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Understanding Search Engine Optimization

Byte Technology

Does your business currently appear at the top, on the first page of a Google search result? In online marketing, we refer to this placement as the very valuable Search Engine Results Page or SERP. On Google alone, people make over twenty-two million searches every day. Get a quote from our team. What is SEO?

Search 245
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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy. Once the team aggregated the data and they were able to form a hypothesis, test it and confirm a need.

Data 210
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New Year’s Resolutions For Your Website in 2024

The MatrixFiles

Meet with your membership database and marketing team to map the member join process and map the journey. Ask your web team, AMS team or website vendor for suggestions for making the journey better. Do some searches on your site. Where are the friction points? Is old content dominating the results? And so and so forth.

Websites 272
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What Chat-First Search Means for Nonprofits (Organic & Ad Grant Traffic)?

Whole Whale

Chat-first search, where people use conversation interfaces like chatbots to find information, is poised to overtake traditional search engine usage sooner than you might expect. Some estimates indicate that in as little as 3-5 years, chat-first could account for 50-70% of all searches ( When Will ChatGPT Replace Search?

Search 52
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What Chat-First Search Means for Organic & Ad Grant Traffic for Nonprofits?

Whole Whale

Chat-first search, where people use conversation interfaces like chatbots to find information, is poised to overtake traditional search engine usage sooner than you might expect. Some estimates indicate that in as little as 3-5 years, chat-first could account for 50-70% of all searches ( When Will ChatGPT Replace Search?

Search 52
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Website Design for NGOs: 5 Essential Strategies

sgEngage

But your website won’t get your organization very far if it’s poorly designed. Optimizing your site’s design will give your organization the best chance of engaging supporters online. . All you need is an easy-to-use website builder, or content management system (CMS), and an understanding of a few web design strategies.

Design 81
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9 Engaging, Event-Free Fundraisers for Teams on a Budget

sgEngage

Doing event fundraisers puts a strain on small organizations and teams working with tighter budgets. To get started, design a scavenger hunt that contains instructions and clues of different locations in your area—bonus points if those locations are meaningful to your organization. Environmental organizations. Animal organizations.

Free 92