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The overhead myth: crash course to fundraising transparency

Candid

With that in mind, let’s dive into the article, starting with a quick definition of the overhead myth itself. To define the overhead myth, we first need to define the term “overhead ratio.” . Overhead ratio essentially refers to the amount of a nonprofit’s budget that’s dedicated to overhead costs (i.e.

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The Importance of Data Analytics for Fundraising Events

Achieve

Let's explore how data analytics can be strategically applied to crucial components of your fundraising event, helping guide you towards making more informed decisions and impactful outcomes. When not working on the platform, you can usually find Evan on a basketball court or volunteering at his daughters’ gym classes.

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Matching Donations: A Nonprofit’s Guide to Doubling Impact

DipJar

Here’s how it works: An individual donates and researches their eligibility for their employer’s program. From the corporate perspective, companies aspire to create a positive work environment where employees feel fulfilled, and offering these programs shows their support for employees’ values.

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What is UX Design and How Can Understanding it Benefit Your Nonprofit

Media Cause

What you say about your brand is important, but the way in which the information is communicated will determine how and if the message is received. Organizing content using design elements to break up large chunks of text and writing in a concise way from the start can make it easier for users to retain important information.

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Leveraging AI in Major Gift Fundraising: A Game-Changer in Philanthropy

sgEngage

You can barely go a day without hearing about ChatGPT or new AI tools, and for good reason—it’s reshaping our world and how we work in countless ways. How AI Supports Each Stage of the Major Donor Funnel AI can help fundraisers minimize manual work at each stage of the funnel while using data and research to make data-informed suggestions.

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Making the Web Accessible: Color Choices

Media Cause

I’ve worked for over 15 years in marketing as a project manager. I imagine some people don’t speak up at all, perhaps out of fear of perceptions among others they work with. Paying attention to contrast ratios is one of the easiest ways we can adapt our websites to be more accessible for color blind people.

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Top 2021 Fundraising Strategies: Mastering Online Appeals and Messaging

Bloomerang

Because of its pivotal role in communicating your vision, mission, and values, your website should be well designed, informative, useful, and fully integrated with your online fundraising and CRM platforms whenever possible. . Tip: Conduct a formal or informal website audit, beginning with your homepage. . Is it optimized for mobile?

Strategy 142