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Allegiance Group
APRIL 15, 2024
Follow accessibility guidelines such as ensuring sufficient contrast between text and background colors, adding alternative text to images, putting captions on videos, and making it possible to navigate the site with keyboard controls. Audit your content to evaluate how well your website meets user search intent.
Allegiance Group
MAY 18, 2023
Here are some digital marketing best practices for finding new donors by driving prospects to your nonprofit organization’s website using search engine optimization, online advertising, and email campaigns. Consider a content audit to evaluate how well your website meets search intent. Use paid media to target your ideal donor.
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Byte Technology
JULY 21, 2016
In layman’s terms it’s an XML (Extensible Markup Language) file designed to store and transport data that lists the URLs (Universal Resource Locators) for a particular site and allows webmasters to include additional information about each URL, such as when it was last updated, how often in changes and its relationship to other URLs within the site.
M+R
JUNE 22, 2023
I won’t even tell you about the hours I have spent watching YouTube videos and coveting a 3-D printer like Gollum with a ring. Ads make the most sense, but you’ll still want to further refine that file. I can neither spell nor pronounce sphygmomanometer , but every time I’m sitting in a doctor’s office I have an urge to take one home.
Allegiance Group
FEBRUARY 27, 2024
An event is any kind of action a user performs on your website, such as clicking a button, downloading a file, or submitting a form. This includes things like file downloads, form interactions, video views, and site searches. This means you can better track actions that result in a lead acquisition or a donation.
Nonprofits Source
NOVEMBER 3, 2017
The time has finally come to demystify Search Engine Optimization ( SEO) for nonprofits. In the last step of this digital marketing plan, we’re going to share SEO strategies and tactics we use to increase search rankings on Google. So how do you get those first page results? With search engine optimization.
Bloomerang
DECEMBER 19, 2023
That means you likely won’t see the results—increased fundraising revenue, increased donor retention rate, increased average gift size—that you would likely see when using a paid solution. View Bloomerang’s customer results page for more success stories from organizations that have made the switch to Bloomerang. for ACH transactions.
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