Whole Whale

OCTOBER 26, 2023

Short videos are exploding on platforms like TikTok, YouTube Shorts, and Instagram Reels. As a nonprofit, you likely want to tap into this trend to raise awareness and engage new audiences. But creating a high volume of quality short videos can be time-consuming. Here is a look at a customized video layout we created.

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Nonprofit Tech for Good

JANUARY 24, 2021

By Laura Bucher , Storyteller at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. That said, the number of businesses fighting for their attention in their inboxes and on their news feeds may have left them feeling a bit fatigued. Not to worry.

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Nonprofit Tech for Good

JULY 2, 2020

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. Here are four strategies your nonprofit should keep in mind when using Instagram for fundraising: 1. When creating an account for your nonprofit, you should choose a business profile over a personal one. Start With the Right Profile Type.

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Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits.

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Nonprofit Tech for Good

FEBRUARY 1, 2022

The Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

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Nonprofit Tech for Good

NOVEMBER 22, 2021

By Talia Walsh , Senior Director of Marketing and Communications at Heal the Bay – an environmental nonprofit that protects the coastal waters and watersheds of Greater Los Angeles, California. Yet, it is in the best interest of nonprofits with online shops to get involved in the holiday shopping season.

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TechImpact

FEBRUARY 19, 2015

With the introduction of Facebook’s Autoplay feature, videos are becoming more eye-catching than regular text-based posts. Facebook videos also seem to be getting more organic reach in news feed than article shares […].

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sgEngage

FEBRUARY 14, 2024

In today’s digital-centric world, your organisation has plenty of choices when it comes to marketing your organization —from generating content on social media accounts like Instagram and Facebook to your nonprofit website. What better way to show off your nonprofit’s impactful work than with your engaging social media content?

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Qgiv

JUNE 6, 2023

Social media has changed the marketing world, and Facebook Ads for nonprofits are an easy tool to increase your organization’s presence online. Here are the answers to some common questions about Facebook Ads for nonprofits. What are the benefits of using Facebook Ads for nonprofits? How do nonprofits use Facebook Ads?

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Nonprofit Tech for Good

AUGUST 9, 2021

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits. LinkedIn Pages.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 9, 2023

The Chronicle of Philanthropy recently published an opinion piece, “ AI Can Help Nonprofits Reach More Donors But Fundraisers Can’t Ignore Potential Pitfalls ,” a topic that Allison Fine and I have been researching and writing about since 2017. General AI is still a laboratory experiment. And never should).

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Bloomerang

JANUARY 21, 2022

Staying up-to-date on the latest trends can help you expand your nonprofit marketing and achieve your goals in new ways. Here are some exciting trends and opportunities worth exploring in 2022 to expand your nonprofit marketing reach. Video Has to Be a Part of Your Marketing Mix. Partner with Businesses to Achieve Shared Goals.

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Nonprofit Tech for Good

JUNE 10, 2020

In a world with a multitude of social media platforms already out there on the web, why would the world use one more dedicated to support nonprofits? So, when looking to help nonprofits with some of their top challenges: Reaching out to a broader audience. And regularly check one more feed? Engaging with younger generations.

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Get Fully Funded

NOVEMBER 14, 2022

Everyone loves a good story, and your skills in storytelling for nonprofits can make the difference between getting big bucks and donation requests that fall flat. EVERY nonprofit has stories to tell! Note – Photos or a video of your characters are HIGHLY recommended. The good news is that great stories are all around you.

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Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Social media for nonprofits is one of the best ways for organizations to reach out, engage with the community, and promote the work they do. What is a good social media strategy for nonprofits?

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 14, 2018

Note from Beth: Is Facebook Live or posting videos part of your nonprofit’s strategy for 2018? Using a tool like Animato can make it easy for your nonprofit to create DYI videos, but to be successful you need to develop a strategy and use compelling storytelling. Videos have to be formatted to stand out on mobile.

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Byte Technology

FEBRUARY 2, 2016

And, according to Bridget Colling, director of content strategy for nonprofit strategist See3, today it’s all about “reaching people where they are, instead of expecting them to come to you.” By having captions, the aim of the video can still be understood by the viewer whether they enable the captions feature or not.

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Nonprofit Tech for Good

OCTOBER 10, 2019

The public counts on nonprofit organizations to champion important issues and bring about positive change. But a nonprofit organization’s yearly financial budget isn’t always enough for its goals. 1) Choose the right fundraiser images and videos. Help Me Feed Hungry Kids! Collettey’s Cookies. Keep Help Alive!

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TechImpact

JANUARY 28, 2014

Social media is a comparatively very young frontier in the nonprofit sector which features surprises around every twist and turn. Because of this, it is important to keep up with the latest trends to make sure your nonprofit does not fall tragically behind. We keep track of this dynamic landscape so you can focus on your nonprofit.

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Nonprofit Tech for Good

JULY 13, 2020

The marketing team of the international nonprofit, Water.org , was quick to evaluate their social content plans as the COVID-19 pandemic spread on and offline in early 2020. We chose to abandon anything that did not give users a clear reason for why Water.org’s content was in their feed that day. Watch Video. Twitter.com/water.

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Connection Cafe

JANUARY 29, 2018

In a Facebook post dated January 11th, Mark Zuckerberg shared a completely new direction for the News Feed to make sure the “time we all spend on Facebook is time well spent.”. So his new goal for the News Feed is to create more meaningful conversations between “friends, family and groups”. How will the News Feed rank public content?

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Nonprofit Tech for Good

FEBRUARY 17, 2013

The new design offers much less customization, but enables more efficient browsing of your videos and the channels that you are subscribed to, and is more tailored for smartphone and tablet video watching. To prepare in advance for the new YouTube Channels, nonprofits will need to design a new banner. Ignore the trolls.

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Double the Donation

MARCH 9, 2023

Picture this: you’re scrolling through your social media feed. You see a video of your niece taking her first steps, posts about a good friend recovering from a hard-fought battle against cancer, and pictures from a family friend’s wedding.

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TechImpact

JANUARY 16, 2014

The one demographic that is increasingly difficult for nonprofits to reach is the nation’s youth. As social media becomes more important to every nonprofit’s marketing plan, targeting youth through the traditional social media feeds is becoming obsolete. Short videos. Let us know in the comment section below.

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TechImpact

AUGUST 26, 2014

Marketers from the nonprofit sector and the for-profit sector alike are attempting to harness the power of social media to connect with these audiences. According to research conducted by Pew Internet these 5 social media statistics will help your nonprofit understand exactly how to optimize its content to see better engagement.

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TechImpact

MARCH 20, 2014

To many nonprofits (especially smaller nonprofits) social media was once viewed as a burden. However, once social media established itself as a full fledged phenomenon nonprofits quickly jumped on the bandwagon. The road block many smaller nonprofits often run into is that last one. Image courtesy of CopyEditing.com.

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Nonprofit Tech for Good

AUGUST 29, 2019

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. She regularly provides useful tips and resources to the nonprofit sector through her blog, #501SocialBlog. In terms of posting cadence – how much should you post?

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Neon CRM

NOVEMBER 30, 2023

It’s incredibly important for nonprofits to tell stories about their organization and the people they serve. Storytelling for nonprofits is an avenue to connect with donors and help them relate to your work. What is Nonprofit Storytelling? Stories are powerful.

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Media Cause

SEPTEMBER 1, 2022

Social media is a leading source for both finding information on and donating to nonprofits—being active on social media is no longer optional for nonprofits but essential. . Our social media team stays on top of the latest trends and changes to the platforms to help nonprofits build strategies to reach supporters on social media.

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Nonprofit Tech for Good

JULY 27, 2018

According to the soon-to-be-released 2018 Global Trends in Giving Report , 18% of donors worldwide have donated to a nonprofit through Facebook Fundraising Tools. Whatever your personal feelings are about Facebook (love, hate, ambivalent), it’s clear that as a revenue stream for nonprofits, Facebook has sticking power.

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Classy

JUNE 8, 2021

Not only are LinkedIn members highly engaged and often interested in philanthropy, with 53% already donating to nonprofits and 60% saying they’re interested in volunteering, but they can also hold the keys to corporate partnerships , grants, and more. Here are five ways you can take your nonprofit’s LinkedIn strategy to the next level.

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Get Fully Funded

FEBRUARY 22, 2022

As your nonprofit starts to blossom, don’t be surprised if you are conflicted over how much to spend on nonprofit administration, especially fundraising. But you have to spend some money on running your nonprofit. Overspending on fundraising is NOT the problem I see most often in small nonprofits, though. And fundraising.

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Get Fully Funded

OCTOBER 31, 2022

The holidays are coming soon and that means you need to be ready to make the most of it, starting with getting your nonprofit website spiffed up, donor friendly, and ready to receive donations. Here’s a list of 6 things you can do to get your nonprofit website ready for the holidays. Use compelling photos and video.

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Nonprofit Tech for Good

MAY 4, 2014

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. On the day of the event, new media managers should come equipped with both a laptop and a tablet or smartphone that has photo and video editing capabilities and be provided a space where they can work uninterrupted.

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Achieve

MAY 18, 2021

For nonprofits, social media is one of the most effective methods of raising funds and awareness. The part that many nonprofits and small businesses get hung up on is content creation! *We Next, you’ll want to upload all of your organization’s logos as well as photos and videos you know you will use often. charitywater.

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TechImpact

JANUARY 23, 2014

Your nonporift’s supporters are potentially the most integral part of your entire nonprofit. Because their importance can not be understated, it is crucial that you take the time to thank them publicly through your social media feeds when appropriate. Vine and Instagram videos. Host a Twitter chat. Thank you Tweet.

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Qgiv

JULY 27, 2021

Julia Campbell has been helping nonprofits make the most of their social media presences for years. She knows what strategies work on social media, what strategies fail, and how nonprofits can use social channels to make a big impact on their community. 80% of your posts should add value to your followers’ social media feeds.

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Social Media Media Tips Social 138