sgEngage

SEPTEMBER 20, 2022

For modern nonprofits, comm unicating with d onors , spreading awareness, and connecting with your beneficiaries requires a sophisticated online strategy. While there are many quick fixes nonprofits can make to update their digital strategy incrementally, making real changes often requires taking a long-term approach.

Digital 70

Digital Strategy Websites Test 70

Qgiv

FEBRUARY 6, 2024

As technology advances, the fundraising landscape becomes more and more focused on digital solutions to reach wider audiences. However, these convenient fundraising options come with a risk many in the nonprofit world aren’t very familiar with—cybersecurity. What is cybersecurity for nonprofits?

Nonprofit 111

Nonprofit Software Practice Offline 111

Media Cause

JULY 14, 2023

Digital marketing is a powerful tool for businesses of all sizes to reach their target audience and achieve their goals. However, to maximize the potential of campaigns, it is crucial to manage them effectively through digital marketing project management. Follow accessibility guidelines! Meet them where they are.

Project 52

Project Digital Marketing Impact 52

Nonprofits Source

SEPTEMBER 8, 2023

Your nonprofit website houses plenty of important information and resources, from the story of your organization’s founding to your donation page. After all, your website’s success as a digital marketing tool depends on how user-friendly it is to your visitors, whether they’re exploring your website on desktop or mobile. Let’s begin.

Widget 105

Widget Guidelines Websites Nonprofit 105

Achieve

MARCH 4, 2022

And nonprofits are no exception. Digital privacy has become a major new fixture in public discourse across all sectors. Much discussion of digital privacy revolves around the buying and selling of data, which isn’t largely relevant to day-to-day nonprofit operations. It’s called the information age for a reason!

Law 59

Law Digital California Spam 59

EveryAction

SEPTEMBER 14, 2022

Corporate philanthropy encompasses mutually beneficial relationships between nonprofit organizations and for-profit businesses. More and more organizations are beginning to emphasize corporate fundraising efforts in their overall nonprofit strategies. Sounds like a win-win situation, right? The Solution. but not be limited to?—hosting

Philanthropy 130

Philanthropy Guidelines Grant Instruction 130

Volunteer Hub

OCTOBER 16, 2020

Your nonprofit’s digital presence is more important now than ever in order to reach donors and raise funds. It’s been a whirlwind of a year for the nonprofit sector. One thing we know for sure is that technology and digital marketing are more central than ever to nonprofits’ strategies. Ready to learn?

Digital 86

Digital Tips Virtual Alternative 86

NTEN

JUNE 6, 2023

A tech-savvy team is essential for nonprofit organizations that want to thrive in the digital age. Digital Marketing, Outreach, & Fundraising Tech Skills Map — an interactive diagram of digital competencies for nonprofit roles (free but requires you to provide contact info). Or take advantage of free tools.

Skills 88

Skills Technology Develop Training 88

Nonprofit Tech for Good

DECEMBER 13, 2018

By Katy Teson , a content strategist at Wired Impact , an organization seeking to make powerful websites something all nonprofits can afford. She also writes about digital marketing with helpful and actionable advice on Wired Impact’s nonprofit marketing blog and for their online guides.

Websites 239

Websites Nonprofit Guidelines Phone 239

Whole Whale

NOVEMBER 4, 2021

The 2020 election cycle brought a new wave of political advertising to the digital sphere, as well as new restrictions. But if you’re an organization that works in digital advocacy and intends to run Facebook political ads, there are preparatory steps you should take so your ads and ad accounts are prepared to hit the ground running.

Facebook 84

Facebook Guide United States Georgia 84

Achieve

MAY 18, 2021

For nonprofits, social media is one of the most effective methods of raising funds and awareness. The part that many nonprofits and small businesses get hung up on is content creation! You can view Canva’s pre-made templates and customize them to your nonprofit’s brand guidelines. Need some more inspiration? charitywater.

Social 105

Social Template Florida Tutorial 105

Candid

FEBRUARY 23, 2023

Your nonprofit’s digital presence makes a huge difference in how well you’re able to engage supporters. This is where an effective nonprofit homepage becomes especially important; it’s not only the first landing page supporters see. Who does your nonprofit serve and how are you actively working to solve the challenges they face?

Effective 113

Effective Create Strategy Nonprofit 113

Allegiance Group

JUNE 13, 2024

Your nonprofit needs compelling marketing to engage new and existing supporters to boost brand awareness, cultivate donors, motivate them to volunteer, and more. Many nonprofits across the country see great results from their marketing efforts. A nonprofit marketing plan lays the roadwork your team must follow to achieve your goals.

Marketing 52

Marketing Analysis Nonprofit Audience 52

Candid

MAY 18, 2023

With billions of Google searches happening every day, nonprofits around the world use the Google Ad Grant program to connect with people looking to learn more about their cause. To help people digitally reach and engage their organization’s supporters, Google can provide a (free) helping hand.

Google 96

Google Grant Search United States 96

Volunteer Hub

JANUARY 9, 2023

If you’re a nonprofit looking for funding, grants are a great place to start. For nonprofits, finding grants is an essential component of funding operations and initiatives. There are many places that organizations can find, apply and access grant money, here are 5 places nonprofits can look. But where do you find them?

Grant 92

Grant Place Government Database 92

Nonprofits Source

NOVEMBER 3, 2017

The time has finally come to demystify Search Engine Optimization ( SEO) for nonprofits. In the last step of this digital marketing plan, we’re going to share SEO strategies and tactics we use to increase search rankings on Google. Why nonprofits should be investing in SEO. Digital Marketing Plan Chapters.

Beginner 91

Beginner Digital Marketing Guide 91

Allegiance Group

APRIL 15, 2024

Direct mail can benefit your nonprofit in many ways, from connecting with donors in a personal way and yielding a high ROI. Digital ad costs have increased much more quickly than direct mail. While the average price per digital ad went up by 24% in 2021, the price to send direct mail increased by only 1.57%. Peer organizations.

Mail 52

Mail Fundraising Nonprofit Channel 52

Get Fully Funded

NOVEMBER 6, 2023

Create a robust nonprofit marketing plan. The best way to establish a track record of event success is to use a standardized nonprofit marketing plan for events. Brand guidelines. Get nonprofit influencers on board. Ensure your hashtag is branded to your nonprofit, relevant to the event, and not too long or complicated.

Marketing 52

Marketing Strategy Influence Social Media 52

Get Fully Funded

NOVEMBER 2, 2023

Create a robust nonprofit marketing plan. The best way to establish a track record of event success is to use a standardized nonprofit marketing plan for events. Brand guidelines. Get nonprofit influencers on board. Ensure your hashtag is branded to your nonprofit, relevant to the event, and not too long or complicated.

Marketing 52

Marketing Strategy Influence Social Media 52

Twenti - Digital Marketing For Nonprofits

MAY 12, 2020

6 Entertaining Nonprofit Online Campaigns. It’s a great example of how powerful social media and user-generated content can be for nonprofits. The campaign also resulted in an equally entertaining response letter when Amazon took down the boxes for not matching their seller guidelines. Digital Marketing. Why Twenti?

Campaign 52

Campaign Online FAQ Nonprofit 52

Connection Cafe

MAY 4, 2020

Digital transformation is, to put it simply, rethinking how our organizations operate through the use of digital technology. In a recent webinar poll , the audience was evenly split when asked what digital transformation means to them. Question: What started your digital transformation journey?

Digital 29

Digital New York Nonprofit Database 29

Saleforce Nonprofit

APRIL 21, 2021

You can listen on the go rather than being tethered to a screen, which is a welcomed relief as digital fatigue continues to grow. The Convening Power for Nonprofits. So why should nonprofits care? Clubhouse offers forward-thinking nonprofits a way to reach new donors and cultivate a strong sense of community engagement.

Community 106

Community Build Texas Audio 106

Media Cause

JUNE 27, 2023

Similar to your organic social efforts, you want to make sure you’re promoting paid social ads across channels where you can meet your audience as they go through their daily, digital routines. The post Your Guide to Social Media Advertising for Nonprofits appeared first on Media Cause.

Social Media 97

Social Media Guide Media Social 97

Get Fully Funded

JANUARY 19, 2024

First impressions mean everything in the nonprofit world, from the staff you hire to how prospective donors perceive your organization. When it comes to nonprofit web design, this principle is no different. Armed with the right CMS, you’ll be in great shape to meet your organization’s digital goals.

Design 59

Design Websites Tips Nonprofit 59

sgEngage

JANUARY 17, 2024

Your nonprofit relies on storytelling to forge emotional connections with potential supporters and spread awareness of your mission. As technology evolves, your nonprofit should expand to tell your story in more engaging, shareable, and innovative ways, such as podcasting. Connect with nonprofit professionals.

Audio 81

Audio Podcast Content Phase 81

Media Cause

FEBRUARY 1, 2024

In today’s increasingly digital world, marketers rely on online platforms to plan, implement, build, execute, and measure their campaigns. Even though the lines between what tools are and are not considered MarTech can be blurry, our experts have a few advised guidelines. Simply put, MarTech is marketing!

Marketing 59

Marketing Platform Social Media Aggregator 59

DNL OmniMedia

FEBRUARY 6, 2024

As a nonprofit, you likely use a variety of methods to promote your services and gain more support—two of the most common being email and website marketing. In this article, we’ll provide five tips that enable you to seamlessly integrate your nonprofit email and website marketing strategies. This concept also translates to marketing.

Integration 52

Integration email Websites Strategy 52

DNL OmniMedia

MARCH 31, 2021

What do you think of when you think of nonprofit branding? Both of these are examples of nonprofits that have developed a highly-recognizable and trustworthy brand. We’ll cover the following points: Why is branding important for nonprofits? How to Brand a Nonprofit Organization. How to Brand a Nonprofit Organization.

Guide 52

Guide Guidelines Nonprofit Mind 52

Nonprofit Tech for Good

APRIL 27, 2023

When nonprofits started to experiment with digital marketing in 1990s and early 2000s, the few tools that were available were expensive and limited in their functionality. Today, the number of low-cost, well-built digital marketing tools is incredible! Ideal for small nonprofits with limited funds for digital marketing.

Digital 347

Digital Marketing Tools Resource 347

Tech Soup

DECEMBER 10, 2020

At TechSoup, we strive to keep great digital tools available for your nonprofit. We'd like to take a moment to explain this a bit further and provide some guidelines and suggestions to consider when requesting offers and licenses through TechSoup.

License 85

License Donation Guidelines Strategy 85

Achieve

SEPTEMBER 8, 2020

Heading into 2020, nonprofit fundraisers had solidified their fundraising calendars and were on track to achieving ambitious revenue goals. for quite some time, many nonprofit fundraising coordinators and event planners haven't been using these resources to their fullest extent. Optimize your digital marketing strategies.

Virtual 52

Virtual Tech Tips Fundraising 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. We want our donors to be advocates. How can your organization apply this?

Charity 128

Charity Lesson Marketing Digital 128

Pamela Grow

JUNE 28, 2023

A study by Edgerank Checker found that Facebook posts from nonprofit Pages only reached an average of 7.7% According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%. of their total audience. So, what do you think?

email 52

email Rate ROI Social Media 52

Nonprofit Tech for Good

APRIL 23, 2023

There are many ways your nonprofit can test the AI waters , h owever, in this post, we’re focusing on how you can use AI to improve your organization’s written content. Like many nonprofits, Eventgroove is a small company. That shift in mindset is one we at Eventgroove urge any nonprofit to lean into.

Content 351

Content Calendar Language Social Media 351

Nonprofits Source

JULY 25, 2023

Provide Training, Guidelines, And Resources With the right ambassadors on board, it’s time to get them ready to market your fundraising campaign or event. Provide them with a content calendar of when to share social media posts so their marketing efforts align with your nonprofit’s overarching marketing plan.

Marketing 52

Marketing Tips Fundraising Contest 52

Bloomerang

AUGUST 25, 2023

How powerful a magnet is your nonprofit cause and the way you engage potential constituents? Especially not in our digitally revolutionized marketplace where you must actively pull supporters towards your magnetic center rather than pushing out energy likely to dissipate before it does your cause any good.

Gift 67

Gift Donor Philanthropy Nonprofit 67

Qgiv

JULY 10, 2023

According to Prosper Strategies , a leading nonprofit communications firm, strength-based messaging “emphasizes the strengths, opportunities and power of an individual, group, or community. These guidelines can apply to all sectors of the nonprofit landscape: Use “person-first” language. Finding the balance in your organization.

Storytelling 75

Storytelling Donor Cancer Guidelines 75