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First-Time Donor Retention: 3 Nonprofit Best Practices

NonProfit Hub

Start boosting your donor retention rate by focusing on those who are just giving to your nonprofit for the first time. Why First-Time Donor Retention is Important. New donor retention plays a major role in your overall retention rate. So how do you make the most of these phone calls? . Call your new donors. .

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The Use of AI in Fundraising: Maximizing Donations with Data-Driven Asks

Nonprofit Tech for Good

These include direct mail, phone calls and messages, and in-person solicitations. AI for Nonprofits Toolkit: Must-Have Resources for Effective Fundraising Discover the power of AI for nonprofits with Keela’s AI for Nonprofits Toolkit ! This leads to more donor engagement, higher donations, and better donor retention.

Donation 148
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Building Donor Relationships With Direct Mail In A Digital World

Kindful

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. And yes, that includes direct mail!

Mail 52
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Turn your season of giving into a season of gratitude 

Candid

But unfortunately, the average donor retention rate in 2022 was 42.6%, making it the lowest rate on record. That means most nonprofits are spending more time and resources bringing in new folks every year than they are keeping them. So, it doesn’t need to cost much or take a ton of resources and time.

Giving 112
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How to Work Smarter, Not Harder with Fundraising Automation

Qgiv

Fundraising automation saves your nonprofit valuable time and resources by streamlining time-consuming tasks, so you can devote more to time advancing your mission and raising more money. The ability to cut the number of man-hours it takes to complete a task can save a lot of resources.

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5 Call-to-Actions for Your Nonprofit’s Donation Confirmation Page

Nonprofit Tech for Good

Make sure your website is mobile optimized for donors using their cell phones. 4) Add to Mailing List. Thanking your supporters after giving is crucial to donor retention and making them feel more connected to your cause. 2) Encourage to Volunteer. Your donors are individuals who care about your organization and mission.

Action 336
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Unlocking The Power Of A Donor Thank You: Feeding America’s Approach

Bloomerang

One example of a new donor outreach email focuses on families that recently moved into an area served by one of their member agencies: the family receives a welcome email from Feeding America with community resources listed in it, but no request for financial support. Thanking a donor well increases donor retention multiple times.

Feeds 85