Whole Whale
APRIL 10, 2023
Podcasting is an incredible medium that was catapulted into mainstream audiences with the success of Spotify buying top podcasts and growth of podcast companies like Gimlet Media. While it is easy to create a podcast, the difficulty comes with the ongoing work needed to maintain a podcast month after month.
Allegiance Group
MAY 18, 2023
Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Use paid media to target your ideal donor.
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Greater Giving
JULY 20, 2022
Nonprofits are struggling to connect donors with the cause—but these four donor engagement best practices can open up new communication channels. At the start of the pandemic, donors came through for the organizations they care about in record numbers. Donor Engagement Through New Communication Channels.
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 9, 2023
The Chronicle of Philanthropy recently published an opinion piece, “ AI Can Help Nonprofits Reach More Donors But Fundraisers Can’t Ignore Potential Pitfalls ,” a topic that Allison Fine and I have been researching and writing about since 2017. And while the outputs may appear to be smarter than humans, they won’t replace humans.
Top Nonprofits
DECEMBER 6, 2021
And forming those relationships requires thought-out strategies and a will to succeed with engaging your donors, especially when you can’t interact face-to-face. No matter who your nonprofit serves, there are plenty of ways to connect with remote donors and help them see the value of investing in your mission. Ramp up communications.
Nonprofit Tech for Good
DECEMBER 14, 2022
Nonprofits need every tool possible to entice donors to join and then stick around for years. Some organizations use donor perks or benefits to do this. One way to create a major donor program or donor perks system is to replicate one from another organization. Many sponsors and donors want recognition for their support.
Saleforce Nonprofit
APRIL 21, 2021
Prior to the pandemic, podcasts kept many of us sane during our daily commutes. As social distancing left those of us non-banana bread bakers searching for entertainment, podcasts came to the rescue even more — with a 42% increase in listens globally. . The reason? Audio-based entertainment is flexible.
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