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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy. As a result they were able to sunset three underperforming newsletters that required significant resources for the team.

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How Nonprofits Can Track Google Grant Conversions in Google Analytics

Nonprofit Tech for Good

But as part of this award, nonprofits are required to set up and maintain conversion tracking on their website. Any time you see an impressive Google Grant case study , the metrics are always made possible through conversion tracking. . What is Conversion Tracking? Signing up for a newsletter. Requesting information .

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5 Google Analytics Stats To Track Fundraising Success

TechImpact

Having a tough time tracking the analytic behind your last fundraising campaign? Nonprofits know it’s a good idea to track their analytic, but its the next step they often have trouble with, knowing what to look for in those numbers and how to make sense of them. Image courtesy of Info Trust LLC. You’re not alone.

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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter. 1) 69% of nonprofits worldwide regularly publish an email newsletter. Of those, 93% use an email marketing service, such as MailChimp or ConstantContact, to send their email newsletters.

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Elevate Your Membership Management

Bloomerang

Here’s how: Comprehensive constituent profiles: Track every member’s status, history, and involvement, gaining a holistic view of their journey to inform personalized engagement strategies. Tracking renewals, updating statuses, and maintaining accurate communications can quickly become overwhelming.

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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

Data should inform and optimise your fundraising strategy , and attribution is a simple technique you can use to really help you get it right. Once you know where your donors come from, what should you do with that information? UTM s stands for Urchin Tracking Module (nothing to do with sea creatures ). What are UTM s?

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3 Quick Ways to Double Your Online Fundraising Revenue

The Fundraising Authority

See that big sign-up box for our newsletter on the top right corner? If not, you should get one, and offer to give your users something of value, for free, in return for giving you their e-mail addresses and permission to add them to your e-newsletter list. Are you sending out newsletters? You have one of those, don’t you?

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