Nonprofit Tech for Good

MAY 14, 2023

If not, you can manually add your site by simply entering the URL in the input box and clicking add: If you add your site manually, you’ll also have to add your sitemap(s) manually. For example, nonprofits are not required to maintain a minimum CTR (click through rate) to stay compliant with the Ads for Social Impact Grant.

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Tools Grant Google Search 260

Nonprofit Tech for Good

FEBRUARY 25, 2023

However, there’s no disputing that the power of social media for nonprofits has diminished significantly in recent years and the question is: Why make a concerted effort to send your website visitors to Facebook, Instagram, or Twitter when once they follow you on any of those sites, they are unlikely to see any of your posts and tweets anyway?

Social Media 346

Social Media Media Social Newsletter 346

Nonprofit Tech for Good

NOVEMBER 20, 2021

For example, if you work at an animal shelter, ask local pet stores or boutiques for grooming gift certificates, dog and cat toys or pet sitting services. 2) Select a site to host your auction. Once you’ve selected your donor destination site of choice, create a foolproof communication plan to reach your desired audience.

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Virtual Personal Tips Online 261

Association Analytics

OCTOBER 10, 2022

Let’s use email as an example. Here are examples of success metrics broken down by three common channels: List Preparation. For example, you might request an email list and get 50,000 records or you could get 5 records. Here are visual examples of demographic and behavioral data using our analytics platform, Acumen.

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Analytics Marketing Taxonomy Module 169

The MatrixFiles

DECEMBER 15, 2022

Psst, if you need help getting GA4 installed on your site or want training on the new interface, we can help!) If you already have GA4 installed on your site ( bravo! ) For example, a link that says Click here is not useful to screen readers; “Register now” or “Read our annual report” is more helpful.

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PDF Analytics Search Template 130

Nonprofit Tech for Good

JULY 23, 2020

Example Conversions. Watching an important video on the site. For example, if someone lands on example.org/newsletter-thank-you after they finish signing up for your newsletter, you can have visits to that page count as a conversion. . For example, each conversion can be categorized, and the attribution window can be adjusted.

Google 294

Google Analytics Track Conversation 294

Nimble AMS

APRIL 7, 2022

Read on for six ways to take your ecommerce site to the next level. . Here are six ways you can provide a great ecommerce site that delights your members and gets them even more involved with your association: 1. At the heart of a great member portal and ecommerce site is convenience. Renew their membership .

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Experiment Registration Associations Method 128

Nonprofit Tech for Good

JULY 2, 2020

Instagram is all about visual content, meaning you’ll need a new approach to use the site effectively. For example, Feeding America is a nonprofit with a national network of more than 200 food banks. For example, the 2018 TwitchCon — a livestream gaming conference in San Diego — raised more than $200,00 0 for 10 charities.

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Fundraising San Diego Influence Profile 325

The MatrixFiles

JANUARY 2, 2024

For example, if one of your goals is to make your organization’s join process better, your action plan might have these steps: Look at Google Analytics to see what kind of traffic the join page gets and where people abandon. Do some searches on your site. Is old content dominating the results? And so and so forth.

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Websites Analytics Podcast Map 130

Nonprofit Tech for Good

OCTOBER 25, 2022

For example, the Nature Conservancy uses a maroon top bar to send visitors prompted by TV ads to their monthly giving donation page. Participants will learn how to create and maintain a content strategy, current best practices for the top-performing social media sites, and how to be an early adopter of emerging social media trends.

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Websites Action Test Newsletter 347

Nonprofits Source

SEPTEMBER 8, 2023

However, when site visitors navigate to your website, is it easy for them to find exactly what they’re looking for? For example, you might create a dropdown list under the primary navigation link “About Us” that shows pages dedicated to your mission statement, values, and current projects. However, don’t go overboard with the design!

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Widget Guidelines Websites Nonprofit 105

EveryAction

JULY 3, 2023

After helping hundreds of organizations prep their own sites for year-end fundraising, we have a few key recommendations: Use integrated tools whenever possible. Ensure your site is easy to maintain. Host the donation page directly on your website rather than requiring donors to leave your site to use a third-party donation tool.

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Virtual Site Support Fundraising 190

Nonprofit Tech for Good

MAY 13, 2022

Let me give you an example. You can use the data to identify the channel donors came through, for example, or get a sense of which campaigns and messages are performing best. Example: utm_source=facebook. For example, I might have a medium of “cpc” for all my paid ads on Facebook and LinkedIn, standing for cost-per-click.

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Donor Track Campaign Facebook 297

Nonprofit Tech for Good

MAY 2, 2021

For example: Hey there! For example: Hey Lend-a-Paw Volunteer! For example: The Coral Acres Virtual Gala is a day away! For example: UPDATE: We’re having some tech issues but will be back online ASAP. For example: 1. For example: We just hit $5k in 30min! We’d love to see you there! 2) Seek out volunteers.

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Virtual Pledge Fundraising Greece 300

Wild Apricot

OCTOBER 19, 2017

Here are 25 great membership website examples from all sorts of different organizations. Plus learn how to easily create your own site in 3 easy steps. See how they've set up membership benefits, events, and more.

Examples 127

Examples Websites Create Site 127

Nonprofit Tech for Good

JUNE 14, 2019

Once inside your site, a hacker can delete pages, plugins, and themes without anyone knowing. Most nonprofits can’t afford to pay a $10,000 ransom every month because a hacker planted a virus on their site. How many months would you lose trying to rebuild your site? 1) Regularly update your plugins.

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WordPress Plugin Files Websites 247

Nonprofit Tech for Good

AUGUST 9, 2021

For example, Plan International’s website : 2) Post 2-3 times weekly to your LinkedIn Page and respond to your followers. For example: 1. For example, the International Fund for Animal Welfare shared the good news that zero rhinos were poached in 2020. Breaking news that communicates the story of your mission and programs.

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Linkedin Practice Social Media Sponsor 363

Nonprofit Tech for Good

FEBRUARY 11, 2022

In the early, nascent days of the Internet, webmasters treated their users as if they were monoliths – everybody got the exact same pop-up, which ran on every page of the site – annoying users and suppressing conversion rates. Here are some examples that Google specifically advises against using in their Webmaster Guidelines: 2.

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Websites Work Test Nonprofit 320

Nonprofit Tech for Good

APRIL 3, 2022

Pay for the admission or ticket fee for people who you think should attend your nonprofit’s events with the hope they’ll donate on-site or in the future. Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. This could be done annually or just one time.

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Fundraising Mail Law Donation 352

Nonprofits Source

FEBRUARY 22, 2024

With our guide, you’ll be well prepared to create a content strategy for your site, whether you’re migrating from a different CMS or starting from scratch. To help you figure out your goal and audience, answer the following questions: Why do you want to start a WordPress site? What actions do you want visitors to take on your site?

WordPress 52

WordPress Content Strategy Create 52

The MatrixFiles

AUGUST 24, 2023

How findable is a specific webinar from our site search, especially when a person doesn’t have the exact title? For example, to improve the journey from search to your store you can: Talk to your web team to make sure that every product in your store is actually indexable by Google.

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Germany France Europe Google 130

Candid

FEBRUARY 27, 2024

For example, if you ask clients to rate how satisfied they are with your services on a scale of 0 to 10, see if the average rating is going up or down over time. You can also compare feedback results between distinct programs or across site locations. Additionally, it’s important to identify patterns in your client feedback data.

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Rate Survey Nonprofit Sample 128

Nonprofit Tech for Good

JULY 6, 2023

For example, the first thread by Center on Budget & Policy Priorities : 4) Know that your Instagram username becomes your Threads username. For example, threads.net + your username. It is much less likely they will follow you in return if your profile pic and bio are empty and there are no threads displayed.

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Phase Adopt Tips Social Media 278

The Fundraising Authority

MAY 8, 2021

This powerful combination of targeting and effectiveness makes Google Ads extremely valuable for organizations looking to drum up more donors, increase site traffic, and expand their reach. For example, it helps nonprofits understand how ads work. It doesn’t take a lot to have a good site. Visit your site.

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Grant Google Search Application 152

sgEngage

FEBRUARY 14, 2024

Creating a bridge between your social media and nonprofit website can help set up two-way traffic between these two key channels, allowing you to increase your social media follower count and organic traffic on your site. Let’s jump into how you can realize these benefits and successfully connect your social media with your site.

Social Media 75

Social Media Integration Websites Media 75

The Fundraising Authority

DECEMBER 11, 2020

One of the primary purposes of your website should be to find new prospects to communicate with by collecting e-mail addresses from those who visit the site and support your mission. If you are active on social media sites like Twitter, Facebook, and Google+ ( your non-profit is active in social media , right?)

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Online Fundraising Mail Newsletter 243

Nonprofit Tech for Good

APRIL 10, 2022

” For example, @WomenforWomen : It’s also recommended that your nonprofit sign up for Twitter Blue for $2.99 (USD) a month. For example, if you send a tweet on Monday morning at 8 am, retweet that same tweet the next day at 1pm. The service provides early access to new Twitter tools and a variety of unique features.

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Twitter Practice Social Media Nonprofit 356

Bloomerang

OCTOBER 27, 2021

Before the COVID-19 pandemic , which placed restrictions on meeting in person, nonprofit headquarter site visits mainly entailed giving a visitor a tour of your nonprofit’s facilities. . Now, however, most site visits are taking place virtually via tools like Zoom. Two things to remember about virtual nonprofit site visits.

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Virtual Hosting Site Script 127

Get Fully Funded

JANUARY 19, 2024

In fact, 94% of first impressions of a website are design-related, meaning that the visual elements of your website can have a huge impact on whether site visitors stick around or navigate away from your website and organization altogether. For example, many breast cancer organizations use pink in their branding.

Design 59

Design Websites Tips Nonprofit 59

Neon CRM

NOVEMBER 30, 2023

The truth is that most inexpensive, lower-end website options are designed to support e-commerce sites, even if they’re listed as having “nonprofit options.” Trying to tailor these sites to support your organization can require custom coding, reconfiguration, and quite a few support tickets. Others do, too!

Websites 52

Websites Practice Nonprofit Search 52

Get Fully Funded

MARCH 14, 2022

In fact, some people check out your site first before they decide whether or not to donate, just to see if you’re legit. Start With the Basics: Platform, Domain Name, and Site Map The first thing you need to do in building your non-profit website is choose a platform. With a WordPress site, you can get exactly what you want.

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Profit Websites Build Work 124

Nonprofit Tech for Good

APRIL 15, 2020

Sending donors a third-party payment site, such as PayPal, is problematic if that is the only way that donors can give. For example, the Natural Resources Defense Council has $35, $50, $75, $100 and $200 donation amounts listed with $50 set as the default donation amount.

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Practice Donation Paypal Badge 363

Nonprofit Tech for Good

DECEMBER 13, 2018

Look for these six signs that your nonprofit needs a new website, and find tools and tips to better assess how your current site is doing. You can use it to see how much traffic you’re getting, where those people are coming from, and how they are using your site. 1) Website traffic isn’t great—the quantity or quality.

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Websites Nonprofit Guidelines Phone 255

The MatrixFiles

MAY 21, 2021

Here’s an example: a few years ago, I blogged about canonical URLs. First, consider pages of your site that answer questions about your mission or purpose. For example, you might have a page that describes “Our Mission” or “About Us” and consider the natural language query users would ask to find that page.

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Language Google Search Content 246

Allegiance Group

FEBRUARY 27, 2024

This includes things like file downloads, form interactions, video views, and site searches. Examples might include a steep drop in sessions that’s out of the norm or Google no longer indexing your site. Say you want to learn more about why a specific donation form on your site is performing poorly.

Analytics 52

Analytics Google Fundraising Track 52

Pamela Grow

MARCH 6, 2024

We’ve featured their work too many times to count (here and here and here, for example), and John has generously guest-presented a number of times on MotivateMonday. SOFII is where you’ll find the brilliant Huntsinger tutorials , the inspirational Merchants Quay case study , and scads of examples. Do yourself a favor and subscribe.

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Resource Newsletter Case Study Nonprofit 98

Nimble AMS

MARCH 29, 2022

For example, with Nimble AMS , you can use a point-and-click AI tool to create predictions about things like: Members’ likelihood to renew . These products can then be presented to your ecommerce site visitors as “You might also like…” suggestions. But it can be a highly effective tool for increasing revenue.

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Associations Badge Generation Product 129