Association Analytics

OCTOBER 10, 2022

In today’s world, success is measured by more than just clicks and open rates. There are many marketing technology tools that can help you measure success. Once you have your taxonomy and metadata in place, you can use metrics to analyze the performance of your marketing channels. How are you tracking success?

Analytics 169

Analytics Marketing Taxonomy Module 169

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 9, 2012

But, how do you measure the results? The report addresses metrics for success for investing in broad field social movements or networked approaches to social change. As the report points out, movement organizers are grappling with big questions. What is needed to achieve it?

Metrics 114

Metrics Fund Build Social 114

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

Benchmarking is the process of comparing your organization’s practices and results with a group of peer organizations. It can be an informal study and fairly simple to do. You identify a list of similar organizations and collect specific metrics to compare. Benchmarking Study by Devon Smith. What did you learn?

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Benchmark Social Media Measure Results 96

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2013

I spent a year co-writing on a book, “ Measuring the Networked Nonprofit ,” with measurement guru KD Paine because I felt strongly focusing on vanity metrics such as follower counts or Facebook likes was a waste of time. I didn’t get asked ”What are the best tools to measure followers on Twitter?

Attitude 97

Attitude Social Media Measure San Francisco 97

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 5, 2013

Two new books on measurement and analytics came to my attention this week. The other is about using data to make decisions, but for the start up audience. They have some ideas in common – including finding the “One Metric that Matters.” ” Here’s a quick review of both books.

Metrics 101

Metrics Measure Analytics Method 101

sgEngage

MARCH 19, 2024

In a culture that supports innovation, everyone feels encouraged and confident to brainstorm, introduce new ideas, ask questions, and start conversations in order to identify opportunities for enhanced impact. Trust: A trusting environment ensures your team feels comfortable sharing their ideas and asking questions.

Culture 78

Culture Create eBook Attitude 78

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 26, 2013

The process of linking results to key performance indicators and associated metrics it is like hooking up a big TV. I really like the 7 steps of measurement for their simple elegance and how they can be used to measure social media or anything for that matter. What are your measurable objectives?

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Results Metrics Measure Associations 97

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 8, 2011

I’ve been reading Social Media Metrics Secrets by John Lovett who is a senior partner at Web Analytics Demystified where Eric T. One point that he keeps making over and over: Metrics must have meaning or else they’re just numbers. The information is also reported with a link to organizational results.

Metrics 101

Metrics Social Media Media Social 101

Candid

MARCH 19, 2024

A nonprofit can earn a Bronze, Silver, Gold, or Platinum Seal for its nonprofit profile on Candid’s GuideStar by sharing information about its mission, programs, financials, leadership, and/or goals and metrics. Here are some of the most popular questions posed during the webinar, accompanied by short video clips.

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Story Profile Metrics Accessibility 52

Bloomerang

AUGUST 16, 2021

If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. Remember: Averages are a useful starting point, but there are all sorts of reasons why your results may deviate from the norm. Here are some of the questions you might ask in order to understand what metrics to track: .

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Analytics Strategy Fundraising Benchmark 122

Bloomerang

NOVEMBER 12, 2021

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., Today’s question comes from a nonprofit employee who wants advice on whether or not it’s worth it to invest in digital analytics tools. . To get a better grasp on this, let’s look at the different types of analytics and what they measure.

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Analytics Digital Tools Measure 107

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 5, 2011

Mari Smith pointed to this blog post from All Facebook explaining the metric and how it has been implemented in apps. His take: “It is a very shallow metric. And it does feel somewhat gratifying that I think we’ve been right all along. Photo by lecercle. Size has never mattered to us.

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Metrics Facebook People Measure 112

Beth's Blog: How Nonprofits Can Use Social Media

MAY 27, 2015

Methods and Metrics for Assessing Civic Tech, Guest post by Anne Whatley, Network Impact. Designers of these civic tech platforms and apps are already measuring results, such as the number of users, and are very familiar with tools like Google Analytics. Hone in on your true scope of influence. L earn and borrow from others.

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Metrics Method Tech Government 50

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 10, 2011

Over on my Facebook Page and during recent Leveraging Social Media Peer Group discussions , there have been questions about Edgerank and colleague Devon Smith has been experimenting. Edgerank is algorithm that measures content on Facebook – and since it is a mathematical equation – definitions can get geeky and complex.

Measure 100

Measure Facebook Screencast Metrics 100

sgEngage

OCTOBER 9, 2023

Among grantmakers, there tends to be a lot of focus on impact and outcomes, as well as metrics to measure impact. But is this the right question? Here, we explore for whom change is desired and who is defining and measuring that change. Who decides what is measured? Consider: Who defines objectives and “success”?

Participatory 82

Participatory Evaluation Empowerment Grant 82

Nimble AMS

AUGUST 23, 2022

Gauge how your association measures up by surveying your staff to identify key trends in your organization. Get the conversation started by asking the following questions: . Once you receive any feedback from staff or members, be sure to host an organization-wide meeting to share your results.

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Data Organization Associations Analytics 140

NTEN

JULY 5, 2012

So many people asked interesting and thoughtful questions during the webinar that we wanted to make sure everyone gets a chance to see them and participate in the discussion! Check out the questions and answers below – they should be useful whether or not you were able to attend the webinar last week.

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Metrics Facebook Question Benchmark 64

Eric Jacobsen Blog

FEBRUARY 5, 2024

This book is the result of what we have learned teaching leadership and business acumen classes to rising and senior leaders at Fortune 500 companies for twenty years,” share authors Nathan Kracklauer and Bjorn Billhardt. Question : How does spending 12 weeks using the book compare to the length of time to earn an MBA degree?

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Skills Learning Knowledge Leadership 92

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

The panel was on social media, adoption, and measurement. It was clear from the presentations that measurement is a critical piece of the puzzle. Measurement is a learning process that uses research and data to help make improvements, and is not just counting things up – “We have 5,000 fans!” ”).

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Metrics Facebook Data Measure 96

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 22, 2016

I learned about measurement from Katie Delahaye Paine, who is the leading expert in measuring communications strategies. Why else would everyone call her The Queen of Metrics! Part 3: How To Measure the Effectiveness of Your Efforts. Part 4: How To Measure Engagement. Part 5: How To Budget for Measurement.

Measure 50

Measure eBook Chart Technique 50

Nonprofits Source

FEBRUARY 22, 2024

To help you figure out your goal and audience, answer the following questions: Why do you want to start a WordPress site? Analyze your results. Keep an eye on the following metrics for your site: Web traffic. This metric measures the overall visits to your site, helping you gauge the success of your outreach efforts.

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WordPress Content Strategy Create 52

Neon CRM

SEPTEMBER 1, 2023

Strategic Goals and Objectives: Specific and measurable targets the nonprofit aims to achieve. Evaluation and Impact Measurement: Methods for assessing the effectiveness and impact of nonprofit programs. You can provide a few different metrics to show the program’s impact to your board.

Guide 52

Guide Business Support Metrics 52

Forum One

APRIL 23, 2024

Just as you’ve finally settled into the shift from Universal Analytics (UA) to Google Analytics 4 (GA4) and started to get a handle on its new metrics, Google has yet another deadline for organizations to meet. As a result, you cannot migrate UA data to GA4. Can I migrate data or reports from UA to GA4? 30daysAgo or 7daysAgo).

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Analytics University Data API 45

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2013

When nonprofits started to read and apply our book, ” Measuring the Networked Nonprofit ,” I noticed this tweet from the ACLU in NJ showing a white board capturing their team meetings to define success for social media. How did your organization apply it to social media measurement? What questions did you ask?

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Measure Social Media Media Social 96

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2011

Part of my work as Visiting Scholar at the David and Lucile Packard Foundation is facilitating several peer learning groups on social media measurement. The intent is to help grantees improve their social media practice through measurement and learning. What social media measurement pilot can best help move your practice forward?

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Measure Social Media Media Social 98

NTEN

FEBRUARY 22, 2010

We're asking them all to share their answers to five very important questions. Session: Online Fundraising Benchmarks and Metrics. Measuring your results instead of just counting clicks, opens, and tweets. If you can’t measure it, then you can’t manage it. It all starts with measuring your own performance.

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Benchmark Metrics Question Online 44

Get Fully Funded

JANUARY 5, 2024

Text marketing , also known as SMS marketing, can help your organization engage supporters, build relationships, and ultimately boost your fundraising results. Keep an eye on your metrics. Supporters can get more information quickly by asking any questions they have about a message. Keep an eye on your metrics.

Practice 59

Practice Puerto Rico Fundraising Metrics 59

Bloomerang

OCTOBER 1, 2021

Great question! However, most board members aren’t familiar with various fundraising metrics and won’t be able to draw effective conclusions when they’re presented with data without an explanation of what the data shows. . The last thing you want to do is waste their time and bog their donor reports down with unnecessary metrics. .

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Report Data Donor Metrics 121

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2009

Someone asked Tara a question about measuring Whuffie or influence. Her response: This is one of the biggest reasons I don’t like to measure Whuffie. I get the question time and time again when I talk about the book. The question I *should* be getting is ‘what can I do with my Whuffie?’. Tags: metrics.

Influence 96

Influence Measure Impact Metrics 96

M+R

OCTOBER 31, 2023

your responses with data from dozens of other nonprofits to create a set of averages, trends, and key metrics. We take measures to minimize risk and make sure that your organization’s data is confidential and that nobody can guess who any particular result belongs to. And of course, let us know if you have any questions at all.

Benchmark 52

Benchmark Studies Europe Info 52

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. grist.org’s key results are: Footprint: The reach of their activities, both online and offline.

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Measure Policy Social Media Green 97

Candid

AUGUST 18, 2021

The end results are more efficient fundraising, more revenue, and more time for what matters. Machine learning technology uses these patterns to train predictive algorithms that will measure specific propensities and make predictions. Does an AI-driven approach result in more or less revenue than a more manual approach?

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Course Fundraising Analysis Mail 130

M+R

NOVEMBER 29, 2021

And please reach out to benchmarks@mrss.com with any questions. This is your chance to contribute, and to gain a better understanding of your own results and context. with data from dozens of other nonprofits to create a set of averages, trends, and key metrics. Hoping to hop on the 2022 Benchmarks train? Read time: 2 minutes.

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Benchmark Analysis Aggregator Advocacy 87

M+R

OCTOBER 15, 2021

This is your chance to contribute, and to gain a better understanding of your own results and context. with data from dozens of other nonprofits to create a set of averages, trends, and key metrics. Again, we take measures to make sure that your organization’s data is confidential and non-identifiable in the final study.

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Benchmark Data Map Help 97

Candid

MAY 4, 2023

i We anticipate a steady increase in organizations sharing demographic information as a result of our recently launched Demographics via Candid campaign. For definitions of leader levels and the full list of demographic survey questions and response options, see How to collect and share demographic data.

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Demographics Share Data Taxonomy 98

Care2

DECEMBER 23, 2010

Are you measuring the right social media metrics or do you have your head in the sand? Either way those are bad places to exist because they result in you wondering aimlessly with no real purpose. And to set objectives that you can measure when your done. Good question. Think about that for a minute or so.

Metrics 74

Metrics Social Media Track Media 74

Candid

NOVEMBER 8, 2022

I decided to conduct two studies with my colleagues to get to answer this question. The results were dramatic, and they caused me to re-think how nonprofit mission statements relate to fundraising effectiveness. from 2016–2018 and added a number of financial metrics to the spreadsheet. We also downloaded their IRS Form 990s?from

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Donation Language Homeless Statistics 137