tickets, park passes, etc.

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A Comprehensive Guide to Evaluating the Effectiveness of Your Nonprofit’s Google Ad Grants Campaign

Nonprofit Tech for Good

After a week, review the following data points: 1) CTR (Click-Through-Rate): The CTR is the number of times your ad is clicked on after it is visible on the SERP (search engine results page). Search Keywords: Navigate to the left side of the Google ads manager and click “Keywords.” Below Keywords, click “Search terms.”

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Rank and File: Tips for Improving Your Position on Today’s Search Engines

Byte Technology

If it seems that it would take several PhDs to understand exactly how the big search engines operate—from determining legitimate sites from imposters, choosing to give one site precedent over others in result listings etc.—that’s Always keep in mind the old saying “publish or perish.” that’s completely understandable.

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