The Ultimate Nonprofit Video Marketing Strategy + 5 of the Best Nonprofit Videos We’ve Seen

Wild Apricot

Learn how to create the ultimate nonprofit video marketing strategy with our guide, as well as getting inspired with the five best nonprofit videos we've seen.

Video 98

3 Ways Nonprofits Should Utilize Video

TechImpact

Between running a nonprofit’s website, blog, and social media, not to mention working in the day to day, jumping into video seems terrifying for a lot of nonprofits. The number one problem a lot of nonprofits face is their inability to get noticed.

Video 234

Vine Video App

NCE Social Media

It is a tool that allows you to record 6 second video clips on your smartphone. Facebook blocked it right after it came out (the two won’t play nice with each other so Facebook took it’s ball and went home), therefore you have to manually post a link to your Vine video to Facebook.

Video 156

[Guide] Creating Video for Nonprofits

The Science Behind Engaging your Supporters

When you're building a movement, video is an indispensable storytelling tool. By appealing to a wide range of our senses, videos capture our attention and activate our emotions, unlike any other medium. Video has a special place in the digital world.

Guide 55

The Greatest Online Video Ever Made by a Nonprofit

NonProfit Hub

As a HubSpot Certified inbound marketer, he is a contributor to Nonprofit Hub, National Council of Nonprofits, Ragan, Social Media Today, Search Engine Journal, The Build Network, HubSpot, Content Marketing Institute and Business2Community. What do you think of this video?

Video 108

6 Powerful Types of Video Content Every Nonprofit Needs

Nonprofits Source

Types Of Video Content. To put it another way, using actual writing to share your nonprofit’s story and its mission with your audience is falling out of style. In truth, the popularity of video marketing is nothing new. Building A Better Online Video Content Strategy.

Video Marketing on Social Media: Best Practices & Inspiration for Nonprofits

Nonprofit Tech for Good

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. Facebook has, for a couple years now, committed to making their platforms “video first.” Videos with Mobile In Mind.

Best Practices for Nonprofit Video

SocialFish

It really gets into the ROI of video, and specifically takes a look at specific business goals for video – namely marketing and raising awareness, fundraising, membership development and relations, and advocacy. We are in the same place now with video.

HOW TO: Curate Nonprofit Videos on YouTube

Nonprofit Tech for Good

Nonprofits that do not create a lot of their own video content can still have an engaging YouTube Channel by curating videos relevant to your nonprofit’s mission and programs. Step 1: Create a playlist of at least four videos. Social Media YouTube Video

Video Is A Must For Your Organization’s Content Strategy

Connection Cafe

Why we love video. Unless you’ve been living under a rock with no Internet, you realize that the amount of video content on social media has skyrocketed over the past few years. Here are just a few stats about video content : 1/3 of all online activity is spent watching videos. 80% of people remember a video ad they viewed in the past 30 days. More video content is uploaded in 30 days than the major TV networks have created in the past 30 years.

Why Your Nonprofit Needs an Animated Video

See What's Out There

We have a lot of evidence that video is the most important content today for your organization — as you can see here, here and here. As you plan your video strategy, one type of video you need to keep in mind is animation and motion graphics.

Video 79

Google Plus Video

NCE Social Media

Here’s a video from Movie Mondays , a free weekly video on fundraising, that addresses this issue. Specifically, Marc Pittman , noted author and speaker on nonprofits and technology, shares how Google Plus can benefit your organization. Marc wrote the book, Google Plus for Nonprofits. Please watch the short video and tell us what you think – link to the video: Google Plus for Nonprofits. Video google Google Plus

Google 115

5th Annual DoGooder Video Awards: Submit your video today!

Amy Sample Ward

The DoGooder Nonprofit Video Awards , from See3, in partnership with YouTube, are back again for the 5th year! The Awards are open for submissions from members of the YouTube Nonprofit Program until March 2nd. Learn more about the contest guidelines and how to submit your video!

Video 162

4 Ways Your Nonprofit Can Better Utilize Facebook Video

TechImpact

With the introduction of Facebook’s Autoplay feature, videos are becoming more eye-catching than regular text-based posts. Facebook videos also seem to be getting more organic reach in news feed than article shares […]. The post 4 Ways Your Nonprofit Can Better Utilize Facebook Video appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.

Video 168

How Did This Nonprofit Facebook Video Go Viral?

John Haydon

It seems that more and more Facebook users and organizations are publishing videos on Facebook. For users, videos are easy to publish from mobile. For organizations, a nonprofit Facebook video can get more engagement than YouTube videos or even Facebook photos (according to one study).

Video 100

How To Create Explainer Videos That Donors Will Love

Nonprofits Source

Think for a second, how many videos have you watched this week? If your browsing habits are anything like the majority of people’s, chances are you see at least a couple of videos every day. What Is An Explainer Video? People expect high quality from videos.

Video 53

Live Streaming Video for Nonprofits

Idealware

Enjoy this post and feel free to share in the comments your experiences with live video. If you’ve looked into live streaming video, you’ve probably already noticed its popularity among gamers. Nonprofits can also take advantage of the benefits of live streaming.

Announcing the 2015 DoGooder Video Awards!

See What's Out There

It’s that time of year again- the DoGooder Video Awards are back! If you made a video in 2014 that had an impact in your community or around the world, we want to see it. Compelling video can advance social change and create real impact. If your organization produces creative, inspiring videos, we think you […]. The post Announcing the 2015 DoGooder Video Awards!

Award 83

The Future of Nonprofit Engagement Strategies

Connection Cafe

While corporate marketers have had the edge in the past, this is an opportunity for you, one where the trends actually favor the meaningful and motivational stories on which nonprofits run. Video Video Video. There are loads of stats about how impactful video is.

Clicky Clicky: How to Add Calls to Action to Your Nonprofit’s YouTube Videos

NetWits

Videos are an amazing way to share your nonprofit’s story with supporters. Thankfully, the YouTube Nonprofit Program has made it easy to add interactive calls to action to your videos. Check out the StillerStrong video below.

Budget Friendly Videos for Nonprofits

AFP Blog

Budget Friendly Videos for Nonprofits : "Video has long been a highly effective medium for getting out a message, but only in recent years — with the advent of inexpensive cameras, consumer-friendly editing software and broadband Internet — has it become truly accessible to everyone, including your nonprofit organization. The apparent ease of production, however, does not mean video-making should be taken lightly.

Video 122

Video And Nonprofits: How We Gauge Success

TechImpact

With today’s focus on online fundraising, social media, and quality web content, many nonprofits are developing strategies to better incorporate the use of video into their online efforts. Blog Fundraising Social Tech nonprofits online efforts online fundraising social media

Video 147

Video Chatting Connects Operations | The NonProfit Times

AFP Blog

Video Chatting Connects Operations | The NonProfit Times : Laura Quinn, executive director and founder of Portland, Maine-based Idealware, said that Skype is ideal for organizations that have a lot of remote partners. “It’s It’s a free way to do video conferencing,” said Quinn.

Time 126

Nonprofits Taking Advantage Of Instagram Video

TechImpact

Ever since social media giant Instagram jumped into the video business in late June, lots of nonprofits have started using the service as a way to connect with supporters online.

Video 151

DoGooder Awards Recognize Awesome Nonprofit Videos

Beth's Blog: How Nonprofits Can Use Social Media

See3 Communications and YouTube, along with the Nonprofit Technology Network, announced today the launch of the 2013 DoGooder Video Awards. The DoGooder Awards recognize the creative and effective use of video in promoting social good.

Award 117

DoGooder Nonprofit Video Awards - Call for Submissions

Wild Apricot

The DoGooder Video Awards - presented by See3 Communications, YouTube, the Nonprofit Technology Network and sponsored by Cisco - are calling for submissions until March 22, 2013. nonprofit Video

Cisco 93

5 Nonprofits Making The Most of Short Videos on Social Media

See What's Out There

Using short videos on social media sites is not always the best way to reach your audiences. But if your nonprofit can create authentic, short videos, here are 5 nonprofit examples that make the most of video.

Video 93

11 Nonprofit Professionals Share Social Media and Technology Advice for Nonprofits via Instagram Video

Nonprofit Tech for Good

Thanks to a partnership with the Public Interest Registry , Heather Mansfield of Nonprofit Tech for Good was able to report live from the Nonprofit Technology Conference ( #14NTC ) last week in Washington, DC. ” You can view all videos at instagram.com/nonprofitorgs.

Advice 114

Video Fridays #23 Calling All Videos!

NCE Social Media

YouTube Direct is a a free tool of YouTube that allows you to ask your constituencies to upload videos on your own website. Similar to what many news websites offer, you can ask your webpage viewers to upload their videos. You are able to review the videos before they get posted to your site, so you can catch any spam or any videos that might not meet HIPPA or your professional standards. This video from YouTube explains YouTube Direct in a little more detail.

Video 106

Not Another Viral Video

See What's Out There

In a sea full of posts, tweets, likes, and shares, nonprofits are challenged with capturing the attention of donors who are over-stimulated with social media content. And as tempting as it may be to follow the recommendation of the board to just “make videos go viral,” we suggest you think again. The post Not Another Viral Video appeared first on The See3 Blog. video nonprofit video Viral viral video

Video 56

Into Focus: Benchmarks and Best Practices for Nonprofits and Video

Beth's Blog: How Nonprofits Can Use Social Media

How Nonprofits Measure Success of Video. See3, YouTube and Edelman have released a new report and guide for nonprofits about using video. The report describes current nonprofit use, adoption challenges, and best practices. Video

Video Rules!

NetWits

Do you use video as part of your nonprofits web strategy ? These days it’s becoming more and more important to use video as part of your communication, marketing and fundraising efforts. Each area of your work could be positively impacted by putting out great video content. Check the below video out - [link] and read on to see the 4 Rules of Successful Online Video Possibly you have a YouTube Channel? Or maybe you use Viemo?

Video 101

Making Video Work Harder for Your Mission: Awareness

Connection Cafe

The charge is clear – video is taking over the digital world. . By 2019, global consumer Internet video traffic will account for 80% of all consumer Internet traffic (SmallBizTrends) . Facebook generates 8 billion video views on average per day ( Social Media Today ) .

12 Ways Nonprofits Can Use Instagram and Vine Video

AFP Blog

12 Ways Nonprofits Can Use Instagram and Vine Video : When someone says “video marketing” to you, what comes to mind? An expensive, lavish 20 minute epic mini-movie that crams in every single historical fact and statistics about your nonprofit? Do you simply throw up your hands and declare: “My nonprofit is too small – we can’t use video in our marketing strategy

Movie 135

Got Video? Enter the DoGooder Nonprofit Video Contest!

SocialFish

Are you a nonprofit? . Did your organization create impactful videos in 2011? . Do you want your organization to be recognized for making great videos and win incredible prizes? . Do you remember how awesome the videos were last year?

Is Facebook Video Killing YouTube?

See What's Out There

YouTube has also dominated video views for the past decade. In July of 2013, YouTube had about 18 billion video views. But last August, something remarkable happened: Facebook had more video views than YouTube. The post Is Facebook Video Killing YouTube? strategy video autoplay digital facebook facebook video michael hoffman nonprofit nonprofit video online see3 See3 Communications social media video strategy YouTube

Vote for the Winners of the 6th Annual DoGooder Nonprofit Video Awards!

Amy Sample Ward

With so many incredible videos submitted to this year’s contest it was no easy task, but judges in the 6th Annual DoGooder Nonprofit Video Awards have narrowed down the field of entries to 16 finalists. Now, the YouTube community has the opportunity to get involved and cast their vote for the best nonprofit videos of the past year. The 16 finalist videos can be watched on the Contest homepage. challenge 12ntc contest storytelling video vote

Award 143

16 Professionals Share Nonprofit Technology Advice via Instagram Video

Nonprofit Tech for Good

15-second video interviews are the new elevator pitch. That said, this year’s Nonprofit Technology Conference ( view on Storify ) produced sixteen Instagram videos in response to the question: What is your number one piece of nonprofit technology advice?

Advice 114

Is 2013 the Year of Video for Nonprofits?

Beth's Blog: How Nonprofits Can Use Social Media

If you follow social media guru Mari Smith, you have no doubt noticed the headline ” The Year of Video ” and promotion for a free webinar on the ins and outs of video creation, video production, video marketing for small businesses on Jan. Video

Video 139

7 Fabulous Nonprofit Videos on Vine and Instagram

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: Like many colleagues who are nonprofit technology capacity builders, we often get asked the question, “What’s hot? Recently, apps that take short snippets of video – like Vine and Instagram have been soaring in popularity. Watch Video: [link].

Video 142

What Volkswagen Got Wrong With Its Video Public Statement

See What's Out There

Here's what we can learn about video public statements. The post What Volkswagen Got Wrong With Its Video Public Statement appeared first on The See3 Blog. video crisis communications nonprofit communications nonprofit video teleprompter Volkswagen

Eight “Thank You” Videos Created by Nonprofits

Nonprofit Tech for Good

That said, a video can often communicate your appreciation better than the written word and the eight videos below will help inspire your nonprofit to create a “Thank You” video. With peak fundraising season beginning in six months, that gives you plenty of time to create a video that both inspires and communicates your gratitude. Related Link: Webinar: How Nonprofits Can Successfully Use YouTube, Flickr, and Pinterest . Online Video YouTube

Video 87

How to Create Video Content for Nonprofit Donations

NonProfit Hub

In our Hubinar with Jeremy Vest, we learned that video is powerful. We also learned that the problem with video is that it’s difficult. Coming up with content, conveying a message effectively, and editing and promoting a video are all challenges for creating sensational video content, especially for nonprofits. When it comes to video content generation, there are three main types of video content your organization should be focusing on: 1.