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How Nonprofits Can Leverage Organic Social Media to Increase Fundraising

Nonprofit Tech for Good

Working with NGOs, thought leaders, and policymakers in DC for the last decade, she specializes in getting people to care about complex issues that might otherwise get ignored. It requires more effort and research to plan your own itinerary, find local experiences, and connect with the culture. Educate and inform your audience.

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Your Nonprofit Should be Using Public Service Announcements (PSAs)

Nonprofit Tech for Good

A public service announcement (PSA) is a way to communicate to the public about an important topic or issue that affects most of, if not all of the general public. A PSA is communicated via radio, television, online, and via other media formats without charge so that the public is aware of the issue/topic and can take action. .

Public 331
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Case Study in Local: Oakland Local

Amy Sample Ward

Oakland Local is launching today! Oakland Local is a news & community site for Oakland, CA, USA, focusing on social justice issues including climate change, air quality, food access, arts as activists, and identity, race & ethnicity. About Oakland Local. Getting Local. What do you think?

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New on SSIR: Global Tools for Going Local

Amy Sample Ward

. —– I truly believe that in all communications, information sharing, marketing and even community building there is a natural balancing between more-and-more-global and more-and-more-local. Social media may connect people around the world but it can also connect them locally. Meetup Everywhere.

Local 143
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Visibility and relationships: Effective fundraising for small nonprofits

Candid

Grassroots organizations provide vital services to local communities, yet they struggle to compete for grants against large national nonprofits that can leverage robust development teams, considerable fundraising experience, and established relationships with grantmakers. Keep the lines of communication open.

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Thursday Thoughts: engaging advocates all year round

EveryAction

MESG Marketing Mary Getz, principal and founder Yes, it’s true—when an issue is breaking there is a flurry of activity. Ask advocates to send proclamation requests to their local leaders. Here’s what they said. Protecting the environment or cutting taxes for billionaires?

Advocacy 143
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Advocacy for everyone: 6 ways to help your supporters take action

EveryAction

No matter how your nonprofit organization is making change in the world, it’s impacted by others’ decisions, whether those decisions come from local and national legislators, corporations, institutions, or others who hold power and shape the way we live our lives. Some have even described it as a grassroots rally on paper.

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