Eric Jacobsen Blog

NOVEMBER 30, 2021

Bill Berman and George Bradt , authors of the book, Influence and Impact , explain the importance of helping your employees to understand what their jobs entails, and what the culture expects, so they can do the work you need from them the most. Help them know the business. Help them know you. Build trust. Do not micromanage.

Influence 52

Influence Impact Culture Evaluation 52

Neon CRM

JANUARY 23, 2024

Major Gift Fundraising Strategies for Every Phase of the Process In this guide, we’ll take you step by step through every part of the major gift fundraising process and provide you with tips for securing more (and larger!) Impact 4 Ways to Expertly Manage Donor Data 9 min read Read Now Perform Prospect Research What Is This Strategy?

Gift 52

Gift Strategy Raise Database 52

Greater Giving

JUNE 30, 2021

Updated strategies turns that focus toward a transformative relationship that leads donors through an engagement journey designed to build a stronger bond between them and the nonprofit. Check out Greater Giving’s webinar “From Virtual to Hybrid-Planning into 2021 and Ahead” with Samantha Swaim of Swaim Strategies.

Strategy 97

Strategy Fundraising Virtual Method 97

Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. It involves your efforts to recruit new supporters, engage with existing ones, and grow your organization’s influence, all with the goal of funding your mission more efficiently. 6 elements your fundraising strategy should include.

Strategy 104

Strategy Develop Fundraising Nonprofit 104

Nonprofit Tech for Good

JANUARY 19, 2024

But when you’re lean on resources and human power, just producing blog posts and updating your website feels like a miracle, never mind SEO or a content strategy. Or, you can optimize existing content you have with your keywords in mind. However, without taking that crucial SEO step, you are kind of shouting into the void.

Action 271

Action Practice Tips Seattle 271

Forum One

AUGUST 24, 2022

Narratives have the power to liberate or oppress because they have the potential to influence the beliefs and behaviors of individuals, which in turn can shape institutional policies and practices. Questions to ask when developing a narrative change strategy. The post Narrative Change Strategy appeared first on Forum One.

Change 46

Change Strategy Attitude Policy 46

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2015

The holiday break is a great time to read books, both for work and just plan fun. Earlier this week, I read the recently published “ Mindful Social Marketing ” by colleague Janet Fouts. If you are doing social media for a nonprofit, this book is a must read. It is filled with great wisdom. Invest in your team.

Mind 50

Mind Marketing Review Social 50

.orgSource

MAY 15, 2023

Integrate Strategy There are plenty of incentives for collaboration. Effective strategy begins with an integrated plan. Include your teams in strategy sessions and provide them with the tech tools they need to keep pace. When strategy doesn’t filter through departments, communications lose that impact.

Collaboration 221

Collaboration Marketing Team Integration 221

Media Cause

JANUARY 20, 2023

You have influencers on social media who call themselves content creators, posting videos and content online, and people like myself who consider themselves content writers, because, well, we write for a living. So, how do you create a content strategy? Content tends to be an all-encompassing word these days. Develop your brand voice.

Content 59

Content Strategy Create Calendar 59

Eric Jacobsen Blog

NOVEMBER 3, 2023

Bill Berman and George Bradt , authors of the book, Influence and Impact , explain the importance of helping your employees to understand what their jobs entails, and what the culture expects, so they can do the work you need from them the most. Help them know the business. Help them know you. Build trust. Do not micromanage.

Influence 94

Influence Culture Evaluation Authoring 94

Nonprofit Tech for Good

JANUARY 29, 2024

In order to win back trust and stay top-of-mind, nonprofits must focus on establishing emotional connections with their audience through consistent, high-quality content. Imagine your nonprofit’s social media fundraising strategy as planning a trip to a new country. Collaborate with partners and influencers.

Social Media 260

Social Media Organization Media Fundraising 260

Byte Technology

APRIL 16, 2021

At Byte Technology , we have experts who are professionals at providing strategies that can increase your website conversions. The above factors will influence the rate of your conversion. With us, you can have full peace of mind that you are increasing conversions to your website, and your website is engaging customers.

Rate 246

Rate Conversation Websites Metrics 246

Bloomerang

JUNE 21, 2021

Pillar #2—No More Silos: Your Donor Experience Strategy in 2021 and Beyond. Before rolling out any new strategy, ask the question: “How will this make a donor feel?” . If it won’t inspire them to take the action you want them to take or make them feel joyful enough to want to renew that action, rethink this strategy. .

Experiment 88

Experiment Donor Strategy Philanthropy 88

Media Cause

FEBRUARY 16, 2024

To stay top of mind when the world is chaotic, you have to push your creativity and your marketing efforts a little bit outside your comfort zone. In addition to messaging and visual design, creative strategy is really important to effectively communicate with audiences. Strategy is vital. And, above all, lead with empathy.

Benefit 64

Benefit Marketing Change Time 64

Connection Cafe

JULY 30, 2020

Today’s episode features Derrick Feldmann, a speaker, researcher, and author of a new book, The Corporate Social Mind , which introduces a new cultural and strategic approach to social issue engagement by companies. Topics Discussed in This Episode: Derrick’s background with the Ad Council and Influence SG. The Corporate Social Mind.

Mind 33

Mind Podcast Social Voice 33

Forum One

SEPTEMBER 7, 2021

While the look and feel of a new website is often top of mind and absolutely essential in making a resounding impression, there are also a number of non-design-related strategies that you need to take into account. Implement and optimize a personalization strategy to increase audience engagement. Think beyond the website.

Websites 58

Websites Strategy Change Management Digital 58

EveryAction

JANUARY 25, 2023

Jayme Dingle is the author of The Itty Bitty Book of Nonprofit Fundraising: Tips for Board Members from a Development Director who hates asking people for money and the owner and founder of What’s Good, a marketing, fundraising, training, and strategy firm dedicated to helping nonprofits grow and accomplish their goals.

Support 220

Support Build Linkedin Newsletter 220

Qgiv

OCTOBER 27, 2021

Then we’ll give you the strategies you need to find volunteers who can truly make a difference to your organization’s work. Volunteer Recruitment: 15+ Strategies. Let’s dive into some strategies for doing so! Volunteer Recruitment: 15+ Strategies. Here are 15+ strategies to get you started.

Volunteer 98

Volunteer Strategy Guide Local 98

Media Cause

SEPTEMBER 1, 2022

Our social media team stays on top of the latest trends and changes to the platforms to help nonprofits build strategies to reach supporters on social media. Platforms are investing in brand/influencer collaboration. While this can be intimidating, micro-influencers are often an excellent resource for nonprofits.

Social Media 52

Social Media Trend Media Social 52

Nonprofit Tech for Good

MAY 4, 2022

Choose people that have different understandings and relationships with your (new) organization and whose influence with their peer group is notable. Work with them to get input from a good cross-section of stakeholders to understand goals, strategies, and perceptions so that you can turn them into communications that make sense.

Tools 295

Tools Effective Evaluation Nonprofit 295

sgEngage

JANUARY 26, 2024

A connected throughline of our shared humanity With that in mind, as I reflect on the influences, changes, and overall trends we have seen in employee engagement, philanthropy, and CSR in 2023, and those that are to come in 2024, I cannot help but be struck by the notion that it is not about specific trends or actions.

Philanthropy 74

Philanthropy Measure Influence Trend 74

Nonprofit Tech for Good

MAY 13, 2022

Attribution is what allows you to measure the success of your acquisition strategies (and get great insights for optimisation). Some of the most effective online fundraising strategies happen when you dig into your organisation’s data and understand who your donors are, and how they came across to you. . Tell me all about attribution.

Donor 298

Donor Track Campaign Facebook 298

NonProfit Hub

JUNE 23, 2017

Welcome to the world of social media influencers. A social media influencer is essentially someone with a large following on social media platforms who has the ability to influence their followers. With these, the influencer is able to post on social media and rely on their followers to take action. . So let’s recap.

Social Media 40

Social Media Influence Media Help 40

EveryAction

JANUARY 11, 2023

He likely didn’t have grassroots campaigns in mind when he uttered those words, but Twain’s advice is spot-on for grassroots advocacy practitioners as they make a plan to engage the new Congress. Grassroots should be an organizational strategy, not simply a legislative campaign tactic. Even the incumbents are in new districts.

Advocacy 198

Advocacy Volunteer Analysis Action 198

Association Analytics

AUGUST 14, 2023

With no real sign of AI slowing down or fading away, it’s worth taking the time now to prepare your association for the impact and influence AI will have on your members and employees. Keep in mind that the more specific the model gets and the more specific the training dataset, the better outcomes you’ll find.

Associations 317

Associations San Diego Las Vegas North Carolina 317

sgEngage

NOVEMBER 30, 2022

Telling your nonprofit’s story in an emotionally compelling way will win the hearts and minds of your prospective donors and humanize you as a changemaker. Here are four nonprofit storytelling strategies that will help you attract new supporters and keep them for years to come: Maintain the right tone of voice.

Storytelling 85

Storytelling Support Influence Voice 85

Eric Jacobsen Blog

MARCH 11, 2022

Bill Berman and George Bradt , authors of the book, Influence and Impact , explain the importance of helping your employees to understand what their jobs entails, and what the culture expects, so they can do the work you need from them the most. Help them know the business. Help them know you. Build trust. Do not micromanage.

Culture 86

Culture Evaluation Influence Authoring 86

Association TV

NOVEMBER 30, 2021

The Federal Trade Commission outlined its initial requirements in 2009, and a rising population of influencers led to its publication of “ Disclosures 101 for Social Media Influencers ” in 2019. The big social media platforms also have their own policies to keep creators honest. Balance is key.

Sponsor 276

Sponsor Content Associations Audience 276

DNL OmniMedia

JANUARY 17, 2024

In this guide, we’ll review five game-changing strategies you can use to activate your marketing potential and bring in more supporters, let’s begin! Understand your audience When planning your marketing strategy, it’s helpful to start with the end in mind—who are you trying to reach? Partnering with an influencer.

Game 52

Game Marketing Change Tips 52

sgEngage

SEPTEMBER 11, 2023

ChatGPT is making waves in the marketing world for many reasons, not the least of which is helping streamline your workflows and marketing strategy. Partner with local influencers and celebrities. Collaborating with influencers is growing in popularity due to each creator’s broad reach. Use ChatGPT to help plan your campaigns.

Charity 77

Charity Create Sponsor Sample 77

Eric Jacobsen Blog

JUNE 11, 2022

Bill Berman and George Bradt , authors of the book, Influence and Impact , explain the importance of helping your employees to understand what their jobs entails, and what the culture expects, so they can do the work you need from them the most. Help them know the business. Help them know you. Build trust. Do not micromanage.

Influence 52

Influence Culture Evaluation Authoring 52

Qgiv

APRIL 22, 2024

Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. Nonprofit marketing refers to all of the different strategies your organization uses across the various channels of communication to spread awareness about your cause and gain new supporters for your mission.

Marketing 52

Marketing Guide Nonprofit Channel 52

Candid

JANUARY 11, 2023

In fact, recent Gallup research points to one factor that influences employee engagement and team performance at your nonprofit the most: your managers. If expanding your managerial and leadership skillset and taking care of your team are top of mind, consider reading these books to help you make good on this New Year’s resolution in 2023.

eBook 111

eBook Culture Nonprofit Skills 111

Nonprofits Source

SEPTEMBER 27, 2023

Leverage Multiple Marketing Channels If you want to attract the attention of as many supporters as possible, develop a multichannel marketing strategy. Collaborate with social media influencers To further amplify your message, NXUnite recommends partnering with social media influencers who have demonstrated a passion for your cause.

Marketing 52

Marketing Tips Influence Nonprofit 52

The Modern Nonprofit

MARCH 2, 2021

With that in mind, it’s time to start thinking about your millennial engagement strategy. They are strongly influenced by friends. They want to engage on their own terms and are more likely to respond to social media influencers and short videos of real people. They’ve entered the workforce.

Causes 124

Causes Support Volunteer Generation 124

Eric Jacobsen Blog

SEPTEMBER 29, 2022

Bill Berman and George Bradt , authors of the book, Influence and Impact , explain the importance of helping your employees to understand what their jobs entails, and what the culture expects, so they can do the work you need from them the most. Help them know the business. Help them know you. Build trust. Do not micromanage.

Culture 74

Culture Evaluation Influence Authoring 74

Nonprofit Tech for Good

AUGUST 9, 2021

It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. Their use of the social network is mostly inconsistent and without strategy – the 10 best practices below are meant to change that. 1) Set up and prioritize LinkedIn Pages in your social media strategy. Keep that in mind!

Linkedin 363

Linkedin Practice Social Media Sponsor 363